Play Nice But Win (2021) takes you into the thrilling world of tech entrepreneurship, offering a front-row seat to a saga of innovation, resilience, and reinvention. From humble beginnings to industry-shaping breakthroughs, you’ll uncover invaluable lessons within the rollercoaster journey of one of technology’s biggest disruptors. It’s a riveting exploration that strikes the perfect balance between playing nice and winning big in business, and in life.

Introduction: Dive into the thrilling life of a singular tech titan

Dell. We’ve all seen the logo or heard the name. You might even be using a Dell computer right now. But do you know the story behind the name?

In this Blink, we’ll delve into the epic tale of Michael Dell and his namesake company, Dell Technologies. We will journey from his humble beginnings in Texas to the present, tracing his relentless entrepreneurial spirit, the development of innovative business models, and his determination to shape the tech industry. You will witness his successes, struggles, and the way he transformed challenges into learning opportunities.

Gaining this deeper understanding of Dell’s journey and his management philosophy will help you become a more informed player in today’s world of tech. Whether you’re an aspiring entrepreneur, a curious tech enthusiast, or an industry professional, you will come away with valuable insights into what it takes to build a successful tech company from scratch. Moreover, you’ll be inspired by the power of vision, perseverance, and constant innovation to disrupt an industry and shape the future.

Part 1: An entrepreneur is born

Beneath the sprawling Texas sky, young Michael Dell’s entrepreneurial spirit began to flutter and take flight. A Houston native, Dell plunged into the complex world of business and technology when he was just twelve years old. While his peers spent their time chasing baseballs or pedaling bikes around the neighborhood, Dell had his eyes set on something different – peddling stamps and newspapers, monitoring the stock market, and devouring business magazines. He was captivated by the narratives of entrepreneurs who carved their own paths, building their empires from the bottom up. Larger-than-life business visionaries like Steve Jobs and Bill Gates didn’t just inspire Dell – they were his heroes, his role models.

As Dell navigated high school, his fascination with technology took off. He became enchanted with the raw power and infinite potential of computers. He dedicated hours upon hours to dissecting them, understanding their inner workings, and then piecing them back together. Where other students saw computers as just another cog in the academic machinery, Dell saw something else entirely – he envisioned a world where computers would merge with the fabric of everyday life, and become as indispensable as morning coffee.

Bolstered by his entrepreneurial spirit, Dell took a leap into the tech world at the University of Texas in 1983. At age 19, he began researching excess computer inventory, snapped up parts at clearance prices, and resold them for a tidy profit. All this, right out of his dorm room. Soon, his hobby morphed into a full-fledged business, raking in a stunning $50,000 to $80,000 a month. And it wasn’t a one-man show anymore – Dell enlisted the help of fellow students to manage the deluge of orders pouring in.

The business was soaring, but for Dell, it wasn’t about the money. Flashy cars and status symbols didn’t dazzle him – his fuel was the burning desire to create, to transform nothing into something. Barely into his 20s, Dell trailblazed a direct-to-consumer business model for selling computers. He recognized the magic of skipping traditional retail labyrinths and connecting directly with customers. With entrepreneurship in his DNA, and a consuming passion for technology, Dell navigated a path that would forever reshape the landscape of the computer industry.

Part 2: Dell’s spectacular rise

Bursting onto the scene, Dell’s direct-to-consumer model was nothing short of a revolution. Imagine it – selling tailor-made PCs straight to buyers, bypassing the middlemen entirely. This cutting-edge approach allowed Dell to offer incredibly low prices, shaving off thousands compared to other big-name PCs. It didn’t stop there, though. Dell had cracked the code to a made-to-order process that sped through inventory every six days, while competitors were still dragging their feet at six weeks. That’s efficiency!

But hyper-growth comes with a price tag. Expansion needed fuel, in the form of capital. In 1988, Dell decided to play ball alongside the big dogs – he took his company public with an IPO that raked in over $30 million. Though the company was just a four-year-old toddler in the tech world, this move provided much-needed dollars for research, expanding facilities, and an aggressive hiring spree to meet surging demand.

Fast-forward to 1992, and the dorm-room startup was all grown up. Racking up sales that surpassed $500 million a year, Dell took its rightful place in the Fortune 500. Sure, it was still small potatoes compared to the PC behemoths like Compaq and IBM, but Dell was the rising star, promising fierce competition.

