If you are just starting out as an Internet entrepreneur, you may be looking for profitable Internet home Business opportunities. If you are lucky, you already have an idea of a product or service to sell. Moreover, if you are smart, it will be something in which you are already interested and knowledgeable. However, what about all those ready-to-use instant business start-ups for sale on the Web? Are they real?

If you are not sure what to market online, the temptation may be there to Search online for ideas. They abound. A quick Google search for “Internet business opportunities” retrieved about 34,30,00,000 hits—wow! In addition, for many of these supposed opportunities, you will not have to do any real work or much of anything at all. It is easy to get the impression that limitless wealth is just around the corner.

They are not.

Do not get me wrong; people absolutely positively make good money online, and you can, too. However, if you are looking at a business opportunities website that is promising you instant millions with just a few clicks of your mouse, navigate away from the page as soon as possible.

Instead, you should look for options that are more down-to-earth. Maybe you already have a brick-and-mortar business—or have a network with someone who does–that you can expand into the online realm. Maybe you offer services in person that you can offer virtually too. Maybe you have been selling on eBay or Amazon and have a sense for products that do well and could have a whole business made out of them. Maybe you have the solution to a common problem, or an innovation to make an unappealing everyday task easier….

The common thread among these options is that they are unspectacular. They are not the kinds of ideas you can imagine flashing in four colours inside a banner ad that promises you instant Internet Millions. Instead, they link to something you already have some experience with and, optimally, something you can get excited.

Search information that will be of much more use to you will include stuff about how to host websites, affiliate marketing secrets, and other how-to Internet business information. Setting up your online business is easy and affordable this way, and you are free to concentrate on the business itself.

I did another Google search on “spot an Internet business scam” and got about 12,20,000 hits. Unlike my last search, these were sites I was interested in reading and you should be too.

However, do not spend too long there. Instead, you get to start getting excited! While your business idea may be practical and down to earth, that does not mean your business is not also fun and electrifying. In addition, sharing that enthusiasm with your customers is what will set you apart and generate success.

This is where building a business based on something you love can really make you shine. However, even if you are not necessarily passionate about your product, knowledge and expertise are worth a lot. You can use social networking and blogging tools to share enthusiasm and product knowledge with your clients and that is not something you can easily do with an idea you just bought cold, with no emotional or personal investment on your part.