The customers can find Thakkaaram at Naaz Tower, near Pulimood Junction in Thiruvananthapuram City. Formed in 2008 in Kannur, it has become a must-stop restaurant for diners who love peaceful environment and tasty food. The staffs of this unique restaurant boast of providing a unique settings and variety Malabar food. The name of this restaurant comes from the colloquial Malabar word Thakkaaram that translates to “Salkaaram” in normal Malayalam language or “To Greet” in English language. This word is not familiar to people who are living in other parts of Kerala.
Mission of Thakkaaram
The restaurant aspires to spread its tentacles of good work all across the globe in the coming years, banking on its customer-oriented services and the love for large variety of Malabar cuisines.
Unique Selling Proposition
Thakkaaram Restaurant has caught the imaginations of people in a short span of time due its unique selling propositions. All these propositions have made the guest feel as they are royalties. Once people step their feet inside the premises, they swear to come back again after having tasted the food served there. The propositions of the business are as follows.
- Treats every customer as its guests.
- Provides authentic Malabar variety recipes at affordable costs
- Serves more than 70 variety dishes to its customers.
- Customers get a special dish and all the 70 varieties of cuisines every day
Hotel Interior and Ambience
When we interacted with its founder Mohammed Shihab, one thing that struck me was his love for the uniqueness and perfection in job. A visitor to this hotel situated at Palayam would see the uniqueness in interior design. Its interior is converted to that of a Bus and a Train. These carefully drafted structures are well decorated to offer much-needed peace and ambience to the customers. Thakkaaram’s Menu Catalogue has also got a unique display of menu titles. Such titles cannot be seen elsewhere in other restaurants across the state. What is more interesting is that the customers get a menu catalogue in Malayalam.
Commitment to Quality, Variety and Hygiene
When the first branch of Thakkaaram hotel was started at Thaliparambu in Kannur, its owner Shihab had placed a giant CCTV camera in the kitchen to enable the customers see how the workers made food in the kitchen. This approach brought an impression that the hotel brand serves only the "Quality and Hygienic" food to its customers. Moreover, the restaurant staff members make sure that the customers happy and satisfied. These attributes of Thakkaaram have helped it gain the faith of the customers across Kerala. The business also boasts of its variety of cuisines. The most common dishes served to the customers include “Samaavar”, “Kathaladakkal”, “Ammayeede Appatharangal”, “Puthiyaapla Set”, “Dum Ka Dum Biriyani”, “Urmath Set”, “Puthiyaapla Koalu”, “Thakkaarathinte Kismath”, “Kozhiyile Melaakkam”, “Thokkilangaadi Subaad”, “Thakkaarinthinte Pousak”, “Aadinte Athrippam”, “Pothinte Athirakkali”, “Kadalinte Khudrath”, “Kayalinte Sambathu”, and “Nangalude Pachakarithottam”.
Unlike other restaurants operating in the state of Kerala, Thakkaaram follows flexible timings keeping in mind the convenience of its customers. Moreover, this flexible timing enables the staff to work with great love and passion towards the customer satisfaction. Usually, the restaurant opens by 11:30 AM and closes by 11:00 PM every day. However, the staff members get an off time between 4:00 PM to 7:00 PM so that they can get some rest during the course of a day.