As the 1990s rolled on, Dell wasn’t just participating in the PC market; it started leading the charge. With annual sales ballooning over 30 percent, Dell was well suited to participate in the late 90s’ Internet boom. By 2000, Dell was flexing its muscles, riding the wave of corporate and consumer tech spending to revenue heights of over $25 billion dollars. And the cherry on top? Dell even leapfrogged over Compaq, becoming the top PC seller in the US.

But what set Dell apart was that it wasn’t just a one-trick pony. The company broadened its horizons beyond PCs, plunging into the realms of higher-margin servers, networking equipment, data storage systems, printers, and peripherals. These new ventures didn’t just add billions in sales – they also offered Dell the opportunity to sell integrated bundles rather than just standalone PCs.

Dell also had the upper hand when it came to e-commerce. Its online direct-sales model was ahead of the curve, gaining an early edge as online ordering entered the mainstream in the late 90s. With this ruthlessly efficient and scalable model, Dell sailed into the new millennium, hailed as the epitome of a high-tech industry success story.

In a short span of 16 years, the gutsy dorm-room startup evolved into a $25 billion tech titan. Fortune magazine even dubbed it the “Company of the Year” in 2001, as Dell’s ingenious business model and masterful execution had made it the envy of the tech world. There was a time in the 1990s when Dell was even outpacing stalwarts like Microsoft, Intel, and Cisco. Talk about a meteoric rise.

Part 3: Trials and metamorphosis

Though the late 90s were a time of gold and glory for Dell, dark clouds were gathering on the horizon. As the new millennium dawned, the tech landscape started to mutate. Dell’s bread and butter, its core PC business, was still pulling in a majority of sales, but prices were in freefall. To match their previous profits, Dell had to sell PCs at an extraordinary pace, an uphill battle in a market where competitors like HP and Lenovo were nipping at their heels, having caught up to Dell’s innovative supply chain and direct-distribution model. What was once unique was now a dime a dozen.

And Dell’s troubles didn’t end there. The battleground was shifting from mere hardware to a broader spectrum of services, software, and integrated IT solutions. Enterprise customers were on the hunt for the whole shebang, not just budget-friendly boxes. Dell found itself caught off-guard, after years of laser-focused attention on device sales and supply-chain streamlining.

Another punch to the gut came when Dell missed the boat on the smartphone and tablet trends. In the wake of Apple’s iPhone reshaping mobile computing in 2007, Dell’s attempts to put out compelling consumer designs and mobile operating systems fell flat. Their clunky smartphones, like the Dell Streak and Venue, just couldn’t compete with Apple’s and Samsung’s sleek new devices. Missing out on the mobile revolution, Dell started losing its grip on consumers.

On the home front, years of dizzying growth had given way to complacency and stagnation. Dell was having a tough time investing in new capabilities as the battlefield moved toward services and integrated solutions. The company’s attempts to think outside the box fizzled out, while other competitors were making steady headway.

As the 2010s rolled in, Dell seemed stuck in a rut. In a bold bid to rev up innovation and strategy, Michael Dell took a radical step, fighting tooth and nail to take the company private in 2013. Free from the shackles of Wall Street’s quarterly demands, Dell was now free to make the shifts and long-term investments it would need to thrive.

Embracing privacy, Dell flexed its software muscles through strategic acquisitions like Quest Software. They built a one-stop-shop solutions portfolio that spanned PCs, servers, storage, networking, and services. This new solutions focus was a game-changer, as enterprise IT competition was now all about integrated packages rather than standalone products. Dell also plunged back into the PC market, breathing fresh air into designs and clawing back its market share.

Part 4: Dell’s guiding principles and vision for the future

After the wild rollercoaster of the 2000s, Dell emerged on a stronger footing, making bold acquisitions and flipping the switch toward integrated IT solutions. Yet, to truly grasp Dell’s reinvention, we’ve got to dive deep into the undercurrent that shaped this change – the unique principles of the founder himself.

So, meet Michael Dell, a maverick who champions the power of data, decentralization, and a boundless hunger for learning from failure. He’s all about agility and quick pivots in the breakneck world of tech. While some may cling to a top-down command, Dell flips the script. He gives power to those in the thick of the action – the frontline workers closest to customers. As he sees it, “Great people want to be trusted, not controlled.”

