Millennials and Gen Z are more impacted by social influences as they are shaped accordingly. Brick-and-mortar restaurants have been hammered in the past. Post-COVID-19 strategies and approaches have changed. The restaurant industry is more competitive than ever. Restaurant Concept development is a crucial step to being competitive. The right strategy is the armor to stand out in the market and compete with others. 

A restaurant concept is a blue plan and implementation of rights strategies that align with your goals. It’s not just the passion or love for the great hospitality that serves the industry. As a restauranter, you have to walk the extra mile to build a new competitive restaurant. At Sage Hospitality, we wholesomely help your restaurant grow. We help your ideas combined with our strategies to resonate with your target audience and bring a new approach to the market. 

What is Sage’s Approach to Restaurant Concept Development?

A restaurant concept is the overall theme or idea blue plan that would define your restaurant. There are some factors that contribute to the restaurant concept include:

• Menu Design 
• Service Style
• Ambiance and decor 
• Style of Food 
• Vibe, culture, and ethos. 

Phase 1 – Restaurant Concept Development 

Profit Model 

Our philosophy is that you should spend money where it could be multiplied and gained. From the grassroots level to the final stages, we would help you clarify how much it will cost and how it would work. We would help you invest every penny wisely so your business could achieve growth. 

Business Plan 

We make up a business plan that includes concept brand narratives, market research, getting insights, competitive analysis, brand filters, and operating practices. We help you develop a business plan from scratch. Whether you have knowledge and expertise or require help, we are there for you. 

Concept Book 

Pitching your stakeholders is equally important in business. We do a preliminary layout, show touchpoints, graphically treat financials, great sample menu layouts and inject aspirations imagery. We do the leg work so you could focus on your business. Whether it is a renovation or developing a completely new prototype, we would help you build the right design and architects and everything in between.

PHASE 2 

We find your location, create, timelines, design the space, create the menu, and hire your management team. 

Site Selection 

We believe in transparency. Our role is to guide you through the right location and spaces. As per the insights, food habits, and target audience, we help you guide you to the perfect location. There are many things that f and they think everything could be worked out. We help you carefully craft a profitable need to be taken into consideration like the ease of access, connectivity, proximity, and much more. 

Menu Structure and Menu Designs 

Once you finalize the location, it’s time to create high-level menus that will drive your kitchen layout. From designing menus to site selection and construction we can handle everything. Some restaurant owners hire a good chef that helps them maintain existing recipes and add more to their menu. But you need a Restaurant Concept Development Manager that redefines value and intricately looks at each detail. 

Phase 3 – Launching 

Back Office 

Restaurants need back-office assistants too. Most of the restaurants fall short in the first year of operation. It’s important to understand the margins and manage everything streamlined to accumulate profit. 

Staff Hiring 

Investing in your restaurant staff is the right key to a successful business. From proper training to adequate knowledge, we give training to your staff and help you get the right staff that serves the purpose. Managing staff helps restaurants operate smoothly and efficiently. 

Ongoing Support and Management

Restaurant management helps you streamline the day-to-day operations of restaurants. Sage Hospitality helps you with system, financial, and facility support. We provide guidance and coaching to managers to smoothen your restaurant’s operations. We help you to keep your restaurant in shape. 

Designing, growing, and analyzing can be overwhelming. At Sage Hospitality we provide tools and resources available to you. We help you avoid errors and stay ahead in a competitive edge. By leveraging our skills and expertise we help you make your restaurant concept unique and worthy. Get in touch with us today.

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