The process of choosing Corporate gifts for clients can often feel overwhelming. It's important to find items that are not only practical and thoughtful but also premium, eco-friendly, aligned with your company culture, and suitable for your client's preferences.
Personalised Items:
When you opt for personalised gifts, you're not just offering a tangible item; you're also sharing a piece of your corporate culture. Each time the recipient uses or sees the gift, they are reminded of your brand or logo, creating a strong emotional connection and making your brand more memorable. Consider personalizing items like pens, notebooks, backpacks, or even mouse mats with your company logo or a special message to leave a lasting impression.
Product as a Value (PAAV):
The purpose of corporate gifting is to bring joy to the giver, the receiver, and even those indirectly impacted by the gift. For instance, eco-friendly items like wheat straw pens can instil a sense of pride in both the giver and the recipient while also supporting farmers and the environment. (Know more about PAAV Movement)
Popular Corporate Gift Ideas:
Here are some well-received and popular corporate gift ideas to consider:
- Corporate-branded merchandise: Practical items such as personalised sipper bottles, laptop backpacks, or Organisers can effectively promote your company while providing value to your clients.
- Luxury stationery: Elegant personalized stationery like premium organisers, notebooks, or fine writing instruments make sophisticated choices that are both useful and visually appealing.
- Executive gifts: For high-profile clients or special occasions, consider luxury items, such as premium laptop backpacks, fine organiser diaries, or other eco-friendly & sustainable products.
- Customised calendars or planners: These practical and customisable gifts are appreciated for their functionality and can help clients stay organised throughout the year. (Contact our team for a customised calendar)
Always be mindful of cultural and regional differences, as well as any specific preferences or restrictions your clients may have. The best Corporate Gifts are those that demonstrate thoughtfulness and appreciation for your client's business.
This post first appeared on Why Should You Consider Employer Branding?, please read the originial post: here
