The distinct allure of Indian traditional dress is one of the reasons why the fashion is in such high demand. People, even non-Indians, would gladly choose to dress in Indian Ethnic clothing. Since it exudes an air of refined sophistication no matter the circumstance. People of all ages attend events for a variety of reasons. Thus, find it enjoyable to deck themselves up in the vivid hues that our ethnic clothing has to offer.

Even traditional garb will need to be modernize to keep up with shifting fashion trends. In more recent times, traditional clothing has grown easier to acquire and more trendy. Thus, making it a viable option for the majority of people. People are able to more readily indulge in their buying frenzy because of the convenience of online shopping platforms. It is a very handy place to stay that does not have the discomforts of crowds, sweat, or traffic jams.

This post will provide a list of the top websites where you can get Indian traditional clothing. The never-ending need for classic attire necessitates the existence of superior websites that cater to the requirements of high fashion. Continue reading to find out which is the best website to buy ethnic wear in India and which is most suited to your sense of style.

Best Website To Buy Ethnic Wear In India

1. Tjori

Tjori is an innovative and one-of-a-kind ethnic wear online shopping websites that focuses only on ethnic fashion. It is an internet brand that connects clients with artists located all across India and the rest of the globe. Many consumers have an interest in the company because of its holistic approach. This aims to improve the particular style of traditional clothing. Tjori has a varied selection that is able to satisfactorily meet the requirements of the majority of its clientele. Their selections for men and children are likewise extremely endearing to look at.

Try out Tjori for your new traditional collection needs if you are the kind of person who likes their ethnic clothing to be fashionable and comfy. Tjori can assist you in creating a more dynamic appearance for your ethnic wear thanks to their extensive range.

2. Biba

Although Biba is not primarily an online-only fashion brand, the company does provide some of its services over the internet. It is a well-known brand that is renowned for its edgy assortment of women’s ethnic attire. The brand name has been around for some time now. Biba has successfully established its reputation via the skilful and professional manner in which it serves its consumers. Many ladies have been inspired to shop at their boutiques as a result of their contemporary take on the Indo-Western aesthetic. In light of the pandemic condition that exists right now, their internet purchasing service has kept shopping aficionados active. Biba is an exclusive line of apparel for ladies. But their line of clothes for young girls is equally excellent and worth looking into.

The whole Biba line may be describe as eccentric and colourful. The coordinate appearance is achieved by the use of sequence works, embroidery, and subtle colour. Because of its indo-Western styling, the Biba has become more popular among working women.

3. Global Desi 

As the name indicates, Global Desi is one of the best online Indian clothing stores. It is a posh modern ethnic clothing label that caters to rich customers. In addition, the brand is available at a wide variety of brick-and-mortar locations in addition to its online presence. Their foray into the internet business helps them meet the requirements of an increasing clientele. According to what is said about them on their website. Global Desi is “a lively and free-spirit brand of the boho-chic ensemble.” Many fans of contemporary traditional dress are drawn to the beautiful selection that they have to offer. Also exclusive to women is this brand.

They provide a varied selection of traditional and contemporary clothes. Sarees, Kurtis, and ethnic-inspire sundresses are among Global Desi’s most well-known creations.  The Global Desi collection is going to be a huge hit among the women who prefer to dress bohemian for their trips. It might be difficult for a female to pick one of their bright variation alternatives from the other.

4. W for Women

Another long-standing competitor among businesses that offer women a variety of options for wearing ethnic clothing is W for Women. It also has a very successful online shop in addition to its numerous brick-and-mortar locations around the country. Mixing and matching styles is a key tenet of their aesthetic. And both their casual wear and their formal dress collections are exquisitely curated. They provide a variety of selections for a broad range of fashionable Kurtis in addition to spectacular gowns with ethnic motifs. The availability of their items may now be more easily obtain by females thanks to their webshop. The sophisticating option that W gives is also well suit for ladies who are employed.

5. Indya

Both online and offline versions of The House of Indya may be in access. Shraddha Kapoor, a well-known actress in Bollywood, is Indya’s brand ambassador. And the company’s items are of the highest possible design quality. The phrase “modern-ethnic wear” is used to describe the goods produce by the label. This shop has a wide variety of alternatives accessible. This makes it suitable for customers with a variety of preferences and preferences.

Because of their exquisite and on-trend take on ethnic clothing. They have decided to open their business online in order to reach people all over the world. Indya is a brand that makes things, and it guarantees that such products will have high-quality designs and materials. Their dazzling selection of garb for festive occasions is certain to draw your attention.

6. Suta Bombay

Instagram is one of the over-the-top (OTT) channels that has helped aspiring entrepreneurs who focus on ethnic clothing get their businesses off the ground. One of these kinds of internet stores, Suta Bombay, presents itself in a stunning manner on Instagram. Suta is the epitome of a shop that sells sarees. And is perhaps the best website for ethnic wear in India. However, their selection is one of the most stylish out there. Sujata and Tanya created their company. It has since grown to become one of the most successful online retailers that satisfy contemporary desires for the classic six yards.

