“Keep calm, I’m the PR whiz of the Club,” he says as he finalises his own blog post material. Dear readers, this man needs no further introduction! Please welcome the Public Relations Director for the RI year 2023-2024, Rtr. Thedith Rathnayake!

The Public Relations Director plays a vital role in ensuring that the Rotaract club’s initiatives and impact are well-communicated to the world. With a mastery of communication, the PR Director serves as a bridge builder, using their skills as an artist of words to expertly weave together the tales of service, friendship, and transformation that make up the Rotaract tapestry. From crafting captions to writing newsletters and managing social media accounts, the PR Director ensures that the club’s voice is heard and that the world gets to see the impactful memories created by Rotaract. It is through the PR Director’s efforts that the club can continue to grow and thrive, spreading its message of service and making a positive difference in the world.

In the age of visual storytelling, Thedith’s skills with a camera are nothing short of magical. He is able to capture fleeting moments and transform them into treasured memories that will last a lifetime. From capturing the joy of event photography to documenting important moments on video, Thedith’s lens has become a window into the world of Rotaract. However, he knows that in today’s digital age, building bridges through social media is just as important as capturing moments on camera. That’s why Thedith is dedicated to using the power of social media to connect Rotaract clubs from all over the world. With each post, tweet, and share, Thedith is helping to foster a global sense of community and unity among Rotaract members everywhere.

The role of the PR Director is crucial in maintaining the image and reputation of the Rotaract club. The PR Director’s responsibilities go beyond mere communication and promotion. They also play a vital role in supporting and empowering each member of the club, regardless of their position. This includes not only developing engaging narratives and promotional materials, but also building relationships and representing the club at various public events and functions. Working alongside the Co-Director, Rtr. Rivin, the PR Director serves as a pillar of strength for the Rotaract club of SLIIT. Their leadership and dedication are critical to the club’s success, and their contributions are truly invaluable. 

In the grand narrative of Rotaract, Thedith plays an important role as the PR Director. He are responsible for bringing the chapters to life with their storytelling skills. This is a testament to the power of words and images in communicating ideas and building connections. As we celebrate Thedith’s commitment to storytelling and unity, it is important to remember that we too can shape our own stories of service. We can draw inspiration from Thedith’s example and strive to make a positive impact in our communities. Thedith’s lens and words will always be there to guide us and illuminate our path as we work towards a better future for all. Let us continue to work together and build a brighter tomorrow through service and collaboration!

Penned By:

Rtr. Benushi Rajapaksha

Co Editor 23-24