This trust-centric approach requires an open-Book policy. At Dell, financials and data aren’t locked in a top-floor office, but shared far and wide across the organization. Everyone gets to see the company’s roadmap and goals. This clarity equips employees to tweak operations on the go. Dell hits the nail on the head when he says, “What gets measured gets done.” He believes that metrics are the heartbeat that ensures everyone and everything keep running.

But data isn’t the be-all and end-all. Dell acknowledges that many companies can get tangled in “paralysis by analysis,” drowning in data yet unable to set a new course. True leaders, he reckons, make gutsy calls even with only half the picture. Sure, there’s a chance of tripping up – but for Dell, these are less about failures and more about valuable learning curves. In the fast lane of the tech industry, being able to stumble, dust oneself off, and sprint again are key.

It’s within this culture of empowerment and daring that innovation springs to life. Michael Dell is the first to admit that game-changing ideas can’t be conjured out of thin air. So he plants the seeds of tomorrow’s innovation today, with R&D investments and experiments, fully aware that only a handful might sprout into market disruptors. Tech is a game of patience and persistence.

At the epicenter of it all is Dell’s eagle-eyed focus on the customer. This isn’t just corporate jargon. Each year, he spends over a hundred days personally meeting customers around the globe, absorbing their insights to steer future innovations. This direct connection with customers is what sets Dell apart in a crowded market.

Peering into the future, Dell is electrified about the potential of technology. He envisions a new chapter, reshaped by 5G, artificial intelligence, machine learning, and smart devices. Yes, there’s a risk of deepening inequality, but he firmly believes that inclusive innovation and mindful leadership can channel technology for the greater good.

As for Dell Technologies, the future looks bright. As companies race to upgrade their IT infrastructure and tap into AI and big data, the demand for an all-in-one systems approach, from cloud to edge devices, is only set to grow. With its broad portfolio, Dell is in the perfect spot to facilitate this digital makeover across industries. The next decade will push companies’ ability to adapt, but Dell is convinced that his culture of empowerment and customer-centric ethos will fuel their success. Despite the hurdles ahead, his optimism burns bright, fueled by the belief that technology has the power to elevate humanity.

Conclusion

The story of Dell Technologies is marked by triumphs, like Dell’s revolutionary direct-to-consumer model, and challenges, like the company’s struggle with missing out on the smartphone trend. However, Michael Dell’s willingness to learn from failures, pivot quickly, and empower his employees drove the company’s reinvention, shifting the focus to integrated IT solutions.

Dell’s customer-centric approach and faith in technology’s potential for good mark his leadership. Following his example of a culture of empowerment and customer-centric ethos, any company can become well-positioned to facilitate digital transformation across industries. Because despite his challenges, Dell’s optimism for the future remains strong, fueled by a belief in technology’s power to change the world for the better.

About the Author

Michael Dell

Genres

Technology and the Future, Entrepreneurship, Management, Leadership, Biography, Memoir

Review 1

“Play Nice But Win: A CEO’s Journey from Founder to Leader” is a book written by Michael Dell, the founder, chairman, and CEO of Dell Technologies. It offers a riveting account of the three battles waged for Dell Technologies: one to launch it, one to keep it, and one to transform it. The book provides insights into the challenges and successes faced by Michael Dell throughout his journey as a CEO.

Here are some key points about the book:

• The book explores the journey of Dell Technologies, from its inception to its transformation in a rapidly changing industry.
• Michael Dell shares his experiences and lessons learned as he navigated the challenges of building and leading a successful company.
• The book emphasizes the importance of winning and sustainability for a company to have a positive impact on the world.
• It offers valuable insights into the strategies and decisions made by Michael Dell to overcome obstacles and drive the growth of Dell Technologies.
• The author reflects on his own personal growth and development as a leader, highlighting the lessons he learned along the way.

Review 2

Play Nice But Win: A CEO’s Journey from Founder to Leader is a memoir by Michael Dell, the founder and CEO of Dell Technologies, one of the world’s largest technology companies. In this book, Dell shares his personal and professional journey, from his humble beginnings as a college dropout who started selling computers from his dorm room, to his transformation into a visionary leader who built a global empire. Dell also reveals the lessons he learned along the way, such as how to create a culture of innovation, how to balance growth and profitability, how to deal with competition and disruption, and how to lead with integrity and purpose. Dell’s book is not only a fascinating account of his own success story, but also a valuable guide for anyone who wants to achieve excellence in business and in life. Play Nice But Win is a book that inspires, educates, and entertains readers with its candid and insightful stories.

