The global after-sun care products market is expected to grow during the forecast period, owing to factors such as an increasing number of sunburn incidences, rising demand of organic & natural skin care products, and expansion of e-commerce sector.

According to the TechSci Research report, “After-Sun Care Products Market – Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F,” the global after-sun care products market is expected to grow during the forecast period due to factors such as rising travel & tourism sector and expansion of the e-commerce sector.

After-sun care products are becoming popular as consumers become more aware of the risk of skin cancer and other skin related issues. This trend is likely to continue in the foreseeable future, as consumers are attracted to after-sun care due to its multifunctional solar protection and wrinkle-prevention capabilities. People are becoming more aware of the need to protect their skin from the harmful effects of ultraviolet radiation, which is leading to a rapid growth of the global after-sun care products market during the forecast period. As government health authorities strive to reduce the incidence of melanoma due to ultraviolet radiation, the use of after-sun care is expected to increase.

In recent years, the after-sun care products market has seen a surge in product innovation, as manufacturers introduce new and improved formulas. These products are typically formulated with calming components, such as Aloe Vera, Vitamin E, and Antioxidants, which helps to heal and nourish skin which has been damaged by sun’s rays. Furthermore, the availability of a broad selection of novel products has contributed to the growth of the market.

The Beauty and Personal Care (BPC) market is witnessing a significant grow1th during the forecast period. This is largely due to the fact that after-sun products are an integral part of the daily skincare regimen of many consumers. The Beauty and Personal Care sector had a considerable influence on consumer preferences. Furthermore, the wide range of distribution channels available for after-sun care products has a beneficial impact on global after-sun care products market growth during the forecast period. The increased disposable income of consumers with better standards of living has enabled individuals to invest in various personal care products, including hair care & skincare. This has resulted in a surge in demand for after-sun care items, as consumers are eager to purchase products that can reduce the risk of sunburn and improve skin health.

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The global after-sun care products market is segmented based on product type, end-user, source, distribution channel, and region.

Based on product type, the market is segmented into powder, lotion, gel, serum, and others (face wash, scrub, spray). Among these, the lotion segment has a significant share of the market during the forecast period. After-sun care products including lotions provide a wide range of benefits to skin, including hydration, moisturization, and nourishment, calming redness and reducing the spread of sunburn. Furthermore, these products are readily available through a variety of sales channels, such as specialty stores and department stores. The prevalence of these factors has led to an increase in the demand for regular skin care products, thus contributing to the growth of the global after-sun care products market during the forecast period.

Based on distribution channel, the market is segmented into supermarkets/hypermarkets, pharmacy & drug stores, multi-branded stores, online, and others (direct sales, etc.). Among these, the online segment has a significant share in the market during the forecast period. This segment is expected to experience a significant growth due to the increasing prevalence of the internet among consumers and the effective targeting of customers by companies. The ease of access to the internet and the wide range of discounts and offers offered by online platforms increase the market penetration of the product. Therefore, the sale of these products via online platforms is expected to witness a significant increase in growth over the forecast period.

Key market players operating in the global after-sun care products market include:

• L’Oréal S.A.
• The Estée Lauder Companies Inc.
• Shiseido Company, Limited
• Unilever PLC (Vaseline)
• Beiersdorf AG (Nivea)
• Johnson & Johnson Consumer Inc.
• Bioderma Laboratories
• Clarins Group
• Coty Inc. (Lancaster)
• Edgewell Personal Care Company (Hawaiian Tropic)

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“In recent years, there has been a significant growth in the after-sun care product market. Consumers are becoming increasingly aware of the negative consequences of sun exposure and the necessity of skin protection. Products created to soothe and restore skin after sun exposure are formulated with aloe vera, chamomile, and other natural and organic ingredients, as well as eco-friendly and sustainable options. Additionally, innovative products incorporating cutting-edge technologies are also becoming increasingly popular. Ultimately, it is anticipated that this market will continue to grow due to the growing consumer awareness and the demand for effective sun damage recovery.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.

“After-Sun Care Products Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F,” Segmented By Product Type (Powder, Lotion, Gel, Serum, and Others (Face Wash, Scrub, Spray)), By End User (Male, Female), By Source (Organic, Conventional), By Distribution Channel (Supermarkets/Hypermarkets, Pharmacy & Drug Stores, Multi-Branded Stores, Online, and Others (Direct Sales, etc.)), By Region, By Company, has evaluated the future growth potential of after-sun care products globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of after-sun care products, globally.

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