By Guest Author(Amit Rawat)
These days it’s all about brand recognition. The process of tracking your customer’s feedback has many benefits. If you want to maintain a good online reputation it’s important for you to be active on social media. In case you are running an online business, it won’t give you good results until and unless you are quite well versed with your online reputation. Are you wondering how to do that? Then this article is for you.
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A brief about online reputation management
The process of checking the online reputation of a business or an individual and addressing the negative contents and destructive campaigns before they can cause any harm to the online reputation of an enterprise is known as online reputation management. Fortunately, the web and web-based social networking have many online reputation management tools that can help in repairing the bad reputation of a business or individual. Here we will be discussing some of the best online management tools.
●UberVU Online Reputation Management Tools
This is one of the best online reputation management tools which helps brands to determine the areas in which they are lagging behind. It by dissecting and analyzing your brand’s complete web-based social networking information indicates insights such influencers, stories, patterns and many more that can be used in real time. This tool is very user-friendly and can be easily set up without any hassles. However, this is paid and incorporates a lot of features within itself.
●Radian6 Online Reputation Management Tool
It not only manages your reputation online but also helps you to connect with all your target audiences across various stages. This tool is ideal for an independent small enterprise. However, if you have a requirement for vast scale monitoring and you also have a spending plan then also you can go for this tool. It comes with a free trial for all its clients.
●Visible Online Reputation Management Tool
This tool is often considered as the best online reputation management tool for offices, research groups, advertisers and other enterprise departments that are willing to learn and have an interest in managing their online reputation on the web along with their broader groups. Brands willing to stay prominent, interact with their clients in new and intriguing ways and help them utilize visible intelligence for enhancing business find this tool very effective. As social networking is growing at a rapid pace this ORM tool offers businesses a chance to stay ahead of the competition by keeping them updated regarding the latest market trends.
●Reputation Defender Online Reputation Management Tool
No matter if you are willing to enhance your organization’s online reputation or your own reputation, this tool compiles all the necessary reputation management software fitting to all your requirements. Reputation Defender can do away with the flaws of your online presence. It also has expertise in SEO and offers many SEO practices which can keep a good reputation for your business.
●Sentiment metrics Online Reputation Management Tool
This tool helps a business to track what is being said about it, whether it’s negative or positive. The reports that are generated by using this ORM mainly focuses on sentiment. Thus helping you to know if the discussion surrounding you is negative, positive or unbiased. These reports can be divided based on gender, age, and area. One of the major advantages of using this tool is that you will always be updated whenever negative feedback comes.
●Mention Online Reputation Management Tool
This tool is the best option when it comes to monitoring the web including social media channels. It always keeps you updated whenever someone places your target keywords, image or your name. This user-friendly interface of this tool can be used by anyone irrespective of their web efficiency and age. This tool also comes with everyday summary alerts.
Tracking every detail in social media is very important in this age of cutthroat competition. Online reputation management these days is not only essential but it has become a necessity, ignoring which can cost you not only money but also your business.
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