2017-09-18 19:51
Why Insurance Brokers & Agents Love New Move Marketing
We continually receive orders from insurance brokers and agents. They have found our exclusive New Movers (households who have rece… Read More
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New Move Marketing The Blog
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Tags:
direct mail
direct mail campaign
national moving
summer months
movers
moving
direct
family
summer shoppers
school
New Move Marketing The Blog covers the latest Direct Mail, marketing and sales trends, helping you turn New Movers into New Customers.
2017-07-06 15:55
While Direct Mail is often considered the “king” of direct marketing, your campaign needs to be set up properly if you want it to succeed. Here are a few reasons why your campaig… Read More
2017-06-20 18:00
Today is the first day of summer! Is your marketing plan ready for summer shoppers?
Consumers’ shopping habits vary dramatically by season. As the weather warms up over the summer mont… Read More
2017-05-31 17:00
As we shared earlier this month, May is National Moving Month. Many households choose to move during the summer months in order to take advantage of the great weather and the convenience of… Read More
2017-05-08 13:33
May is National Moving Month! We know the summer months are the busiest time of year for moving given the warm weather and the convenience of school being out for busy families. But is your… Read More
2017-04-18 04:00
So you’ve followed our advice and integrated Direct Mail into your marketing plan, but how do you know if your New Move list worked and your Direct Mail campaign was truly successful?… Read More
2017-03-28 17:43
As we shared in last week’s blog, the majority of moves in America occur during the summer months due to the warm weather and summer breaks from school. Subsequently, the next few mont… Read More
2017-03-20 16:56
Today, 3/20/17 is the first day of Spring! This marks the time for you to begin preparing your marketing campaigns for the upcoming seasons.
The majority of moves in America occur during the… Read More
2017-03-06 21:57
Because new mover mailing lists are so crucial to the direct mail industry, it’s important to understand more about the individual you are targeting.
Gender: Women tend to stay put lon… Read More
2017-02-22 18:55
We know that having children is a major reason for families to move into a new home. Often times this new home is larger, or in an entirely new area. Just how significant is the statistic of… Read More
2017-02-13 19:48
Whether you are a small business, operating on a local level, a national powerhouse, or an eCommerce only business, understanding your target market in terms of geography is very important… Read More
2017-02-06 18:35
Many businesses wonder how or marketing to new movers can be beneficial to them. Aside from the fact that they have more spending power (new movers spend 8-10 times more money on goods and s… Read More
2017-01-31 17:27
New Move Marketing is proud to announce our cosmetically updated website that is now mobile friendly!
New Movers will spend more in the first 6 months of new residency than they will in the… Read More
2017-01-24 18:10
Many people believe direct mail, or “snail mail” is a thing of the past, and that digital and email marketing should be the only marketing tactic utilized when it comes to alloca… Read More
2017-01-17 18:33
Years ago, many direct mailers, especially insurance companies, would use LOR (Length of Residency) as a critical element in their mailing list selection criteria.
Statistics prove that the… Read More
2017-01-10 19:04
Happy 2017 from us at New Move Marketing. We wish you a healthy and prosperous start to a new year!
As the new year begins, we have new and exciting projects underway, and we hope you do too… Read More
2017-01-05 17:55
One of the major mailing list categories is , “Change of Address” or, “New Move” lists. There are currently over 900 New Move lists on the marketplace, and each one h… Read More
2016-12-19 18:57
Once your company has developed a mailing piece that works, there are several things you can do to maximize your bottom line.
Continue testing. Start with refinements of your successful mail… Read More
2016-12-13 16:53
Data is a marketer’s most important asset. It can tell you what new products and services are needed, which new markets to enter, or help you create new markets for your business.
Acco… Read More
2016-12-06 19:44
When a prospect buys your product or service, he is taking a risk. Maybe it won’t work, maybe it isn’t as described, maybe he simply won’t like it.
If you want his order, y… Read More
2016-11-29 16:43
For years, everyone in the industry has conducted seasonal tests. The professionals know the “best times to mail” depending on whether they’re mailing a catalog, asking for… Read More
2016-11-23 17:47
You’ve noticed that the highest priced restaurants are usually the busiest. This is because they are “the best”.
You’ve noticed the high quality gifts you give are us… Read More
2016-11-15 19:57
Not including a clear call to action in all of your marketing is a huge mistake. It is one of the errors we frequently see when reviewing marketing plans.
A beautiful direct mail piece, adve… Read More
2016-11-10 17:32
Three ways to grow your business:
Get more customers
Get your customers to purchase more frequently
Get more revenue per purchase
Getting New Customers:
For many years, direct marketers hav… Read More
2016-10-31 17:22
Everyone knows how important relocation is to a a shift in buying patterns. Depending on the length of move, people change their pizza shops, dry cleaners, barber, church, etc.
A typical hom… Read More
2016-10-26 15:43
Creative without strategy is called art. Creative with strategy is called marketing.
With over half a century of direct response experience, we are frequently amazed by marketers who seem to… Read More
2016-10-18 19:05
The average person sees over 3,000 advertising messages every day. It’s relatively simple to reach prospects with social media, email and mobile. However, just reaching them doesn&rsqu&hell…Read More
2016-10-11 17:05
Nonprofits are continually looking for innovative ways to find new donors. As a result, New Move Marketing decided to do a Q & A this week with Kyle Elliott—a successful fundraisi… Read More
2016-10-05 20:46
It’s no secret that determining your target market is essential to running a successful business. Many companies however, fail to grasp the most important part of this concept- underst… Read More
2016-09-28 01:32
Small businesses are BIG in America, accounting for more than half (54%) of all sales in the U.S.!
But for small businesses—especially new ones—driving traffic and creating sales… Read More
2016-09-22 18:41
Recent government reports provide a great deal of insight into the mobility of Americans. People move for many reasons, including a new job, a change in marital status or family size… Read More
2016-09-19 18:29
Over 43 Million Americans move each year, and with that move comes a need for new health care providers for themselves and their families. They need these services for routine health c… Read More
2016-09-13 22:06
A Unique Selling Point (USP) is a short statement that summarizes what is unique or special about your company as compared to your competition.
Federal Express used: “When it absolutel… Read More
2016-09-09 16:01
While people move every month, the majority of them move during the summer months, influenced by both the school calendar, and the better weather. June, July and August each have 13% of the… Read More
2016-09-06 16:21
There is no doubt that the “new move” mailing list is the most frequently used mailing list in the United States. This is not surprising, since 43 million Americans move every ye… Read More
2016-08-30 22:26
It would be wonderful if every time you advertised, you generated enough new business to pay for the advertising cost. In the real world, this hardly ever happens.
What happens instead is th… Read More
2016-08-30 21:48
Birds of a feather flock together. People with similar demographics flock together. Many “neighbor” mailings, based on this principal, have been very successful.
Slow and st… Read More
2016-08-30 21:28
New Movers represent an incredible market for thousands of companies to grow their businesses by gaining new customers.
With over 20 million households moving every year, it’s impossib… Read More
2016-08-30 21:17
More than 60% of people surveyed actually want to see mail in their mailbox, and I mean their postal mailbox- not their email inbox!
Epsilon conducted a study of Americans and Canadians (201… Read More
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