In Earlier days, Black Hat Seo tricks used to work for ranking your website. Now, Search Engine takes actions by penalizing the websites which are using Black Hat Seo Tricks.
To get Organic traffic and ranking would be a difficult task with the white hat techniques but is the best thing to do. Therefore, it is advisable to not fall in the trap of the following Black Hat techniques:
Avoid keyword stuffing and hidden text
Keyword Stuffing basically means to keep on adding the same term again and again on the page. If you keep on the same term multiple times or title tag is stuffed with the same keywords then Google won’t like it. Hidden text in Seo means the content color and the background color is the same. Never ever stuff keywords in Google My Business Listing names. This might affect your website ranking and chances are there of the website being penalized.
Don’t use the same content on different pages
Many time s people add similar content on many web pages. They just swap the product category or the city name. People know that it is a black hat practice, but still, it is widely practiced. Always modify the content and add something which is engrossing and sound interesting to the user.
Don’t manipulate Google Maps
Never manipulate Google Maps by adding own business at the locations used by others. It’s a bad Seo practice and falls in black hat Seo tricks. Don’t include content which is nonreadable or don’t make it hidden.
Cloaking is a practice of showing different content or url to the user and search engine.Google uses search engine algorithms to find black hat SEO practice and if detected, such website are the penalized by hurting the ranking of a website or banning the website from search engine.
Generating backlinks to your website is the best way to get traffic to your website. Genuine Backlinks is good but participating in backlink exchanges is not acceptable. Backlink exchange work on simple principle,”I will add you if you add me.” If Google search engine detects such practices then you can be penalized.
Copying content from one website and adding to another website is plagiarism. Google consider duplication content as one of the worst forms of black hat Seo techniques in 2018. Google uses its search engine algorithm to index original content. Hence, it is advisable to create original and fresh content.
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