Key Companies Covered in the Market Research are  Naturex S.A., BASF SE, Symrise AG, DDW The Colour House, Chr. Hansen Holding A/S, Kalsec Inc., International Flavors & Fragrances Inc. IFF, FMC Corporation, Archer Daniels Midland Company, Doehler GmbH, Sensient Technologies Corporation, Roha Dyechem Pvt. Ltd, etc. and other key market players.

Global Natural Food Color Industry is further estimated to grow at a CAGR of 6.84% from 2022 to reach USD 2.28 Billion by the year 2031 . Kenneth Research recently added a report on Natural Food Color Market which provides a detailed insight into the market scenario on the basis of the market size, market volume annual growth rate of the market over the forecast period, i.e., 2022-2031.

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The demand for food with natural ingredients and clean labels is increasing in almost all regions, owing to the increasing health awareness, increasing spending power of consumers, and increasing food adulteration instances. Hence, manufacturers are focusing on expanding their natural food & beverage portfolio.

In Q4 2021, U.S. current-account deficit widened stood at $224.8 billion. However, in Q1 22, CAD rose by 29.6%, reached to $291.4 billion, adding $66.6 billion to the gap. Export of good and services increased by $25.7 billion to reach $1.03 trillion in the first quarter of 2022. However, country’s goods and services deficit was $79.6 billion in June, down $5.3 billion from $84.9 billion in May, revised- reflecting some sight of relief. On the other hand, annual inflation rate in the country hit 8.5%. Energy CPI surged by 32.9% in July 2022, inflating the cost of logistic and signs to disrupt supply chain whilst electricity cost upsurged by 15.2%, highest since Feb 2006. Apart from that, In July 2022, existing US home sales declined 5.9% to 4.81 million (seasonally adjusted annual rate), the lowest since May of 2020 and below market expectations of 4.89 million. As mortgage rate touches highest at 6%, sales for houses declined for a sixth consecutive month. Global energy crises to remain at focal point impacting the economic activity in the U.S, pushing consumers to spend less on the products and services and save more.

On the other hand, the worst is expected to be seen in the European countries, especially during 2022 winters. The energy and gas crises has already started grappling the region, wherein many Western European countries including Germany is looking for coal fired solutions to tackle the gas supply shortage created by Russian-Ukraine conflict.

Amidst global concerns, market players have started looking for safe investments by holding on to the new technology and product launches. Factors like currency translation, disruption in global supply chain, Anti-China sentiments brewing across the globe, slowdown in Chinese economy, inflated products prices, USD getting stronger every week, decreasing purchasing power and strict measures taken by central banks/institutions across the world to ensure less spending and more saving, could hit the demand for the product and service badly in near future.

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By the end of 2050, the world’s population aged 60 years and above is anticipated to reach 2 billion, states the World Health Organization (WHO), in one of its statistics. Additionally, several manufacturers are increasingly showing interest for manufacturing healthy beverages, which is also anticipated to drive the growth of the market in the coming years.

Food coloring, or color additive, is any dye, pigment or substance that imparts color when it is added to food or drink. They come in many forms consisting of liquids, powders, gels, and pastes. Food coloring is used both in commercial food production and in domestic cooking. Food colorants are also used in a variety of non-food applications including cosmetics, pharmaceuticals, home craft projects, and medical devices.

Global Natural Food Color Industry was valued at USD 1.33 Billion in the year 2021. Global Natural Food Color Industry is further estimated to grow at a CAGR of 6.84% from 2022 to reach USD 2.28 Billion by the year 2031. North America region holds the highest Industry share in 2017 and also considered as the fastest growing Industry in the forecasted period. At a country level, developed Industrys like the U.S. holds the highest Industry share in 2017 and it is projected to grow at a gradual pace in the coming years.

Major market players in Natural Food Color Industry are Naturex S.A., BASF SE, Symrise AG, DDW The Colour House, Chr. Hansen Holding A/S, Kalsec Inc., International Flavors & Fragrances Inc. IFF, FMC Corporation, Archer Daniels Midland Company, Doehler GmbH, Sensient Technologies Corporation, Roha Dyechem Pvt. Ltd. And 10 mare companies detailed information is provided in research report.Rising research and development expenses to address the changing demand of end users, similarly, growth strategies such as acquisition, merger, and expansion of the distribution network were few techniques adopted by most of the top players in the last 5 years.

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AWOT Analysis of Natural Food Color Industry
Strength:
Obtained from plant-based and renewable sources
Usage of Biocolorant as antioxygen, antimicrobials to avoid diseases and disorders

Weakness:
The tedious & lengthy color extraction process.
Higher processing cost than the synthetic dyes

Opportunities:
Increasing demand for natural product

Threats:
Threats from the substitute product
The low color value, Unstable and Volatile extraction process

By Type
• Anthocyanins
• Carotenoids
• Caramel
• Copper Chlorophyllin
• Curcumin
• Others

By Application
• Dairy & Frozen Products
• Beverages
• Bakery
• Confectionery
• Meat products
• Others

By Region
North America
• USA
• Canada
Europe
• Germany
• U.K.
• France
• Italy
• Rest of Europe
APAC
• China
• India
• Japan
• Rest of Asia-Pacific
RoW
• Latin America
• Middle East & Africa

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About Kenneth Research

Kenneth Research provides scheduled syndicated reports that help industry professionals and organizations decipher market trends to take significant decisions and plan strategies. We cater to a wide range of industries including healthcare & pharmaceuticals, ICT & telecom, automotive & transportation, energy & power, chemicals, FMCG & food, aerospace & defense, among others. Our research team ensures to track and analyze the industry on a regular basis to offer strategic business consultancy services on a global level. We, at Kenneth Research are adept at capturing descriptive insights on crucial topics to help our clients make their informed decisions.
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