• The partnership is a powerful tool for connecting foundit with millions of talented individuals across India, Singapore, Malaysia, the  Philippines & Southeast Asia
• foundit further aims to support badminton players and grassroots academies in India & Southeast Asia

Badminton World Federation (BWF). This strategic collaboration aims to amplify foundit’s brand presence while championing the spirit of excellence embodied by Badminton players worldwide. 

The partnership was announced by Sekhar Garisa, the CEO of foundit and Saurabh Srivastava, APAC & ME CMO of foundit, along with Thomas Lund, Secretary General / COO, BWF, Owen Leed, Director of Commercial and Communications, BWF. As the governing body for badminton, BWF oversees prestigious events such as the Thomas and Uber Cup, Sudirman Cup, and World Tour Events, boasting a global fan base exceeding 700 million. 

Speaking about the partnership, Sekhar Garisa, CEO of foundit, emphasized the shared values of agility, perseverance, and pursuit of excellence that unite badminton players and foundit. “This partnership is a testament to foundit’s unwavering commitment to enabling and connecting the right talent with the right opportunities. Badminton’s immense popularity in our core markets, particularly among young professionals, makes this partnership a powerful tool for engaging with the millions of job seekers and recruiters across the markets,” he added. 

Commenting on the association, Thomas Lund, BWF Secretary General / COO said, “We are thrilled to partner with foundit, a leading talent platform that shares our passion for excellence and talent development. Badminton is a sport built on dedication, hard work, and the pursuit of success — values that resonate deeply with foundit’s mission. By joining forces, we aim to inspire individuals to reach their full potential and make a lasting impact in their careers.”

foundit further aims to partner with grassroots academies and badminton players from India and Southeast Asia, reflecting its dedication to nurturing talent from grassroots to elite levels. By effectively leveraging these associations, foundit aims to inspire individuals to achieve their full potential in professional pursuits.

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