2024-04-22 21:00
Patient-doctor relationships have historically been very hierarchical with doctors being the experts and patients heeding their advice. In more recent years, cultural shifts have resulted in… Read More
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MD Analytics provides industry leading healthcare & pharmaceutical marketing research solutions. Our specialized team delivers rich, actionable insights.
2024-02-05 18:31
The importance being placed on digital media by pharma and med tech/device manufacturers has grown over the past few years as it has become apparent that relying on the sales rep alone to co… Read More
2024-01-15 19:23
While social media and digital tools have been playing an increasingly significant role in the personal lives of HCPs for many years now, use of these channels in a professional setting is l… Read More
2023-11-14 22:58
Artificial intelligence (AI) and large language models (LLMs), such as ChatGPT, are likely to be increasingly integrated into our healthcare systems which, in turn, may influence physicians… Read More
2023-10-16 19:30
While artificial intelligence (AI) has been playing an increasingly significant role in various spheres of our lives for many years now, the topic of AI has jumped into the spotlight in the… Read More
2023-08-18 17:19
The post Unlocking Pharma Outreach: Physician Specialist Segments appeared first on | MD Analytics Inc Read More
2023-08-17 22:59
The post Pharma: Know Your Specialists appeared first on | MD Analytics Inc Read More
2023-06-27 23:58
The post Patient Empowerment is Key for Younger Specialist Physicians appeared first on | MD Analytics Inc Read More
2023-06-27 23:50
The post Patient Care May Vary based on generational differences among specialists appeared first on | MD Analytics Inc Read More
2023-05-29 23:07
The post Sales reps add VALUE to my practice” say older physicians specialists appeared first on | MD Analytics Inc Read More
2023-05-08 18:13
The post “Time” top challenge to optimal patient care say younger physician specialists appeared first on | MD Analytics Inc Read More
2023-03-16 18:40
The post Healthcare Staff Shortages Hindering Delivery of Optimal Patient Care appeared first on | MD Analytics Inc Read More
2023-03-16 18:07
The post Patient Care Suffers Due to Staff Shortages appeared first on | MD Analytics Inc Read More
2023-02-20 18:24
The post Physician burnout leading many to reduce workload appeared first on | MD Analytics Inc Read More
2023-02-20 18:21
The post Burnout leading many physicians to reduce workload appeared first on | MD Analytics Inc Read More
2023-01-27 19:52
The post Celebrating 20 years of MD Analytics! appeared first on | MD Analytics Inc Read More
2023-01-10 20:10
The post The new standard: Physicians and pharma companies now meet in-person and remotely appeared first on | MD Analytics Inc Read More
2023-01-09 18:20
The post In-person and remote meetings between doctors & pharma companies now standard appeared first on | MD Analytics Inc Read More
2022-11-29 00:29
The post Are remote consults here to stay? appeared first on | MD Analytics Inc Read More
2022-11-28 22:36
The post Will Remote Consults be The Norm? appeared first on | MD Analytics Inc Read More
2022-09-23 18:03
The post Physician Interest and Participation in Market Research appeared first on | MD Analytics Inc Read More
2022-09-23 17:34
The post Engaging Physicians in Market Research appeared first on | MD Analytics Inc Read More
2022-08-19 15:52
The post How to Best Engage Physicians When Launching New Brands appeared first on | MD Analytics Inc Read More
2022-07-14 22:45
The post How the Pandemic Impacted New Pharma Product Launches appeared first on | MD Analytics Inc Read More
2022-07-08 17:56
The post Discover How Physicians Want to Learn About New Treatments appeared first on | MD Analytics Inc Read More
2022-07-08 17:56
The post How physicians want to learn about new treatments. appeared first on | MD Analytics Inc Read More
2022-06-14 02:14
The post Understanding the Impact of COVID-19 on New Pharma Product Launches appeared first on | MD Analytics Inc Read More
2022-04-14 20:13
The post The Performance Of Patient Support Providers During The Pandemic appeared first on | MD Analytics Inc Read More
2022-03-23 21:44
The post Pandemic Impact On Patient Support Programs appeared first on | MD Analytics Inc Read More
2022-03-09 21:42
The post How Patient Support Program Providers Adjusted To The Pandemic appeared first on | MD Analytics Inc Read More
2022-02-22 17:31
The post COVID-19 Impact on Patient Support Programs appeared first on | MD Analytics Inc Read More
2021-11-25 18:23
The post In-person Interactions With Pharma Will Return appeared first on | MD Analytics Inc Read More
