Beard growth kits are a collection of products containing Beard growth stimulants. (These kits often also typically contain beard grooming products.)

This product category has gone viral on social media (videos mentioning these kits have over 366 million views on TikTok.) Which has led to strong DTC sales for this product category.

In fact, one popular beard growth kit brings in an estimated $142K/month on Amazon.

What’s Next

Beard growth kits are part of the Beard Growth Products meta trend.

The market for beard care products is forecasted to grow at a CAGR of 6.7% in the next four years.

Beard growth products are estimated to grow at approximately twice that rate.

For example, beard growth serums (which activate hair follicles by increasing ATP levels), are also seeing strong signs of growth.

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