A key component of online marketing, especially for non-profit organizations operating on tight budgets, is the utilization of both free and paid services in communicating. Press Release Services are advertised across the internet, but time and time again users are disappointed by a lack of results or followthrough on the advertised services. The 6 press release services have proven to deliver for our past PR efforts. All of the services offer free releases along with enhanced services.

ClickPress.com – Distributes free press releases to Google News and others. Also offers an enhanced paid service Topix.net, Gold level will also get you to sites like LexisNexis.

Free-Press-Release.com – Easy press release distribution for free. Site submits to Google news and offers 3 enhanced PR levels that allow deletion, tracking greater distribution and more.

NewswireToday.com – Free distribution tools and site submits to Google News, Ask, Lycos, Yahoo Search and MSN. Offers a premium service including logo, photographs and more.

PR.Com - Allows free press releases and job postings along with a paid plan that allows a company profile, SEO optimization and more.

PRUrgent.com – Distributes your release for free and offers templates and help writing a release. Offers two levels of enhanced release and design services.

PRLog.org – One of my favorites. Easy to use, allows html, spam protection and more. Free distribution to Google News and other other search engines.