As the privacy and security of customers become ever more important, corporations are applying more advanced security measures. Conventional security measures, such as PINs, passwords and challenge questions, are no longer enough to hinder the growing incidence of fraud and identity theft; however, biometrics has emerged as an effective Solution. Biometrics refers to technologies that measure and analyse human physiological or behavioral characteristics for authentication or identification purposes.

Video marketing is increasingly being used by biometric solution providers to market their offering and reach new clientele.

In this article we look at 20 Biometric Solutions Video Marketing Examples that are on the spot. Watch these videos to get ideas for marketing your own biometric solutions. Here we go :

IBM Trusteer Pinpoint Biometrics Solutions Video

IBM Trusteer Pinpoint detect now incorporates behavioral biometrics capabilities, patented analytics and machine learning for real-time cognitive fraud detection. Behavioral biometrics incorporates the use of machine learning to help understand how users interact with banking websites. The technology can understand subtle mouse movements and clicks in context and meaning while becoming increasingly more accurate over time, making it harder for fraudsters to circumvent. The IBM biometrics solutions video shows how Trusteer’s phishing detection can automatically assesses and rapidly adapt to new threats by analysing user behaviour.

IdentityX Mobile Biometrics Solutions Video

IdentityX is a multifactor, mobile biometric authentication platform that uses smartphone native features to turn a mobile phone into a biometric capture device. IdentityX Platform offers the freedom to integrate existing security systems into an overall security scheme and the choice to add new technologies as they become available. It allows you to select from a number of entirely different authentication systems and manage them as part of a holistic security approach. The mobile biometrics solutions video highlights how your customers can interact with IdentityX for easy and secure biometric authentication.

SESTEK Voice Biometrics Solutions Video

SESTEK Voice Biometrics answers the security needs of institutions by providing high levels of security measures and reducing costs. It uses authorized individual’s voice for biometric identity verification and thus provides a scalable and highly secure solution for customer satisfaction and enhanced security but also. The voice biometrics solutions video shows how organizations can optimize their processes by replacing time-consuming routines, such as conventional password reset.

Integrated Biometrics Solutions Video

Integrated Biometrics provides a range of products, components, and development tools in support of fingerprint sensor solutions. The non-certified series of fingerprint sensors offer the same high accuracy and high durability performance as the certified sensors. Their Curve and eCurve products can be used for financial transactions, database enrollment, authentication of computer or electronic device access, kiosk transactions and more. The biometrics solutions video details how their lighting emitting sensor can provide a quick and accurate biometric access.

Nuance Voice Biometrics Solutions Video

Nuance Voice Biometric solutions eliminate the need for passwords, PINs and security questions. Their solutions allow customers to authenticate with their voice, by speaking a passphrase. It enables enterprises to add an unmatched level of security to conversations happening on the web site, within messaging apps and even via SMS, allowing their customers to be automatically authenticated by saying a simple voice passphrase. The voice biometrics solutions video shows how Nuance can help you deliver a secure and effortless customer experience.

BioSmart Biometric Solutions Video

BioSmart Biometric system is an IP-based module system that can be tailored according to your needs. Their efficient biometric solution are equipped with features that can help your organization reduce payroll processing costs through automated labor data collection, analyze and control time related data to have better control and flexibly monitor multiple locations. The biometric solutions video shows how BioSmart provides effective monitoring of employee attendance to reduce late arrivals, early departures and unauthorized absences.

TouchEn OnePass Biometric Solution Video

TouchEn OnePass is a biometric authentication solution for a variety of authentication use cases that require security and convenience such as payments, mobile banking, shopping, game networks, and fintech services. It provides non-face-to-face, secure authentication for banking, payments, and securities apps and can also be implemented in segments such as smart-cars, smart-homes, and IoT. The 3D biometric solution video highlights TouchEn OnePass as a great biometric authentication solution for all your needs.

BS4 Biometric Solutions Video

BS4’s BRS is a biometric solutions that helps you detect entries and movements of people within a given area and provide an accurate evaluation of their group identity and of their activities carried out.It lets you measure the interest of the visitors for products, and for in-store communication, which will provide insight to the level of attention given. The biometric solution video shows how BS4’s specific detection of customer influx can enable you to measure the successes of your sales and marketing campaigns.

HYPR Biometric Solution Video

HYPR provides enterprises an end-to-end solution for deploying decentralized biometric authentication securely across millions of users. Their software can be integrated into employee and customer-facing applications to deliver secure passwordless experiences across all mobile, desktop and IoT systems. The biometrics solution video gives a gist of the features offered by HYPR.

