If you’re starting a blog from scratch what do you do to promote your blog and build up your traffic as quickly as possible?  This is a great question and many entrepreneurs that are new to the online world will be facing this problem.

I think that many people over complicate Traffic, they read way too much into quick fix techniques and spending all of their time making sure that their blog looks good.

Don’t get me wrong having a great blog design or doing SEO the right way isn’t at all wrong, they all have their place in building a great website in which people want to visit.  This only becomes a problem when you’re spending all your time on the technical stuff and forget your websites main purpose, providing value to your visitors.

Creating Awesome content is the key to getting traffic.  So assuming you are starting your blog from scratch or your budget is limited here is my kick start strategy for bloggers.

Step1 – Create awesome content for your blog

The number 1 thing you should focus on to get traffic is, great content.  Having awesome content that is targeted at your audience is what will attract the traffic your website needs.  When writing a blog article it is best to make it as simple for someone to understand as possible.  So how do you create awesome content?  Here is what I would do.

Brainstorm and research high traffic keywords.

Awesome content gets linked to a lot, on both social media and blogs, but only if people can find it in the first place.  Links will help you rank high in Google.  But none of this matters if you don’t target your blog post for something people are actually searching for.  Thats where Keyword Research comes in.  Keyword Research is all about finding keywords that get the most searches in Google.

To do this you can use Google keyword planner.  Just login to your Google Adwords account. Click on the wrench icon in the toolbar at the top of the page. Then, choose “Keyword Planner”: You’ll be presented with two different tools within the Google Keyword Planner: “Find New Keywords” and “Get metrics and forecasts for your keywords”.  Click on Find new keywords and type in the keyword that you want your blog post to rank for.

The keyword planner will then show you a list of all of the keywords that match your focus keyword.  It will show you the average monthly search volume for each keyword, competition, add impression share and bidding cost. 

The important values here are avg monthly search volume and competition.  A good keyword would be one that has a high search volume but also with a low competion value.  

Write a headline to grab peoples attention

A headline is what attracts people to read your blog post.  When writing headlines for your posts, try to include what the will learn, the benefit from learning it and also why they should read your post to learn more.

A good example of this is: 10 headline examples that got us 10 million readers.  From this headline the visitor will learn the best headlines to use to get lots of traffic and they should read your post to learn more because we’ve already been successful at it.

Create a top list article around keywords.

Visitors to websites seem to prefer top list articles much more than any type of post.  This is because they already know what they’l get.  Not only that but they also know how the content is going to be laid out so that it will be easy for them to skim through to get the answers they need.

A good idea to create a top list article would be to link out to other relevant websites through your blog post.  When the person who you’ve linked to see’s the post they may be more inclined to share the link with their audience as well boosting your traffic.  As mentioned before the more links a website has pointing to it, the higher it ranks in Google.

Make sure your blog post looks amazing.

Optimise your post for readability and proof read your blog posts.  It’s nice to structure your page so a visitor can quickly skim read it to see if they want to continue reading.  When you create a blog post make sure that images are used, not just to promote other posts, but to split up the content.  Here is an example of a good layout;

Main Headline

Introduction

Headline 2

Headline 3

Text

Image

Headline 4

Text

Image

and so on…

Step 2 Search Engine Optimisation

Now that you have found a good keyword to base your blog post and it is aimed at helping your target audience you need to optimise your post for that chosen keyword.

Optimising your blog post for a keyword

The best place to start is to download a WordPress plugin called Yoast SEO.  This plugin will ask you what search term you want your blog post to rank for.  Then it will tell you everything you need to optimise on your article to best rank for it.

Such as:

• Including the keyword in the headline
• Including the keyword in the meta description
• Including the keyword in the first paragraph of the post
• Including internet and external links
• Including an image with the name of your keyword
• Add alt attributes with the focus keyword to your images
• Mentioning the keyword enough times through out the post

Once you’ve done this, your should be ready to publish your post.

Optimising your website for search engines

A big part of how Google decides on where your blog post will rank in ti search engine is based on how much it likes your website.  Google wants to link to websites that are up to date, user-friendly, trustworthy and popular.

Here are a few ways to achieve this.

• Have a contact page with address and phone number
• Gett HTTPS in your website URL
• Add a sitemap to your website
• Always fix broken links
• Improve your page speed

All of these thing link back to Technical SEO which goes into quite a bit of depth, so to learn more about Technical SEO read our complete guide here.

Remember, you can optimise your blog posts as much as you like, but if the content isn’t awesome, its not going to get linked to, which means its not going to rank well.

Step 3 Optimise your blog marketing

Now that your blog post has been published and it has been optimised, the next important thing is to make it as easy as possible for people to find your content.

You want as many people as possible, all coming to your website at the same time to view your new post.  Not just because you want lots of traffic but because it gives you a better chance of getting even more traffic.

Think about it like this, if someone sees one person share your article, they often won’t look at it.  but if they see 10 people sharing it they will start to think, WOW this article must be good.  If you’re creating awesome content, you’re bond to eventually get some big spikes in traffic.

The only problem with big spikes in traffic is that they can be gone as quickly as they arrive.  The spike of a successful article goes down after two or three days.

A good blog is designed to turn one-time traffic into recurring traffic.  You can turn big traffic spikes into long-term traffic by asking people to subscribe to a mailing list.  Email is the most direct way to let people know that you’ve published a new awesome post.  Another way to get visitors back to your website is through social media.  Every time you do a new post share it on your social media channels so that it can gather momentum.

Here are some tips on getting lots of traffic to a brand new blog post:

Email your subscribers.

One of the best ways to instantly get a lot of people to visit your website is to email subscribers.  Some of your subscribers will visit the fresh post and share it on their social media accounts, which will give you backlinks to your post and a big boost to traffic numbers.

Mention it on social media

Similar to having an email list, you can Tweet, Facebook your post and a whole load of people will visit it.  If the article is awesome they will share it.

Getting people on your blog to read your new post.

This is also an important step in your blog post promotion.  One of the easiest ways to keep website traffic high, is to keep people visiting your site.  A few ways you can do this;

• Add a link to your navigation bar.  If people enjoy your content, they will look for more.
• Add a link to the top of your sidebar
• Make sure the post is featured on the home and category pages of your blog.
• Make sure your post is featured in related/popular posts

The last word;

Getting website traffic to your blog is a marathon, not a sprint.  People are so excited at the beginning of their online entrepreneur journey, but then after a few months they give up.  Thats why people fail so often.  

Even if you’re doing everything right, its unrealistic to expect to have a ton of traffic and high income right away.  These things need time.  Just keep going, keep learning and even if you fail don’t stop.  Learn from your failures and try again.  Eventually it will work and you won’t regret it.

The post How to promote your blog – The quickest way to 1000 visitors per day appeared first on Entrepreneurs Blog.