Storytelling is foundational to how Paul Coury, the Founder and CEO of Coury Hospitality, thinks about hospitality. In this episode, you'll learn why and how they do this.

Listen to our other episode with Paul: How We Co-Created A Hot New Club With Kansas City Jazz Legend Lonnie McFadden

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This episode is brought to you with support from Sojern. Finding and appealing to travelers online means getting to know them, and that's why first-party data - the information you have about your guests - is so important to providing hospitality today. I teamed up with Sojern to study how hoteliers are using this data to drive revenue and build stronger guest relationships, and you can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger Relationships...