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R|ELANTM to launch a biodegradable collection at FDCI x Lakmé Fashion Week | Sustainability News India

Reliance Industries Limited’s R|Elan is all set to make a return to FDCI X Lakmé Fashion Week with the launch of its new biodegradable R|Elan EcoGold offering and will partner with well-known designer duo Gauri & Nainika to present an eco-friendly collection titled Midnight Botanica.

Though R|Elan is already well-known for its eco-friendly recycled fabrics that are made entirely from post-consumer (waste) plastic bottles, the designers Gauri & Nainika are particularly thrilled to be using fabrics that are bio-degradable, a first for R|Elan.

In a statement, the company informed that the presentation will marry the elegant and romantic design sensibilities by Gauri & Nainika to the sustainable offerings of R|Elan’s sought-after fabric collections.

In a bid to drive the green fashion movement across the fashion world, the line was created using eco-friendly, sustainable fabrics from R|Elan, including R|Elan GreenGold & R|Elan EcoGold along with R|Elan FreeFlow.

R|Elan GreenGold, one of the greenest fabrics, is made from 100 per cent post-consumer used PET bottles deploying efficient and certified manufacturing practices.

R|Elan EcoGold fabrics are bio-enhanced to break down into natural elements and plays a crucial role in saving fashion waste from piling in landfills.

Lastly, R|Elan FreeFlow fabrics have been created to add elegance and give a luxurious flow to garments.

Hemant D. Sharma, Sector Head – Polyester, from Reliance Industries, commented “At Reliance, it has been always our endeavour to enhance the sustainability and circularity quotient in R|Elan offerings. This time we have achieved a breakthrough in developing biodegradable technologies – R|Elan EcoGold. We are eager to witness the matchless fusion of sustainability and style in the Midnight Botanica collection of Gauri and Nainika.”

On the collaboration, designers Gauri & Nainika, said “This has been one of the most exciting collaborations to be part of a global sustainable movement. We’ve created glamorous evening wear with a diverse variety of stunning eco-friendly fabrics, most importantly R|Elans latest biodegradable R|Elan EcoGold,  that we are sure our customers will love.”

The post R|ELANTM to launch a biodegradable collection at FDCI x Lakmé Fashion Week | Sustainability News India appeared first on CNN World Today.



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R|ELANTM to launch a biodegradable collection at FDCI x Lakmé Fashion Week | Sustainability News India

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