Review 3

“Play Nice But Win: A CEO’s Journey from Founder to Leader” by Michael Dell is an insightful book that chronicles the remarkable journey of the renowned entrepreneur and founder of Dell Technologies. In this book, Dell shares valuable insights and lessons he learned throughout his career, offering a glimpse into his rise to becoming a successful CEO.

The book dives into Dell’s early years as a young entrepreneur, starting his computer business from his college dorm room. It explores the challenges he faced, including fierce competition and the need to constantly adapt to an ever-changing industry.

Dell provides readers with an inside perspective on his business strategies, management style, and the guiding principles that propelled him to success. He emphasizes the importance of maintaining integrity, building strong relationships, and fostering a collaborative work environment while still prioritizing the pursuit of victory.

Through the stories and anecdotes shared in “Play Nice But Win,” readers gain valuable insights into Dell’s leadership approach, including his commitment to innovation, customer satisfaction, and empowering his employees.

One notable aspect of the book is Dell’s emphasis on strategic partnerships and his ability to navigate through complex business landscapes. He highlights the challenges and opportunities he encountered during Dell’s transformation from a small start-up to a global corporation.

Overall, “Play Nice But Win” provides readers with an inspiring and informative perspective on leadership, entrepreneurship, and the journey of a CEO. It offers a comprehensive overview of Michael Dell’s experiences, providing valuable lessons for aspiring entrepreneurs and business leaders alike.

Review 4

Summary

In Play Nice But Win, Michael Dell tells the story of his journey from a teenage entrepreneur to the CEO of one of the world’s largest technology companies. He recounts the three battles he waged for Dell Technologies: one to launch it, one to keep it, and one to transform it.

The first battle was to launch Dell Computer Corporation in 1984. Dell was just 19 years old at the time, and he had no experience in business. But he had a passion for computers and a belief that he could build a better way to sell them. Dell started the company in his dorm room, and within a few years, it was one of the fastest-growing companies in America.

The second battle was to keep Dell Computer afloat during the dot-com bust of the early 2000s. The company was heavily leveraged, and it faced stiff competition from rivals like Gateway and Compaq. But Dell survived the crisis by cutting costs and focusing on its core business.

The third battle was to transform Dell Technologies for the 21st century. The company faced new challenges from cloud computing and mobile devices. Dell responded by acquiring EMC Corporation, a leading data storage company. This move helped Dell to become a leader in the cloud computing market.

Review

Play Nice But Win is a fascinating and inspiring read. Dell is a gifted storyteller, and he brings his experiences to life in vivid detail. The book is full of insights into the business world, and it offers valuable lessons for aspiring entrepreneurs and leaders.

One of the things that I admire most about Dell is his willingness to take risks. He didn’t let his lack of experience stop him from starting his own company. He also didn’t let the dot-com bust scare him away from the business. Dell is a true visionary, and he has always been willing to bet on himself.

Another thing that I admire about Dell is his focus on customer service. He believes that the customer is always right, and he has always made it a priority to provide his customers with the best possible experience. This focus on customer service has been one of the keys to Dell’s success.

Play Nice But Win is a must-read for anyone who is interested in business, leadership, or entrepreneurship. It is a story of courage, determination, and innovation. It is also a story about the power of believing in yourself.

Review 5

Summary:
“Play Nice But Win: A CEO’s Journey from Founder to Leader” by Michael Dell is an autobiographical account of the remarkable journey of Michael Dell, the founder and former CEO of Dell Technologies. In this book, Dell shares his insights and experiences, providing readers with a firsthand look at the challenges and successes he encountered while building one of the world’s leading technology companies.

The book begins by chronicling Dell’s early entrepreneurial endeavors as a teenager, selling upgraded computers from his dorm room at the University of Texas. It then delves into the founding of Dell Computer Corporation in 1984, a company that would revolutionize the personal computer industry with its direct-to-consumer sales model.

Throughout the book, Dell reflects on the strategies, decisions, and innovations that propelled his company to global prominence. He also discusses the pivotal moments in Dell’s corporate history, such as going private in 2013 and the acquisition of EMC Corporation in 2016, which expanded the company’s offerings in data storage and management.