NEC Biometric Solution Video

NEC biometric solution offers unsurpassed face and fingerprint matching algorithms ensure high accuracy and selectivity regardless of database size and image quality. Their fingerprint identification technology is empowered by a unique matching algorithm that uses ridge counts and the relationship between minutiae. They provide provide the lowest false accept and false reject rates with the fast database searches for identification. The biometric solution video details the features offered by NEC and how it can provide for all your biometrics needs.

IdentaMaster Biometric Solution Video

IdentaMaster is a multimodal biometric identity management solution for PC that offers biometric encryption and biometric PC logon. IdentaMaster allows you to connect dozens of biometric devices such as fingerprint, vein, iris, face scanners and encrypt your sensitive files quickly and store them locally or on the cloud. The animated biometric solution video shows how IdentaMaster can help you securely access your account, encrypt and decrypt personal files.

Tactivo Biometrics Solutions Video

Tactivo is a biometrics solution that provide convenient and secure identity authentication in products with small sensors and limited platforms such as smartphones, tablets, smart cards, wearables and IoT. Their fingerprint and smart card readers contribute to a better and more efficient working environment with less administrative work and reduced operating costs. The biometrics solutions video shows how Tactivo can enable convenient and secure login to IT systems with smart cards from mobile devices.

Digitus Biometrics Video

Digitus Biometrics provide advanced access control systems and server lock’s integrated with latest innovations in biometric authentication, RFID smart card technology and other identity management technologies. They provide unparalleled access security solutions in various high-profile installations including government, military, healthcare, educational, colocation and commercial facilities. The biometrics solutions video shows how Digitus Biometrics can help you proactively secure your data centers and critical IT assets.

HELIX Biometric Solution Video

HELIX technology is an enterprise level biometric solution that provides the ability to identify and authenticate people using their unique ear features. Their robust software can be integrated with an app, device or other existing technology such as banking, travel, medical and personnel attendance solutions, as well as application, device and building security.Their software can be integrated with most camera-equipped devices to identify or authenticate a person based on their unique ear shape. The biometrics solutions video shows how various industries can benefit with their ear recognition technology.

SecureRegister Biometric Solutions Video

SecureRegister is a multi-modal biometric system that enables management of data and associated functions in a scalable, reliable & secure manner. From mission-critical nationally & internationally scaled systems to small pilots, SecuRegister is flexible to be configured for a wide range of populations & applications. The animated biometrics solution video shows how SecureRegister lets you register all your important data with your fingerprint, eliminating the need to enter security codes.

OnePass Biometrics Solution Video

OnePass is a user-friendly touchless biometric authentication service that provide bimodal face and voice verification combined with liveness detection. The biometric data is stored in the cloud in an encrypted form and cannot be used to re-create voice or visual samples. The biometrics solution video shows how OnePass can make lives comfortable by eliminating the need of creating and re-entering security PIN and passwords.

VoicePIN Biometrics Solution Video

VoicePIN is a biometric system that provides hands-free experience and eliminates the need to memorize logins and passwords. Their system defences resistance to voice mimicking due to the nature of the intrinsic algorithms used for biometric analysis and also comes with Playback Activity Detection and a blacklist. The animated biometrics solution video introduces VoicePIN as a safe and comfortable way to verify your consumers or users.

Biometrics on the Move Video

Biometrics on the Move offers biometric system that can identify and verify a subject from digital video and raise an alert to security operators to indicate the presence of that subject. Their system integrates biometric technology, face and iris recognition to provide a dual layer of security, particularly useful to verify individuals in secure high throughput environments. The system uses information derived from key points around the face and eyes to identify a subject. The biometrics solutions video shows how details how their system can provide confident identification and verification of people in motion in crowded spaces.

A Biometrics Solutions provider can create the following videos :

With the above biometric solutions video examples it’s evident that companies are fast integrating videos in their marketing campaigns and various other touchpoints. If you are in the similar domain these videos are good start to build a brief of what can be the tone and style for your videos. We advise you to be different and unique while you create your messaging through the videos.

We at Advids, understand biometric solutions are continuously evolving and is an emerging segment, with a lot of transformations happening now and many more to follow in future. Lets use the power of videos to get your word out. We will be scanning the web to find more new and interesting biometric solutions video marketing examples, if you have something to share do reach out to us.

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