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20 Brands That Work With Micro Influencers In 2023

You don’t have a huge follower base? That is okay, there are many brands looking for Influencers to work with, and they are especially looking for Micro Influencers for all the great reasons.

Major changes have occurred in how companies handle influencer marketing. With the proliferation of Micro influencers, smaller audience size is no longer a dealbreaker for forming collaborations with major brands.

Micro influencers are one of the types of influencers that are well-known for generating substantial engagement in the modern days when it’s all about the size and quality of your impact. 77% of marketers agree that micro influencers are at the top of their desired influencers list.

This post will teach you all you need to know about the best micro influencer brand deals there are if you are a micro influencer with an active audience. Let’s get started by looking at some of the most well-known companies that work with micro influencers.

Top 20 Brands That Work With Micro Influencers

Here are 20 brands that work with micro influencer most frequently:

1. Daniel Wellington

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The first brand that works with micro influencers on the list is Daniel Wellington. The timepieces produced by Daniel Wellington, a Swedish company, are known for their quality and style. This company started off with only $15K and by 2019 had expanded to a remarkable $200M in revenue. The brand’s collab with influencers in order to expand its customer base has contributed to its success.

The watchmaker has found success by partnering with bloggers who have a smaller but dedicated following, particularly those writing about fashion and lifestyle topics. In addition, DW has been encouraging bloggers to use DW-branded hashtags in their own unique content.

2. Sephora

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The second brand that works with micro influencers on the list is Sephora. As a beauty brand looking for influencers, Sephora is a well-known cosmetics retailer which has figured out how to channel the influence of micro influencers effectively. The #beautyuncomplicated campaign was created by the company last year to promote its new line of skin care products and spread the message that looking your best need is not difficult.

3. Nike

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In the global market for fitness gear, footwear, and accessories for both men and women, Nike stands head and shoulders above all other brands. You need only look at Nike’s massive (and growing) Instagram following of over 250M to see that this company dominates its industry.

It’s possible that you’re already eager to work with Nike, but the company doesn’t accept applications from influencers to become brand ambassadors; instead, Nike goes out of its way to find influencers.

On the other hand, if you join the Nike Affiliate Program, you can earn a fee of up to 11% on all legitimate sales that you help to bring in.

4. AirBnB

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The fourth brand that works with micro influencers on the list is Airbnb. Airbnb is an American corporation that facilitates the short-term online booking of lodgings and activities in 191 different countries.

The company is searching for “Superhost Ambassadors” to assist new hosts in getting set up on Airbnb.

Superhost Ambassadors receive special perks such as early access to new features, monetary compensation for referring other hosts, and elevated support status. The application process is simple and takes place entirely on the Airbnb website.

5. Starbucks

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Because it collaborates with influential users to promote its products on Instagram, the coffee company has become one of the most popular brands on the platform. The use of micro influencers is extremely beneficial for companies like Starbucks.

6. Adidas

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The next brand that works with micro influencers on the list is Adidas. Adidas is one of the most recognizable companies in the world, so it seems sensible that they would be savvy users of social media. Today, it is also well-known for its virally successful influencer marketing efforts across social media platforms like Instagram.

The results of Instagram collaborations between famous people and large numbers of followers and people who create material on a smaller scale are equally impressive.

7. Dunkin’

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A post shared by Dunkin’ (@dunkin)

No introduction is necessary for the massive food and drink chain Dunkin’. In spite of its many partnerships with bloggers, it lacks a substantial social media following.

Dunkin can partner up with small-time bloggers as well as huge celebrities such as Charlie Damelio regularly.

8. Target



This post first appeared on Top Benefits Of Influencer Marketing, please read the originial post: here

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20 Brands That Work With Micro Influencers In 2023

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