In the ever-evolving landscape of online food delivery platforms, the choice of food delivery apps can greatly impact your daily workflow. Two popular options of online grocery delivery, Zepto and Blinkit, have garnered attention for their unique features and capabilities.

In this blog post, we will explore the strengths and weaknesses of each grocery delivery app, compare their key attributes, and help you determine which one may be the best fit for your standards.

Let’s delve into the world of Zepto vs Blinkit and uncover which grocery delivery app truly reigns supreme.

Here are detailed comparison between Zepto vs Blinkit:

1. Delivery Speed
2. Availability
3. Product Selection
4. Pricing
5. Business Model
6. User Interface
7. Customer Service
8. Payment Options
9. Brand Reputation
10. Future Developments

1. Delivery Speed

Zepto's tagline being "Groceries delivered in 10 minutes" and Blinkit's tagline being "Let's Blink It", both stay true to their promise of quick deliveries and offer an average of 8 mins delivery time.

Note: Delivery time depends on the area chosen during the order. Some places may take longer to reach.

Here is a Quick Comparison of Zepto vs Blinkit Delivery details:

2. Availability

Blinkit offers the most geographical coverage with its availability in 27 cities in India. Zepto's availability is limited at present but it is heavily used in the cities where it's available. Zepto in Chennai is particularly popular.

Here is a quick comparison of Zepto vs Blinkit Availability details:

3. Product Selection

You can find a diverse range of fresh produce and pantry staples to meet your everyday needs at both Zepto grocery and Blinkit.

Here is a quick comparison of Zepto vs Blinkit Product Selection details:

'Paan Corner'

Both Zepto and Blinkit offer a 'Paan Corner' where you can buy paan or cigarettes online and have it delivered in minutes.

Zepto paan comes in many flavours and Zepto cigarettes come with combos of smoking accessories. Blinkit cigarettes and other smoking accessories come in variety of combos too.

Here is a quick comparison of Zepto vs Blinkit respective Paan Corners:

4. Pricing

Zepto and Blinkit both follow a dynamic pricing policy in which prices rise during peak hours and fall when there is less demand. The charges will depend on rush hours.

We ordered the same item (Maggi noodles) on both platforms at around noon on a week day to see how the prices differ. There seems to be a benefit in ordering from Blinkit as its price of a 4 pack noodles is less than Zepto's 2 pack noodles.

Here is a quick comparison of Zepto vs Blinkit Pricing:

Discounts, Offers & Loyalty Programs:

Zepto regularly has discount codes and other offers on its app. Zepto coupon code allows users to get either cashbacks or flat discounts on products. For a Zepto referral code, see below.

Meanwhile, Blinkit offers festive discounts along with regular discounts on the Blinkit app. Special prices through 'Shivratri Specials' which offered items such as fresh milk, flowers, fasting essentials etc., was seen on the app. Blinkit coupon offers discounts and cashbacks as well.

Here is a quick comparison of Zepto vs Blinkit Offer and Discounts:

Also Read: Zepto Refer and Earn

5. Business Model

Headquartered in Mumbai, Zepto was founded in 2021 by Aadit Palicha and Kaivalya Vohra. It started as a small startup but now has become one of the most reputed food delivering companies in India. Zepto business model is of 'dark store' type.

Formerly known as Grofers, Blinkit was founded in 2013 by Albinder Dhindsa and Saurabh Kumar. Its headquartered in Haryana. Zepto business model is a Mix of Dark Store and Inventory based.

Here is a quick comparison of Zepto vs Blinkit Business Models:

6. User Interface

There are some similarities between the Zepto app and the Blinkit app.

Both:

• Ask for your location and will not let you proceed without it.
• Show estimated delivery time of your order at the top of the screen.

Here is a quick comparison of Zepto vs Blinkit User Interface:

7. Customer Service

Zepto customer services are available from 6am to 3am. Users can also reach out to them through the Zepto app or email.

You can contact Blinkit customer care through the form on their official website or through their email. There is no official Blinkit contact number.

Other customer service acts such as cancellation and refund policy have some similarities. For:

• Returns - If wrong product or damaged product is delivered. No returns is product has been opened or used.
• Refunds - Within 7 days of purchase

Here is a quick comparison of Zepto vs Blinkit Cancellation Policy:

8. Payment Options

Food delivery apps like Blinkit and Zepto offer a variety of payment options for the convenience of customers. However, Blinkit seems to have more options than Zepto.

Here is a quick comparison of Zepto vs Blinkit Payment Options:

9. Brand Reputation

Both Zepto and Blinkit are well reputed among food delivery apps. However, Blinkit has been around longer than Zepto online shopping and therefore has a larger online presence. Blinkit's parent company being Zomato also helps its reputation.

Here is a quick comparison of Zepto vs Blinkit Brand Reputation:

10. Future Developments

Both companies plan on increasing their growth and reach through expansions. In the coming years, Zepto and Blinkit will undergo transformative advancements which will enhance user experiences.

Here is a quick comparison of Zepto vs Blinkit Future Development Plans:

Conclusion

The best food delivery app will likely be the one that adapts to evolving your needs and maintains high-quality service. It is essential for you to consider factors such as geographical coverage, available items, delivery fees, and promotional offers when selecting the best food delivery app for your preference.

Here is a brief overview of Zepto vs Blinkit:

FAQs on Zepto vs Blinkit

Q 1. Which is faster, Zepto or Blinkit?

A: Zepto claims a 10-minute average delivery time, while Blinkit offers delivery within 90 minutes, with limited 10-minute options in specific locations. However, Blinkit currently covers more cities and areas.

Q 2. Do Zepto and Blinkit offer similar product selections?

A: Both platforms offer a wide variety of groceries and essential items. However, Blinkit might have a slight edge due to its larger network and potential partnerships with local stores.

Q 3. Which is cheaper, Zepto or Blinkit?

A: Both companies offer competitive pricing, but Blinkit may have more frequent deals and promotions.

Q 4. Which app has a better user experience?

A: This is subjective and depends on individual preferences. Consider factors like ease of navigation, ordering process, and customer service when making your decision.

Q 5. What are the key differences in their business models?

A: Zepto focuses on dark stores, data-driven inventory management, and generates revenue through subscriptions and in-app advertising. Blinkit utilizes a mix of dark stores and partnerships with local stores, with a focus on offering deals and promotions.