South Street Seaport in New York was painted with vibrant hues as more than 7,000 Indians and Americans joined together to revel in the festivities of Holi, the festival of colors.

Amidst the jubilant atmosphere, the Consulate General of India in New York added a unique dimension to the celebration by showcasing the One District One Product (ODOP) initiative, highlighting India’s cultural and culinary diversity.

The air buzzed with excitement as participants exchanged traditional greetings, adorned each other with colors, and danced to the lively beats of Bollywood music and Dhol.

Enhancing the celebration, the Consulate General of India in New York treated attendees to a delightful array of ODOP delights, adding an exquisite touch to the festivities.

Among the highlights was the indulgence in the rich flavors of Indian Monsoon Malabar Coffee, a treat cherished by coffee enthusiasts. Additionally, participants relished the unique taste of millet cookies and coffee chocolates, crafted to showcase India’s diverse culinary heritage.

US President Joe Biden also extended Holi wishes, emphasizing the significance of the festival as a global celebration of spring’s arrival with vibrant colors.

Accompanied by first lady Jill Biden, President Biden wished everyone observing the Festival of Colors joy and happiness.

The Indian Consulate in New York illuminated the iconic Times Square with banners of Holi wishes, spreading the colorful spirit of the festival across the city.

Earlier, the Indian Embassy in the US and US Ambassador to India, Eric Garcetti, also extended warm Holi greetings, capturing the festive fervor and camaraderie shared between India and the United States.

Holi, the festival of colors, signifies joy, liveliness, and the renewal of familial and social bonds. It marks the onset of spring, heralding the end of the winter season, as people come together to revel in the joyous occasion by smearing each other with colorful hues.