Dell’s narrative also touches on leadership, corporate culture, and the importance of adapting to changing market dynamics. He shares his thoughts on the evolving role of a CEO, the significance of innovation, and the value of building strong relationships with employees, customers, and partners.

Review:
“Play Nice But Win” offers readers a captivating and insightful journey through the life and career of Michael Dell. His story is a testament to the power of vision, determination, and adaptability in the world of business.

One of the book’s strengths is its candid and humble portrayal of the author’s successes and failures. Dell doesn’t shy away from discussing the challenges and setbacks he encountered along the way, making the book relatable and inspiring for aspiring entrepreneurs and business leaders.

Dell’s emphasis on the importance of maintaining a customer-centric approach and fostering a positive corporate culture is a key takeaway from the book. His commitment to delivering value to customers through innovative products and exceptional customer service has been a hallmark of Dell Technologies.

While the book provides valuable insights into Dell’s leadership style and business philosophy, some readers may have expected more in-depth discussions on specific business strategies and decisions, especially in the context of the company’s transformation and growth.

In conclusion, “Play Nice But Win” is a compelling memoir that offers valuable lessons in entrepreneurship, leadership, and innovation. Michael Dell’s journey from a college dorm room to leading a global technology giant is both inspirational and educational. It serves as a valuable resource for business enthusiasts and leaders seeking to navigate the challenges and opportunities of the modern business landscape.

Review 6

Summary:
“Play Nice But Win: A CEO’s Journey from Founder to Leader” by Michael Dell is a captivating memoir that chronicles the remarkable journey of Michael Dell, the founder and CEO of Dell Technologies. In this book, Dell shares his experiences, insights, and strategies that have shaped his career and led to the success of his company.

The book begins with Dell’s early life and his passion for technology, which eventually led him to start his own computer company from his college dorm room. Dell takes readers through the challenges he faced as a young entrepreneur, including the fierce competition in the computer industry and the need to constantly innovate and adapt.

Dell emphasizes the importance of building strong relationships and fostering a positive work culture. He shares anecdotes and lessons learned from his interactions with employees, customers, and partners, highlighting the significance of collaboration and teamwork in achieving long-term success.

Throughout the book, Dell provides valuable insights into his leadership style and the strategies he employed to transform Dell Technologies into a global powerhouse. He discusses the company’s evolution from a direct sales model to a diversified technology solutions provider, offering valuable lessons for aspiring entrepreneurs and business leaders.

Review:
“Play Nice But Win” offers a compelling and insightful account of Michael Dell’s journey from a college student with a vision to a renowned CEO. Dell’s writing style is engaging and easy to follow, making the book accessible to readers from various backgrounds.

One of the book’s strengths is Dell’s ability to blend personal anecdotes with practical business advice. He shares stories of both triumphs and setbacks, providing readers with a realistic portrayal of the challenges faced by entrepreneurs and leaders. Dell’s emphasis on the importance of perseverance, adaptability, and continuous learning resonates throughout the book.

Another notable aspect of the book is Dell’s focus on the human element of leadership. He emphasizes the significance of building strong relationships, fostering a positive work environment, and empowering employees. These insights offer valuable lessons for leaders seeking to create a thriving organizational culture.

While the book primarily focuses on Dell’s experiences and the growth of Dell Technologies, it also touches on broader topics such as the impact of technology on society and the future of the industry. This broader perspective adds depth to the narrative and makes the book relevant to a wider audience.

Overall, “Play Nice But Win” is an inspiring and informative read for anyone interested in entrepreneurship, leadership, or the technology industry. Michael Dell’s journey serves as a testament to the power of determination, innovation, and ethical business practices.

Review 7

Here is my summary and review of the book Play Nice But Win: A CEO’s Journey from Founder to Leader by Michael Dell:

Summary:

The book is a memoir of Michael Dell, the founder and CEO of Dell Technologies, one of the largest technology companies in the world. The book tells the story of how Dell started his business in his dorm room at the University of Texas in 1984, and how he grew it into a global leader in the PC industry. The book also reveals the challenges and opportunities that Dell faced along the way, such as competing with IBM, Apple, and HP; going public and private; acquiring EMC; and transforming his company for the digital age.