Adding to the allure of Suta Bombay’s sarees is a price range that is reasonable, as well as the brand’s use of a wide variety of colours, patterns, and designs. Check out the online shop offered by Suta Bombay. If you are a lady who likes to drape a saree in a way that is both stylish and understated. You will have a plethora of options available to you.

7. Chakori Ethnic 

Another online seller, Chakori Ethnic, may see the fruits of its success on its own Instagram profile. In addition to that, it has a vast selection of sarees. They provide sarees that have designs that are both stylish and simple, as well as attractive. Their selection fulfils the requirements of the present era. The majority of ladies are looking for certain aesthetic vibes from their ethnic clothing. Thus, Chakori Ethnic provides such aesthetic vibes with their items.

Chakori Ethnic offers mouthwatering options for sarees to be worn in formal capacities as well as for joyous occasions. Their Instagram feed is a stunningly artistic representation of their successful path towards complete client satisfaction.

8. Keyah Label

The online label Keyah Label is responsible for introducing a fresh and sophisticating approach to traditional Indian designer clothes online. Its brand is known for its sarees. And thus conducts all of their business on social media platforms like Instagram and Facebook. All young Indian women have fond memories of draping the sarees and dupattas of their moms and grandparents. So, Keyah Label manages to effectively resurrect those memories. Because of their unfussy patterns and soft, comfy fabric, these dresses are the ideal option for any elegant occasion or joyous get-together.

The official website for Keyah Label has not yet been launched. But the company’s online shop is doing quite well thanks to Instagram and Facebook. By using social media sites, younger as well as more mature ladies would have a much easier time acquiring one of these stunning sarees.

9. Margazhii

Margazhii is a company that is known for providing sarees that are both easy on the eyes and pleasant to wear. They do this by using tonal colours to provide an appearance that is soothing to both the observer and the user. They are also active on Instagram and effectively manage their consumers via both their website and their social media profile. The social media accounts and website of the Margazhii brand provide an added bonus. The company’s fashionable blend of matching Indian traditional apparel with striking silver jewellery.

Visit the website of Margazhii if you are a lady interest in purchasing Indian clothing online in the form of sarees with beautiful designs and a variety of colours. Additionally, they provide suggestions on how to adorn the six yards in a beautiful manner while maintaining a pleasant atmosphere there.

10. Jaypore

Jaypore is a brand of Indian designer ethnic wear that takes great satisfaction in blending traditional motifs into styles that are more modern. This online shop maintains a comprehensive website with a wide variety of traditional goods, ranging from handloom to personal care items. On their website, Jaypore also has a men’s selection that is just as appealing to the eye.

11. Craftsvilla

In a world where everything is on trend, Craftsvilla is all about establishing itself as a timeless staple of Indian ethnic online shopping. Craftsvilla was establish in 2011 by Manoj and Monica Gupta. It serves as an online marketplace for the sale of traditional garments and accessories. Craftsvilla.com makes use of the notion of a marketplace to showcase the cultural richness of India.

They do this by connecting local craftsmen and designers directly to customers all over the globe. This boosts their income, removes the need for middlemen, and aids them in the development and marketing of their brands. Thus, helps to preserve the culture, traditions, and values of the communities in which they operate. This journey, according to the company, would not only be beneficial to creatives in India. But it will also provide consumers the opportunity to learn about and acquire items that they otherwise would not be able to accomplish.

12. Soch

The accomplishments of today’s cosmopolitan woman in the office, in the home. In her spare time are complement by the apparel by Soch. Soch is an unashamed collection that embraces life and creativity via its patterns, colours, motifs, and materials. Soch’s mission is to continually modernise its collection by introducing new silhouettes. Thus looks while simultaneously fusing years of heritage into a distinctive spirit that is unparallel by any other brand.

Because of its very high-quality hand-picked fabrics, unusual use of colours, intricate needlework, and gorgeously rich Indian aesthetic. It was one of the first to popularise the word “fashion” in the context of the Indian ethnic setting. A wide variety of India’s most luxurious textiles, including cotton, chiffon, crepe, silk, brocade, voile, and blends, are incorporate into Soch’s exquisitely craft collections of high-end ethnic clothing. These fabrics are source from all around the country.

13. Fabindia

Fabindia is India’s biggest private marketplace for items that are made using hand-based procedures, hand-based skills, and traditional manufacturing methods. Over 55,000 rural craft manufacturers can now access sophisticating urban markets thanks to Fabindia. The brand lays the groundwork for skilled, long-term employment in rural areas. Thus, helps to preserve India’s traditional handicrafts at the same time. Garments sold by Fabindia are handwoven and produced from hand-printed textiles; also, the goods of this firm have an aesthetic quality that customers find appealing. The items sold by Fabindia fall into one of three categories: natural, entirely organic, or in conversion.

