Hospitality has its roots in place - the neighborhood, city, and region it is provided from.

Today, we're going to do something a little different - kicking off a little series I'm calling "San Francisco Sundays" - because through interviews with leaders in my hometown, I want you to see how we can work with others in our community to welcome more people and provide hospitality.

If you're based in the San Francisco area, I want you to get to know the people driving our community forward. If you're listening from another part of the world, I think you'll still find this valuable - as I hope it helps you be inspired by San Francisco as an example of what it looks like to work together to solve challenges and help our communities thrive.

Today we're learning from Marisa Rodriguez, CEO of San Francisco's Union Square Alliance, about the role of public spaces, the importance of working together in the community, and what's next for San Francisco.

• Follow Marisa on LinkedIn
• Learn more about the Union Square Alliance

Listen to our other episode about San Francisco:

• What's Going On In San Francisco - Cassandra Costello, San Francisco Travel Association

Join in the conversation on this episode on the Hospitality Daily LinkedIn page here.

This episode is brought to you with support from Sojern. Finding and appealing to travelers online means getting to know them, and that's why first-party data - the information you have about your guests - is so important to providing hospitality today. I teamed up with Sojern to study how hoteliers are using this data to drive revenue and build stronger guest relationships, and you can see what we found in this research report: How Hotel Brands Are Using First-Party Data to Drive Revenue & Build Stronger.