2021-11-25 16:26
The post Virtual Interactions With Pharma Are Here To Stay appeared first on | MD Analytics Inc Read More
2021-09-22 16:41
Of the 86 surveyed women who work in pharma, a majority said that it was easy to adapt to remote work, but about 1 in 3 mentioned that it was a difficult transition – primarily due to… Read More
2021-08-25 17:35
The post How COVID-19 is affecting HCPs as vaccinations take hold appeared first on | MD Analytics Inc Read More
2021-06-08 17:08
The post Pandemic’s Impact on HCPs Practices and Vaccination Campaign Perceptions appeared first on | MD Analytics Inc Read More
2021-06-08 17:08
The COVID-19 vaccination campaign is underway in Canada. However, the pandemic has significantly altered HCPs’ practices to date. These changes have impacted workloads, patient assessm… Read More
2021-03-26 22:18
The post Quelles sont les conférences auxquelles les médecins sont le plus susceptibles d’assister par voie numérique plutôt qu’en personne en 2021? ap… Read More
2021-03-24 19:31
The post Virtual Medical Conferences – Promoting your brand to a digital audience appeared first on | MD Analytics Inc Read More
2021-03-12 18:47
The post Remote detailing for pharma – Physicians’ perspectives appeared first on | MD Analytics Inc Read More
2021-03-12 18:47
The post Remote detailing for pharma – Physicians’ perspectives – U.S. appeared first on | MD Analytics Inc Read More
2021-01-21 22:30
The post The Future of Medical Conferences is Virtual appeared first on | MD Analytics Inc Read More
2020-11-17 20:29
The post Remote detailing pharma interactions – Physicians’ perspectives appeared first on | MD Analytics Inc Read More
2020-08-07 18:11
The COVID-19 crisis has significantly impacted physicians’ practices; but how and to what extent? Physicians have been managing significant workloads, while learning on the fly how to… Read More
2020-07-12 21:18
The post Will the Impact of COVID-19 on Physicians’ Practices Become the New Normal? appeared first on | MD Analytics Inc Read More
2020-06-01 22:16
The post Does Online Advertising Click for Physicians? appeared first on | MD Analytics Inc Read More
2020-06-01 16:30
Strong online advertising and messaging are key to maximizing impact of any marketing campaign. With recent restrictions on in-person interactions, online advertising and messaging play an… Read More
2020-04-02 23:29
Physicians recognize that new medications often can be quite valuable for their patients and are eager to add them to their armamentarium. However, they do not always end up prescribing thes… Read More
2020-04-02 15:50
Physicians recognize that new medications often can be quite valuable for their patients and are eager to add them to their armam… Read More
2020-02-28 22:32
Patients are an increasingly influential stakeholder within the healthcare industry as more medical information becomes available online than ever before. This syndicated study takes a close… Read More
2019-12-31 23:09
Les Données Probantes du Monde Réel (DPMR) est un domaine de recherche en plein essor qui, reposant sur des normes rigoureuses d’essais cliniques contrôlés… Read More
2019-12-31 00:53
En octobre 2018, le cannabis à usage récréatif a été légalisé à travers le Canada. Depuis la dernière année, les m&eacut&hell…Read More
2019-11-27 17:09
Physicians are using social media in their personal and professional lives, especially younger physicians. However, the pharma industry should be aware of barriers to using social media as a… Read More
2019-11-27 17:08
Les médecins, particulièrement les plus jeunes, utilisent les médias sociaux dans leur vie personnelle et professionnelle. Cependant, l’industrie pharmaceutique do… Read More
2019-10-08 18:05
The post Physicians’ Perspectives on Cannabis Legalization – One year later appeared first on | MD Analytics Inc Read More
2019-10-08 16:20
In October 2018, the use of recreational cannabis was legalized across Canada. Looking back at the past year, physicians remain divided in their views towards this new legislation, though su… Read More
2019-07-26 21:28
Measuring customer engagement in pharmaceutical marketing research can be challenging as physicians usually prefer to not be seen as “associated” with any given pharmaceutical co… Read More
2019-07-26 18:22
The post Customer Engagement in the Pharmaceutical Industry – Why channels of communication matter appeared first on | MD Analytics Inc Read More
2019-07-26 18:22
The post Ways to Engage – Why channels of communication matter appeared first on | MD Analyti… Read More
2019-05-28 22:14
Real World Evidence (RWE) is a growing area of research that, pivoting from the rigorously controlled standards of clinical trials, is based on a model driven by real world patient data.
