As an African descendant, you may at times want to upgrade your makeup kit by buying luxury brands by black entrepreneurs. We have simplified your search by featuring eight black-owned brands.
We celebrate the visionary minds behind renowned labels such as Fenty Beauty, Brother Vellies, and more. Delve into the world of these remarkable individuals who have redefined the standards of elegance, craftsmanship, and social responsibility.
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Here they are.
1. Brother Vellies
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Brother Vellies is a luxury accessories brand founded by Aurora James in 2013. It focuses on sustainably made footwear and handbags while preserving traditional African craftsmanship.
The brand collaborates with artisans from African countries and incorporates traditional elements in its designs. Tha black-owned brand is committed to social and environmental sustainability, using eco-friendly practices and materials.
It has gained popularity for its unique products, worn by notable figures, and has received recognition in the Fashion industry, including the CFDA/Vogue Fashion Fund Award in 2015.
2. Savage X Fenty
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Savage X Fenty is a lingerie brand founded by Rihanna in 2018. The black entrepreneur doubles up as a musician and actress. The business has an inclusive approach, offering a wide range of sizes and celebrating diversity in body types and ethnicities.
The brand gained attention through its annual fashion shows, featuring diverse models challenging traditional beauty standards. Savage X Fenty releases collections throughout the year, combining comfort, style, and sensuality in its designs.
The black-owned brand has collaborated with celebrities and operates primarily as an online retailer, promoting a message of inclusivity and empowerment.
3. LITA By Ciara
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Launched in August 2021, LITA which stands for “love is the answer” was created around an idea that there is power in anything you do with love. Ciara being a black entrepreneur, High Low fashion kind of girl and also a TomBoy Chic, she created LITA to be a best friend in fashion to cater for both. The fashion brand falls under The House of LR&C’s which is headed by Ciara and Christine Day.
4. Off-White
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Off-White is a luxury fashion brand founded by Virgil Abloh in 2012. Known for its streetwear-inspired designs, It incorporates bold graphics and distinctive motifs. The brand offers ready-to-wear clothing, footwear, and accessories, and has collaborated with other notable brands and artists.
The black-owned brand blurs the line between high fashion and streetwear, appealing to a wide range of fashion enthusiasts. Virgil Abloh’s leadership has propelled the brand’s success, resulting in flagship stores and a significant presence in the fashion industry.
5. The Lip Bar
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Melissa Butler founded The Lip Bar beauty brand in 2012. It offers a range of vegan and cruelty-free makeup products, with a focus on lipsticks and lip glosses. The brand gained recognition after appearing on “Shark Tank” and emphasizes inclusivity by providing vibrant and bold lip colours for diverse skin tones.
The Lip Bar promotes individuality and uses natural ingredients like shea butter and coconut oil in their products. They have expanded their offerings to include foundations, eyeshadows, and highlighters. Overall, The Lip Bar is known for its high-quality, socially conscious approach to beauty.
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6. Yeezy by Kanye West
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The Yeezy brand is a fashion and footwear line known for its collaboration with Adidas. Kanye West is the black entrepreneur behind the brand. It gained popularity for its limited-release sneakers and minimalist streetwear-inspired apparel.
The black-owned brand’s unique designs, high-profile collaborations, and limited availability have made it highly sought after and influential in the fashion industry.
7. Plenty
Plenty has been a renowned fashion destination on the West Coast since 1989. With ten unique locations across Western Canada, including flagship stores in Kitsilano and Robson Street, Plenty offers high-quality, style-forward pieces for every occasion. Their stores are characterised by hand-picked Turkish pendant lamps, marbled interiors, and rich hardwood detailing.
From Richmond to Coquitlam, Park Royal to Langley, and even Victoria and Calgary, Plenty’s brick-and-mortar locations provide a diverse range of women’s and men’s clothing and accessories. Through storytelling and a commitment to a life well-lived, Plenty offers an immersive fashion experience that celebrates quality and style.
8. EleVen
EleVen is a fashion and activewear by tennis star Venus Williams. It offers a range of athletic apparel for women, focusing on functional and stylish designs. The black-owned brand emphasizes performance-driven features and high-quality materials. EleVen also includes lifestyle collections and promotes empowerment, inclusivity, and self-expression.
As a black entrepreneur, Venus Williams is actively involved in the brand’s creative direction, encouraging women to pursue their passions and strive for greatness.
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The rise of luxury brands with black entrepreneurs at the helm has brought a fresh perspective to the world of fashion and beauty. Through their creativity, innovation, and commitment to sustainability, these brands have captivated global audiences and challenged traditional industry norms.
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