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5 THINGS YOU CAN’T ADVERTISE ON FACEBOOK

Ultimately, everyone who comes into your store is a possible buyer. Therefore, if you can draw a steady stream of potential customers to your shop, It’s just an issue of time before you can start making sales.

However, it’s not guaranteed that you’ll get traffic from the moment you start your online store.

It doesn’t matter whether you’ve spent hours imagining every aspect of your shop or selected a list of appealing products – they’re great but can’t generate traffic.

You’ll have to employ the most powerful tool in your arsenal, marketing, to get customers to your store. The success of your marketing strategies will determine the success of your business.

You’re probably contemplating the most efficient method to promote your brand. Many drop shippers choose Facebook advertising as one of their primary marketing channels.

Why? There are over 2.7 billion monthly active users on Facebook so you can tap this vast pool of buyers through advertising campaigns. Combine this audience with various unique possibilities for targeting and a range of advertising objectives, and you’ll see why Facebook Advertising is an excellent tool for entrepreneurs in the e-commerce industry.

However, it’s not all smooth sailing regarding Facebook advertising. There are many products that you aren’t able to advertise on Facebook. You must be aware of these before constructing your online store.

We’re here to assist you in achieving your goals as an entrepreneur. So we’ve created this post to explain Facebook’s ad review process and identify the items not allowed on the advertising site Facebook.

Understanding Facebook’s Ad Review Process

Every advertisement you see when browsing the Facebook feed has been reviewed by Facebook’s thorough review process for ad reviews.

If you’re following the rules, this procedure is straightforward. Most advertisements are approved and reviewed in less than 24 hours (but it may take longer in some instances).

The primary goal of the Facebook review process for ads is to verify that the images, text of your ad, targeting, and positioning are in good order and aligned with the company’s policies.

The most important thing to remember is that they’ll examine the website the ad is driving people to. This implies that your ad could be rejected if the page isn’t yet fully functional or doesn’t align with the message your ad is advertising.

Also, ensure that your store is up and running before launching any Facebook advertisements, as you don’t want to waste your precious time.

In the same way, you shouldn’t make ads to promote products that fall into Facebook’s “Prohibited Content” category of their guidelines, as they’ll most likely be rejected.

In reality, neither of these alternatives is the best, so it’s best to determine what items are not allowed before establishing your online store.

What To Do if Your Ad is Disapproved?

If your ad is rejected, Don’t fret. There are steps you can take to correct the problem.

Check your email inbox, which is associated with your Facebook advertising account. You’ll receive an email with information on why your ad was rejected.

Suppose your advertisement is rejected because it isn’t in full compliance with Facebook’s guidelines for advertising – e.g., promotion of prohibited products. In that case, you can modify your ad and submit it for another review.

Once you’ve made the edits to your ad’s content, uploaded it, and saved your modifications, your advertisement will be submitted to be reviewed.

Products You Can’t Advertise on Facebook

After we’ve gone over the Facebook advertisement review process, we’re ready to look at the products that aren’t currently able to be advertised on Facebook.

When you’re equipped with the information from this list, you can make educated decisions on what products are the most suitable selection for your inventory.

Unregulated Supplements

The list will begin with supplements that are not regulated. The supplement industry is flourishing at the moment, and its market size is predicted to increase to the extent of 278 billion dollars in 2024.

However, like all medical products, many rules and regulations apply to these products, especially when you’re planning to sell these products.

It gets even more complicated when you plan to market these products worldwide, as each country has its laws regarding health products.

In light of this, it becomes apparent why Facebook banned advertisements containing these products. They may cause more harm than positive.

It is generally recommended not to sell these products unless you’ve created them and possess all the paperwork to prove they’ve been deemed safe to consume.

Adult Products

Next on our list is adult-oriented products. The definition of an adult product can be somewhat ambiguous, So let us clarify.

Facebook ads are not permitted to promote the use of products for adults, contain any sexual content, or feature images of individuals in explicit situations.

But, you can market adult products only if they’re focused on contraception or family planning. If you’re promoting contraceptives, the ads you use must be focused on the main characteristic of the product rather than concentrating on enjoyment or enhancement of sexual pleasure; else, they’ll be deemed unsuitable.

You should also ensure that you’re targeting the ads only to Facebook users who are 18 or more for legal reasons.

Third-Party Infringements

Any Facebook advertisements that appear to infringe on or violate the rights of a third party will be rejected or removed.

Third-party infringements could get you into many legal issues, and it’s not worth selling something you think is copyrighted or trademarked unless you’ve obtained the appropriate agreement for trade with the other party.

If you’re selling another brand’s products via advertising on Facebook, mention the brand in your post. It’s a practice that’s common and is approved by their policies.

Surveillance Equipment

Surveillance devices are strictly forbidden from being advertised through the Facebook advertising network. This includes spy cameras, mobile phone trackers, and other hidden surveillance equipment.

Many entrepreneurs are keen on selling products of this kind, which is acceptable, but be aware that you’ll be unable to advertise them via Facebook if you choose to be able to do so.

If you want to sell technology products, why not consider selling drones? We’ve listed them among the best business ideas to earn money.

The post 5 THINGS YOU CAN’T ADVERTISE ON FACEBOOK appeared first on bizify.



This post first appeared on Biz-Thoughts | Kickstart Startups, please read the originial post: here

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