Rea… Read More
2019-04-17 18:45
Le Sénat Canadien a récemment adopté le projet de loi C-45 qui légalisera l’usage récréatif de cannabis à travers le Canada d’ici… Read More
2019-03-22 20:54
In the healthcare system, a patient’s journey to optimal care presents many obstacles. There are numerous steps involved from the onset of a medical condition to the moment when satisf… Read More
2019-03-22 20:50
Dans le système de santé, le parcours d’un patient vers des soins optimaux présente de nombreux obstacles. Il y a de nombreuses étapes à franchir du… Read More
2019-02-14 05:38
Over a 3-day period, MD Analytics surveyed 1000 Canadians that are responsible for making health-related decisions. It was found that respondents are often choosing to not to see a physician… Read More
2019-02-14 05:30
Sur une période de 3 jours, MD Analytics a sondé 1000 Canadiens responsables de prendre des décisions liées à la santé. L’étude d&eacut&hell…Read More
2018-11-26 18:30
Qualitative research can provide a greater understanding of physicians’ attitudes and behaviours than quantitative methodologies, however increased demands on physician time may cause… Read More
2018-09-21 23:46
Biological drugs, protein-based products derived from living cells using biotechnology, have been used since the 1990’s as a treatment option for cancer patients. Since 2009, biosimila… Read More
2018-08-20 12:00
The Canadian Senate recently passed Bill C-46 which will allow for the legal use of recreational cannabis across Canada by Fall 2018. While some physicians anticipate this new legislation wi… Read More
2018-06-04 21:40
Traditional in-person continuing health education (CHE) programs remain the most attended format for Canadian general practitioners, however preferred sources of CHE vary widely by generatio… Read More
2018-05-15 15:47
Dental professionals turn to traditional information channels most often when sourcing information on manufacturer products and continuing education. However, newer, more innovative tools su… Read More
2018-03-29 13:00
Biomarkers are molecules found in bodily fluids or tissues (including the tumor tissue). They provide valuable information about the cancer cells and non-cancer cells when analyzing which bi… Read More
2018-03-27 22:06
Recent data highlights key generational gaps among physicians in their approach to managing patient care, attitudes towards industry, and values related to work/life balance.
The following i… Read More
2018-01-31 23:48
With the emergence of Complementary and Alternative Medicine (CAM), prescription options alone are no longer the norm as it pertains to treating a number of medical conditions. Research amon… Read More
2017-11-28 18:43
The relationship between healthcare providers and sales reps is a balancing act. Managed well they can add value to a GP’s or pharmacist’s practice ultimately impacting product u… Read More
2017-10-02 13:00
Smart Drugs (or nootropics) are substances used to enhance cognitive functions. Exact usage numbers are hard to find, but a recent study conducted among UBC students found that 1 in 30 stude… Read More
2017-07-24 13:00
Modern Blood Glucose Meter (BGM) devices can often pair with a companion app on a smartphone, which allows patients to easily record and monitor their blood glucose levels over time. T… Read More
2017-05-29 17:30
Corporate reputation plays an important role in enabling companies to further differentiate their products in highly competitive markets. As a result our team sought to better understand how… Read More
2017-05-29 16:00
Changes in public attitudes and fears related to childhood vaccinations has led to reductions in overall vaccination rates. As a result our team was curious to find out how these changes hav… Read More
2017-03-27 21:21
Chances are if you have ever contacted us for support you would have been greeted by Judy.
