We all strive to be “different.” There is a constant struggle to find that one idea that you believe is distinct from all others already in existence. But take a closer look inside. Most number of the time, it is not we who are trying to think ‘differently’ but rather society is making us think in such a manner because ‘most concepts for them are normal!
Do not allow others to rule over you. Because accepting such comments kills not only your thought process but also your ability to innovate. Don’t let such things bother you.
Every day, hundreds of new ideas are introduced into the market. No new idea is a tried and true formula that can cause you to fail. Go for it.

There are numerous ways to distinguish yourself.
Your idea may be too little or ludicrous, but keep in mind that there is a market for anything and everything nowadays.
Perhaps your modest concept will revolutionize the market.
Maybe something so simple can make a tremendous difference.

Before jumping into something, you should take stock
of the entire market scenario to have a fair idea of what you are
jumping into and how badly you might get hit if things go a
little wrong. You should be ready to take calculated risks as well
as a plan for all eventualities.

If you already own a business or are intending to start one, you should study and research as much as possible.
You must understand your company from A to Z. Aside from recognizing your competition, you need also be aware of market circumstances, and current trends, be able to forecast future trends, set prices for your items, understand how your competitors succeeded, and so on. At any given time, you should have answers to all of these questions at your fingertips.

This generation’s business hacks
Exposure is replacing experience. The more information you have about the nuances of your business from the outside world, the better. Shallow knowledge will prohibit you from becoming a master of your craft in any industry. You must be proactive in upgrading both your abilities and knowledge as you gain greater exposure.
Participate in a variety of events such as workshops, seminars, and industry meetings, as well as read and refer to publications.

Multimedia resources are pertinent to your industry. Reading can be a valuable instrument for self-improvement.
Investigate comparable products/services offered in other countries. Try to comprehend the approach of organizations in the same area about market conditions.
You will only succeed if you understand your industry inside and out. You should attend as many workshops as possible, but keep in mind that attending workshops is only one component of improving your knowledge. Constant exploration in your field is required to understand shifting consumer trends, which will also help you predict future trends.

Speak with as many individuals as you can. Shop for books and read those that you believe will be useful to your business. Request references for people you can meet and acquire advice, and recommendations on how to run your firm, and how to get the trust of your staff.
Begin updating your knowledge RIGHT NOW, before others think you’re out of date.

“We shall defend our island, whatever the cost may be,
we shall fight on the beaches, we shall fight on the
landing grounds, we shall fight c in the fields and l in the streets,
we shall fight in the hills; we shall never surrender, h
winton Chnrei
You. me and the whole world talk about learning from
failure, but yet, we are afraid of failing. We are
conditioned
from an early age to abhor and flee from failure. So what
happens when we’re confronted with certain failures We
surrender.
Often, during my consultation sessions, I meet sales
teams that do not have the right approach to success.
Most of them want results the very next day, which is
impossible. It is a business. When you are planning a business,
you should have the patience to plan for and await success.
One should be able to do the job and wait for results.
Remember friends, if you do not have the patience to wait, you
“Marketing is not a one-day affair”
will never be able to build your business. A long-term plan is of
the essence. Nothing comes overnight. what comes
overnight goes midnight, and you will never notice. People
who make it a habit to surrender immediately can never work
wonders.

I will give you examples of big-business
conglomerates, which I came across in a magazine many
years back that have waited for success. One is COca-Cola and
the other is Gillette. Coca-Cola, in its first year of business, had
not sold more than 400 bottles of cola. This harsh reality did

not deter them. They kept their patience and innovated the
product to meet customer expectations in a better way And
today, the result is there for everyone to see. Coca-Cola is one
of the leading aerated drink manufacturers in the world,
Gillette has a similar story. We all know the brand. But
do you know what happened to them when they started the
business? You will be surprised to know that Gillette only sold
around 168 razors in its first year! Imagine the stress of starting
a business and registering close to no sales after a year! But
today, decades later, look at where the brand stands. It enjoys
the numero uno position in the razor market.
These people never surrendered. They always fought
back. As a business owner, you need more digesting power
than eating capacity. If you cannot digest your food properly,
you’ll probably get stomach upset. In business, you will spoil
your reputation.
Remember

As the famous title from the James Bond movie savs
“Tomorrow never dies”, take a Cue from that line into Vee
business too. Because you have to think more about tomorrow
and less of today.
In all these years, as a consultant Thave observed that
many businessmen when it comes to strategizing for the
tomorrow, are stuck in solving today’s problems. Most of
small businesses think in the short term rather than making a long-term plan. Everybody is busy thinking of the short-term gains
that they are likely to make. Nobody is thinking, what their
business will be like five years down the line. What would they
want to do? Where would they want to reach? How much
growth they should make? Etc.

No business can stand only on the ‘current business
philosophy. Most of us are all stuck in the dilemma of today
and which is why we are not able to give directions about the
future. In a typical small and medium enterprise, priority 15
given to how can we generate revenue next month. The focus
is not on what kind of work should we do, what focus: should we
approach, or where should we be in the next 2 years. This small
and limited vision is what restricts many start-ups become
successful ventures. ‘Future business’ is what you should also
concentrate on. I have a solution for those whose eyes have
opened now.

Separate the groups into two Future Business Groups (FBGs) and a Current Business Group (CBG). (CBG) The first group, comprised of top management personnel, should only consider prospective business. They should develop plans for product innovation and packaging, forecast market trends, and consider sensible investments. This group should be able to do a market analysis and make smart decisions on market trends in the future. Who would have believed that when bottled water was launched, it would one day challenge the market for aerated drinks as well? But, in today’s market, there are so many companies marketing ‘clean and pure’ water. This group’s vision should be to find future markets and create goods to meet those needs.

The other group, made up of mid-level managers, will investigate daily business operations. They would be in charge of dealing with the day-to-day difficulties of the company. The group would be in charge of analyzing short-term market trends as well as getting extensively connected with end users to learn how they view the product. Any immediate changes to the product, if any, will be known only through such interactions with the end user.

The division of groups will aid in complete concentration for the respected organization, ensuring that both existing and future business is in secure hands. If you wish to avoid daily firefighting, have two proper teams focusing on their respective jobs. If you keep working like you are, you will soon realize that you are no better than firefighters. You will be asked the same questions.

I don’t need to tell you how crucial it is to conduct market research for your product, but it’s also critical to conduct research on your nearest competition. This is not the first time I’ve noticed this. Like on the battlefield, you should always keep an eye on what your competitors are up to in business. At any one time, your team should be able to

Isn’t the quote sufficient? You are stepping into your own grave if you are not bracing yourself for the event. Prepare for any situation. When it comes to research, companies like Reliance and Tata do not leave any stone untouched. They are highly informed on every big and small company that is a player in their market. They assess the situation daily. Isn’t the quote sufficient? You are stepping into your own grave if you are not bracing yourself for the event. Prepare for any situation. When it comes to research, companies like Reliance and Tata do not leave any stone untouched. They are highly informed on every big and small company that is a player in their market. They assess the situation daily.