The book is divided into three parts: Launch It, Keep It, and Transform It. In each part, Dell shares his insights, tips, and techniques for creating and leading a successful technology company. He also reflects on his personal and professional growth, as well as his values and vision. Some of the key themes and lessons that emerge from the book are:

• How to play nice but win by being respectful, ethical, and fair, but also assertive, competitive, and innovative
• How to leverage your passion, curiosity, and intuition to create value for your customers and stakeholders
• How to embrace change and uncertainty as opportunities to learn and improve
• How to build a culture of collaboration, empowerment, and excellence among your employees and partners
• How to balance your work and life by prioritizing your health, family, and community

The book also includes practical exercises, checklists, diagrams, and scenarios that help readers apply the concepts and skills to their own situations. The book aims to help readers develop a entrepreneurial mindset that is not based on fear or complacency but on confidence and action.

Review:

The book is a fascinating and inspiring memoir of one of the most influential entrepreneurs and leaders of our time. The author writes in a clear and engaging style, with plenty of anecdotes and stories that illustrate his points. He also draws on his own personal and professional experiences, as well as on scientific research, to provide credible and relevant information. The book is not only informative but also inspiring and actionable. It challenges readers to take action and responsibility for their own success.

The book covers a wide range of topics and scenarios that are realistic and applicable to most entrepreneurs and leaders. It provides useful tips and techniques that are easy to follow and implement. It also balances the strategic aspects of running a technology company with the tactical aspects, emphasizing the importance of having a clear vision and plan as well as executing it effectively. The book does not promote a one-size-fits-all solution but a flexible approach that can be customized according to the needs and preferences of each reader.

The book is suitable for both beginners and experts in entrepreneurship and leadership. It offers a solid foundation for those who are new to the topic as well as a refresher and an update for those who are more experienced. It also encourages readers to learn from each other . The book is not a static guide but a dynamic resource that can help readers keep up with the changing world of technology.

Overall, I highly recommend this book to anyone who wants to learn more about Michael Dell’s journey from founder to leader. It is a fascinating and inspiring memoir that can help readers create a powerful and lasting impact with their entrepreneurial mindset.

Review 8

I have read the book [Play Nice But Win: A CEO’s Journey from Founder to Leader] by [Michael Dell] and here is my summary and review:

Summary:

The book is a memoir of Michael Dell, the founder and CEO of Dell Technologies, one of the world’s largest technology companies. The book chronicles his journey from a young entrepreneur who started selling computers from his dorm room, to a visionary leader who transformed the industry with his innovative business model and customer-centric approach, to a seasoned executive who faced and overcame various challenges and crises that threatened his company’s survival and legacy. The book focuses on three major battles that defined Dell’s career: the battle to launch Dell Technologies in 1984, the battle to keep Dell Technologies in 2013, and the battle to transform Dell Technologies in 2016. The book also reveals the personal and professional lessons that Dell learned along the way, as well as his insights and advice on leadership, innovation, culture, and strategy.

Review:

The book is a captivating and inspiring account of one of the most successful and influential entrepreneurs and leaders of our time. The book is well-written, engaging, and honest. Dell shares his story with humility, humor, and candor. He does not shy away from admitting his mistakes, failures, and doubts, but also highlights his achievements, strengths, and passions. He also gives credit to his mentors, partners, colleagues, and customers who supported him throughout his journey. The book is not only informative, but also motivational, as it shows how Dell pursued his vision with courage, resilience, and determination. The book also provides valuable insights and tips for aspiring and current leaders who want to create and sustain a successful and impactful organization. I would highly recommend this book to anyone interested in learning more about Michael Dell’s life and work.

Review 9

Play Nice But Win is a book by Michael Dell, the founder and chief executive of Dell Technologies, one of America’s largest technology companies. The book is a memoir and a leadership guide that tells the inside story of the battles that defined Dell as a leader and his company as an innovator.

The book chronicles the three battles that Dell faced in his career: one to launch his company from his dorm room in 1984, one to keep it alive and relevant in the face of fierce competition and changing customer needs, and one to transform it into a global powerhouse that spans hardware, software, cloud, and services. The book also shares the lessons that Dell learned along the way, such as how to create a culture of excellence, how to embrace change and disruption, how to balance risk and reward, how to deal with critics and naysayers, and how to play nice but win.

The book is an inspiring and candid account of Dell’s journey from founder to leader, and a valuable resource for anyone who wants to learn from his experience and insights. The book also offers a glimpse into the future of technology and innovation, and how Dell Technologies is shaping it.