Gone are the days when movies were able to rake in the box office solely on the name of stars. Rajkummar Rao and Shraddha Kapoor's Stree released four to five months ago. Due to the addition of a different plot, suspense and thrill, this Film made in ten fifteen crores crossed the 100 crore mark despite not having a big star cast. Then the same has to be said in the case of needle thread. Sui Dhaaga worked well despite having a simple and straightforward plot of a lower middle class struggle with a Shramik hero heroine. Amitabh Bachchan himself took commercial notice of Badhaai Ho. While this is a late wisdom suggested to the Hindi Screen, the variety of subjects on the Marathi screen has already started achieving great commercial success.
Marathi as well as Hindi films commercial calculations are also going to change in the coming years. His chahul has started in Saratya year. It is clear that audience prefers diverse subject along with good concept, good screenplay. Audiences no longer fall in love with any stardom while rejecting big budgets and big star casts. Shah Rukh Khan recently made an indicative statement about this. Aamir Khan's Amitabh, the much-hyped, big-budget Thugs of Hindostan flopped at the box office, despite a big star like Aamir. Due to this, Salman and Aamir also got tension. He took responsibility for Thugs' failure and apologized to the audience. On the other hand, Rajinikanth's Endhiran Part II 2.0 was released in the third week after that. Rajini's popularity, south audience preferences, tastes are different. Even on Rajini's name, the movie can enter the homes of crores. It is feared that if the khans on the Hindi screen accept this threat, the audience will be fooled. This is what Shahrukh's Zero, which was released the other day, has clarified. Shah Rukh Khan has to struggle a lot to maintain his King Khan status.
Gone are the days when movies were able to rake in the box office solely on the name of stars. Rajkummar Rao and Shraddha Kapoor's Stree released four to five months ago. Due to the addition of a different plot, suspense and thrill, this film made in ten fifteen crores crossed the 100 crore mark despite not having a big star cast. Then the same has to be said in the case of needle thread. Sui Dhaaga worked well despite having a simple and straightforward plot of a lower middle class struggle with a Shramik hero heroine. Amitabh Bachchan himself took note of the congratulations. He wrote a letter to Neena Gupta for the success of Badhaai Ho and praised Neena for her great acting.
The social situation that arises when a married couple in their fifties wants to visit a small child, depicted in a black comedy shed with a different theme, struck a chord with the audience and Badhaai Ho also collected 100 crores at the box office. Shraddha Kapoor, Shahid Kapoor's Batti Gul Meter Chalu also dealt with the exploitation of the common man due to the plot of incompetence of power companies. So the film also fared fairly well in comparison due to the intimate subject matter of the same audience. If there are other different plot topics, it is happily accepted by the audience. The khans of Bollywood have started to understand this now. That's why Aamir Khan has thought that he doesn't want to fall into the trap of big budget anymore. That is why he abandoned the subject of a film series to be made on Mahabharata.
Compared to Shah Rukh Aamir, Salman had some good days. His hit films like Tiger Zinda Hai and Race saved the producers somewhat. But it should be said that both these movies have not got that much success. Bringing a strong, historical plot to the screen is not easy. This is an experience Sanjay Leela Bhansali has taken many times in his journey from Devdas to the recent Padmaavat. However, this is a risk that he has to take, taking big names on screen is not an easy task.
Rajkumar Hirani's Sanju made a strong start to this year's Bollywood success. Sanjay Dutt has never single-handedly achieved success at the box office. Directors like Rajkumar Hirani or Mahesh Manjrekar have played a major role in it. However, as his off-screen life remained stormy, Raju Hirani realized its commercial value and made Sanju. This is not a realistic film made on Sanju's life, said Ramgopal Varma, who was somewhat stumped, and announced that I am now going to make a real realistic film on Sanju's life.
In this, an important new type of film making has recently come forward by adding a commercial plot to the realistic life of people and society. His credit goes to Anurag Kashyap who trained under Ramgopal Varma and other young directors. So there is no such thing as a parallel film. This new type has highlighted that Rohit Shetty's Simmba, a cop movie released two days ago, is succeeding at the box office. The young audience of new ideas is no longer interested in the realistic police folds of half-truths, colic, prohibition, khaki and tragedies.
At the same time, this new generation of directors brought Yash Chopra's Swapneel Prem in Switzerland, Karan Johar's NRI Srimanti Thata to the hard ground of realism. In this same year, the actor who played characters like Nawazuddin Siddiqui started getting appreciation for Nandita Das's Manto. Hai Kautuk was promising for the audience who were waiting for a different movie despite not having enough screens in Bollywood. Karan Johar noticed this change in time. That is why he made Nagaraj's Sairat a hit in Hindi. But since the umbilical cord was not connected to the soil of the caste reality, Dhadak became extremely smooth compared to Sairat. Hey kaunsi filme aa rahi hai…Aur hum kya bana rahe hai… After watching Sairat in Marathi, Karan had made a clear confession about taking the remake rights.
A similar situation that made the Hindi screen take notice has been recreated by Pravin Tarde's original pattern. There is news that Salman Khan has acquired the Hindi remake rights of Mulshi Pattern. Arbaaz himself saw the Mulshi pattern and appreciated its plot of professional and social values. This year, the Marathi screen has taught the Hindi screen this lesson again. At the same time, Pravin Tarde told that the Marathi screen should now come out of the gossip of mothers, father-in-law, mothers-in-law, barista cafes in Pune. The audience of Marathi is chokhandal. They accept the new subject. However, as the Marathi screen made him accustomed to glossy films with convoluted plots, he had no choice. Mulshi's success despite not having a big banner behind the pattern, a financially strong production house and despite the censor controversies is significant. This statement of Pravin Tarde is equally applicable to those who make Gutgut films in Marathi screen as well as in Hindi.
The new directors are ready to put a strong plot, diverse topics in a professional framework. This change on Hindi screen along with Marathi is welcome. Therefore, there is no distinction between artistic or parallel and purely commercial films. We do not want a movie that is liked by the popcorn audience with a big star cast and making big budget calculations, this audience has told Hindi as well as Marathi screens.
Dr. Kashinath Ghanekar was a versatile artist on Marathi stage and screen. This thought on which a successful Marathi film can be made was new to Bollywood. However, Marathi made it successful. After that, the sensitive Naal, which embodies the universe of a small boy named Nagaraj, was released. The audience also happily accepted him. Further, the theme of Mulshi pattern was very different from both these movies. The subject of the film Mumbai Pune Mumbai directed by Satish Rajwade was also different from these three films. However, all these movies were liked by the Marathi audience.
The theater was thronged for that. If the Hindi screen also imbibes this knowledge that came to the Marathi screen in time, then the cheating of the audience by big names from Bollywood will stop and the concern expressed by Shah Rukh will also be resolved.
This is possible on the strength of diverse strong plot, good acting, direction. But the Hindi and Marathi screen should also come out of its prejudiced love. This is true...
