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Reach Your Potential Customers Online!

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Digital marketing, the most trending topic for businesses today. here in this guide, I will give you the ultimate ways to take your small business online and grow multiple times.

Digital marketing is basically the marketing of products or service by the means of digital channels like emails, social media, blogs, websites, and available channels. 

As the Internet dose is increasing day by day. most of the people are busy on their phones to see the latest products, latest news, shopping or any other information they need.

You need not to be technical for digital marketing of your small business, just dive in this guide and grow your business.

Ways to Grow Your Business Online

1. Google my business

Useful for: All Businesses
Google is the most loved search engine, 90% of the people open google to search for products, product reviews or services.

You may have noticed when you search for something like restaurants near me on google. Or it can be any other query like book store near me, the grocery store near me, salon near me. Once you click that listing you will get each detail of the business like restaurant name or business name, ratings, opening hours, photos and location on google maps, phone numbers to contact that business and much more.

Do you know how these business listings come, this is the magic of google my business. The simple funda is more visible you are to the audience of google the more business you will get.

Click here to sign up

So be found on google and grow your business.
Note: You can use other business listing sites also to list your business. 

2. Social Media Marketing

Social media has impacted the lives of many people. people frequently check the posts and updates on Facebook, Instagram, Snapchat, Twitter, and other apps. Most of the companies use this channel to influence customer needs and their buying habits. 

Companies post the update on their products and services consistently, which helps to reach millions of potential buyers in just one click.

The most popular channels for social media marketing is 

  • Create a Facebook Page: Useful for all business 
  • Twitter Page: Useful for all business
  • Instagram Business Account: Useful for all business
  • LinkedIn: Useful for all business majorly For Professionals and professional Services
  • WhatsApp for business

3. Sell Online

Whether you sell products or services you can market them online and free of cost. E-commerce has created opportunities for small businesses to grow at a very large scale. 
Benefits of selling online

  • Register your business free
  • Reach millions of customers
  • Earn repeat business
  • Global reach
  • Referral business
  • No marketing cost
  • Fewer hurdles
  • No setup cost
  • No Maintenance cost

Business Wise Channels to Sell online 

Products Selling: Amazon, eBay, Flipkart, Staples Restaurants: Opentable, Yelp, Zomato, Ubereats, Restaurants Services / Free Lancing: Fiverr, Upwork Teaching: Simplilearn, Udemy

4.  Email Marketing

Emil marketing itself tells about the kind of marketing. Everything is based on email. Email marketing is the most effective way of marketing. Emails can give more business than any business or marketing phone call.

Many times a phone call communication turns to gossips but emails always turn to business. Emails will be read by the potential buyer when he/she is interested in product or service. It finally results in the business.

Finding emails today are not so difficult, you can create email data of your potential buyers from the internet. 

Write emails with crisp and attractive subject matters which will pull the viewer to open and read the email. 

Do not stretch email to the article, write bullet points about your product, service or offer. It will help the reader to understand.

You can convert any email reader to a potential buyer if you do it wisely.

So these are 4 best and effective methods you can market your small business free of cost and reach millions of potential customers.

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