We’re passionate about connecting the right Readers to the right books, and we’ve focused on doing this by sending readers discounted ebook deals that match their preferences. But we’ve heard from both readers and authors the desire for us to add audiobook deals to our ebook offerings.
Similar to our book features for ebooks, our audiobook offerings would send readers deals that match their preference, which they can then purchase at a discounted price (usually for a limited time) from their retailer of choice. But beyond that generality, we’re looking for feedback from authors and readers to hear how you would like this feature implemented!
Here are a few questions on our minds:
- Are you interested in occasionally receiving discounted audiobooks along with your free and discounted daily deals?
- Do you think audiobooks should only be allowed to be promoted with ebook deals or would you be interested in seeing audiobook-only deals?
- What price range are you willing to pay for audiobooks? What would you consider a steep discount for an audiobook?
- Please keep in mind that audiobook production costs are quite a bit more than ebook costs and therefore come with a higher base price. We would be less likely to see free audiobook deals but are considering an upper cap of $5.99 for most books, and $9.99 for longer books (or instead, perhaps at least 75% off longer audiobooks), with all audiobooks being at least 50% off.
- Would you also want to see reasonably priced audiobooks that aren’t discounted, or would you prefer to see audiobooks in our newsletter only when they are deeply discounted?
- What retailers would you like to be able to download your audiobooks from? Spotify, Kobo, Google, Findaway, Chirp, Amazon?
- What other thoughts do you have about adding audiobooks to our daily deals newsletter?
Let us know your thoughts in the comments below. We look forward to hearing from you!
Happy reading.