14. Chidiyaa

Chidiyaa caters to persons with an independent spirit and an appreciation for the expressive potential of fashion. The Chidiyaa is driven by the desire to maintain Indian culture through preserving its arts and customs. They have a strong appreciation for the unique character that can only be achievable via the laborious process of handcrafting. And they work closely with a variety of talented artists. Chidiyaa’s goal is to excavate Indian heritage and send its consumers on a fashion trip that is rich in narrative, character, and legacy. Chidiyaa was founded in 2014.

Chidiyaa dresses in a timeless silhouette while paying particular attention to the delicate quality of the fabric used. The prints and weaves are both made in-house. As well as purchased from local craftspeople located in various Indian villages. Chidiyaa’s mission is to provide you time-honored crafts that fill a specific need. Such as beautiful handblocks from the Kutch desert, timeless weaves from Andra, and royal silks from Banaras.

15. Libas

Libas Impex is a fashion brand that tells the story of a new generation of Indian women who are free-spirited, independent, and conscious. It is classified as youthful, fashionable, and contemporary. The long-term objective of Libas is to provide a selection of ethnic and fusion clothing that is up-to-date, trendy, and vibrant. Each item is carefully chosen in line with the most recent trends in global fashion.

They focus on kurtas, but in addition to them, they provide a wide variety of bottom wear and dupattas. These may be in combination with a variety of ways to create the look that best suits you.

16. TheiaScape

Craftsmen like loomers and weavers are the last vestiges of age before the advent of machinery that placed an emphasis on handiwork above all else. They are the last people who maintain the ancient Indian weaving skills. Which still relies on handlooms to make the sarees that live in our imaginations. The mission of TheiaScape was to discover and provide a specialised platform for all of the vibrant regional arts and handicrafts that have a strong connection to our culture.

Because of this, selecting Handloom indicates that one values their family’s history more than anything else. All of their weaves, trinkets, and lifestyle goods are made by hand. These are kind to the environment, and are at the cutting edge of fashion, thanks to the vision and creativity of some of the most skilled craftsmen from around the subcontinent. The information provided by TheiaScape suggests that every saree has its own individual history and a story that can only be told by it.

17. Vimor

Vimor, which translates to “pure,” is the name of a company that was motivated by the tradition of hand looming in India. They have been developing and creating exquisite handwoven sarees that are true, one-of-a-kind, unique, and exclusive handwoven sarees for over half a century. They is a brand that embodies the revival of the age-old craft of handloom saree creation, which can be seen in their products.

In the course of their work to establish and maintain handloom saree weavers, they have made it a priority to bring back historically significant fashions. All of the sarees that are in use in their restoration projects come either from Vimor’s personal collection or from sarees that have been given by customers. According to Vimor, since handloom textiles are a part of our shared past, it is important for every woman to be able to buy one and have one in her possession.

18. Ganga Fashions

A Designer Ethnic Brand that caters to Indian ethnic wear for women and has been revolutionising the world of textiles for the last 20 years. It takes immense pleasure in the diverse culture and history that it has cultivated. Not only does its creativity put an emphasis on the opulence that may be achieved via modern architecture, but it also places a premium on convenience.

Ganga Fashions never stops being a source of motivation because of the flawless attitude it upholds about ethnicity and the millions of hearts it reaches. When it comes to quality and careful attention to detail, it is widely in regards as one of the most reliable brands. Their Premium Collection of Designer Garments has a Unique Craft of Embroidered or Printed Salwar Suits, the Latest women Kurta Sets, and Relaxed Fit Co-Ord Sets, among other options.

The Contemporary Collection of Ethnic and Fusion Crafts provides a wide array of options suitable for a number of different events. Ganga Fashions can provide you with the appropriate attire for every occasion, whether it is a wedding, a festive celebration, a professional event, or even a casual day. On the website, you can also learn about the range of unstitched salwar suits and loungewear collections that are available. Ganga Fashions comes with the most reasonable pricing and sophisticate option. If you want to express yourself via an ethnic style that helps you feel connected to the origins of culture.

Bottom Line

Websites and over-the-top (OTT) social media platforms are fantastic resources for buying that are devoid of any difficulty in the modern technological environment. These online companies are successful because they provide their clients with items that meet or exceed their expectations. The boutiques are proud to provide their clients with a vibrant selection of alternatives in ethnic apparel, which is what keeps their customers coming back for more. I highly recommend giving these businesses a go to anybody who is getting ready to update their collection of traditional ethnic clothing. You could be pleasantly surprising to realize that the same goods you have been looking for this whole time are there in front of you.