Over the past decade Judy has forged many long-term relationships with our panel members and alway… Read More
2017-03-27 21:21
At MD Analytics our team is dedicated to providing quality customer service to ensure our panel members feel valued, understood and heard. With this in mind, we thought we would introduce to… Read More
2017-03-27 20:52
Physicians are very selective in the online surveys that they consider participating in, citing shorter survey lengths and topics related to new product launches and current product use as f… Read More
2017-03-27 20:51
Opioids are a class of drug of powerful pain relievers which are very effective but can also be highly addictive. This has led many people to abuse the drugs by ways of alternative modes of… Read More
2017-01-23 22:27
Pharmacists play a significant role in patient care spending a significant % of their professional time counselling and interacting with their customers; but what are they talking to patient… Read More
2017-01-23 19:07
Pharmacists’ perceptions towards their expanding scope of practice is signficantly different compared to the GP point of view.
Download Infographic as PDF
The post Attitudes Towards… Read More
2016-11-22 00:22
In a recent member satisfaction study we asked for your feedback on our recruitment process. The results were positive, however, a common theme among members was dissatisfaction with screene… Read More
2016-11-01 17:40
Biologics are part of a growing class of medications that are very complex and expensive to manufacture, but highly effective in treating certain diseases. Biosimilars are essentially a &ldq&hell…Read More
2016-10-26 21:42
OTC and consumer health products have long played a central role in the minds of consumers. Results from a recent MD Analytics poll show they play a role in the minds of many physicians as w… Read More
2016-09-19 23:37
One Third of Physician Respondents Participate via a Mobile Device
As smartphones and tablets become more pervasive, understanding technological trends among physicians is increasingly impor… Read More
2016-06-16 17:13
Welcoming Asfia Azam and Jessie Robertson, MD Analytics is pleased to announce the addition of two new Director-level positions as part of its expanding market research team.
“We&rsquo&hell…Read More
2016-04-22 00:01
Market Research helps us understand how and why people make certain choices. We get to analyze current and future trends, and provide key insights on where companies should focus their effor… Read More
2016-03-22 17:27
The 2016 MSL Industry Evaluation and Benchmarking Study results are now available. This annual syndicated report, conducted by MD Analytics, evaluates the role of Medical Scientific Liaisons… Read More
2016-03-08 01:12
The following infographic was produced from survey results of Canadians with diabetes recruited through the Canadian Diabetes Association’s email newsletter, The Diabetes Current. We h… Read More
2016-02-18 08:30
MD Analytics is very excited to announce a strategic partnership with TheRounds, significantly increasing our reach among Canadian physicians when combined with our leading healthcare profe… Read More
2015-02-10 11:00
Canadian healthcare and pharmaceutical marketing research leader, MD Analytics, has appointed Monica Marantz as Chief Operating Officer. In her new role as COO, based in Vancouver, BC, Monic… Read More
2014-09-27 06:00
Following up on the results from the syndicated study we first conducted in 2012, Exploring Diabetes Management and QoL, MD Analytics is please to announce that it’s conducting another… Read More
2014-06-25 23:54
On July 1st, 2014 Canada’s Anti-spam Legislation (CASL) will take effect, which may impact market research recruitment activities conducted by email. To this effect, MD Analytics has d… Read More
2014-05-26 20:16
Following up the recent publication of our market research report, MSL Benchmarking and Industry Evaluation Study, MD Analytics reveals three key physician segments for Medical Scientific Li… Read More
2014-04-21 16:48
Results Now Available: 2014 Medical Scientific Liaisons Study
The Medical Scientific Liaisons Benchmarking and Industry Evaluation Study was designed to evaluate perceptions regarding the va… Read More
2006-06-07 11:16
MD Analytics celebrates 10-years in business this summer! Making its debut on July 18th, 2003, MD Analytics was first to establish Canada’s largest online panel of healthcare professio… Read More
2006-06-07 11:16
Over the past few years, MD Analytics has encouraged the use of new survey methods in healthcare and pharma marketing research that more accurately measure physicians’ attitudes and op… Read More
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