Pages: 232, Kindle Edition
Published: October 2017, by Harvard Business Review Press
Cover Rating: 4/5
We see startups everywhere. Being a part of the fastest growing economy the word Startup is now on the mouth of everyone. Some have their own definitions of it, but as Jeffrey Bussgang mentions it is hard to define the word startup in mere words. To help reader understand the concept and those aspiring to work for startups will definitely get some help by reading this book.
Entering StartupLand: An Essential Guide to Finding Right Job is pragmatic approach to various career options or job profiles and responsibilities that are available almost in every startup. This includes product management, business development, marketing, growth and sales. To help one figure out what to expect when someone joins a startup there are insights from Jeffrey’s own life as he started his career with Open Market that was once a startup in 1997.
The book divides in eight chapters and begins with introduction to the startup culture and then discuss various but essential job profiles. Within the context, Jeffrey has made an effort to clarify and get his readers familiar with terms like Scrum and Agile working methodology. This I feel, is good for the reader to know some of the main buzzwords and make an effort to understand if they are new or not familiar with the context.
Having worked myself in one startup, I will say there are times when you dwell in uncertainty. Be ready for that. You may have to handle multiple responsibilities. Jeffrey has differentiated the two organisational paradigms, what a stable corporate life is and how it is different from the startup.
Since it is a nonfiction work, I don’t have much to write about the narrative voice. The book is written in an expressive and clear language. I do strongly feel that the author could have make an effort to explore the possibility of other skills that are common with startup culture.
If you want to get familiar with this term and its scions then this book is a great starting point. Perfect target audience are students in colleges and universities, and also recommended to someone looking for a job or career change.
4 out of 5!
The post BOOK REVIEW: Entering StartupLand by Jeffrey Bussgang appeared first on Confessions of a Readaholic.
