Say goodbye to the lockbox cash register. It's doing you no favors.
New Technology in Business will not only increase productivity and strengthen customer loyalty to your brand, but expand your business in new and previously impossible ways.
Adapting new technologies in business creates worlds of possibilities, but also potential threats. Many small business owners are hesitant to bring in new technology because we tend to avoid unfamiliar and seemingly unprotected ventures.
But of course, there's small Business Technology to protect you from threats as well.
Here are five ways to upgrade your company with technologies in business.
1. Learn More About Your Customers
When you incorporate technology in marketing and business intelligence, you can manipulate large amounts of data easily to pinpoint what's most important for your growth.
Purchase software that allows you to manage social media accounts from one central location.
Small business technology that empowers you to identify customer and market trends is the key to staying relevant in your industry.
2. Maintain A Relationship with Your Customers
The best CRM for small business should:
Store prospective customer data with identifying information. This allows you to address groups of potential customers with targeted the information they are likely to be interested in.
Manage customer data. The customers you already have should be your top priority. CRM's allow you to easily contact them via phone or an email with relevant promotions.
Monitor incoming communications from your customers. Gather all customer emails, calls, or messages in one place.
Automate the process of finding new clients, and track movement related to product pipelines.
3. Track Your Inventory
Digitally monitor incoming and outgoing products to avoid costly clerical errors.
4. Manage Your Finances
It could also be a huge money maker. Accepting payments through Venmo, PayPal, Google Pay or Apple Pay makes it easier for customers to spend their money with you.
5. Protect Your Security
The last thing you want is some criminal hacking into your finance software and stealing all your customers' credit card information.
Don't Stop Learning, Keep Expanding Your Business
You don't have to dedicate 10 hours of your life every week to find precisely the right technology for your business needs. Just read a little bit every day and see what great solutions you happen upon.
Check out our how-to posts for some creative business technology inspiration today.