I want to tell you a story.

It’s about a man named Big Bob.

Now Big Bob isn’t a real person.

But he’s a prime example of the type of person who messages me every week asking weight loss advice.

Big Bob is in his 30s.

He’s 20-40 lbs overweight.

And has been struggling to lose weight for the past decade.

An average day of eating for him looks something like this:

Breakfast (About 650 cals):

• 2 eggs
• 2 slices bacon
• 2 slices toast with some butter
• Coffee w/ sugar and cream

Snack (About 150 cals):

• Handful of nuts

Lunch (About 700 cals):

• Turkey sandwich w/ mayo and cheese
• Bag of chips
• A pickle
• Diet coke

Snack (About 200 cals):

• Granola bar

Dinner (About 900 cals):

• 3-4 slices of pepperoni pizza
• 1-2 beers

Snack (About 400 cals):

• 2 scoops of ice cream
• Half a peanut butter/jelly sandwich

Total calories per day: About 3000

Big Bob can’t stand being overweight.

He hates the way he looks in the mirror.

In fact, when he looks down…

He can’t even see his “you know what.”

Things are getting bad.

And he knows he must change his diet to start losing weight.

So what does he do?

He starts researching online.

He watches a few videos on how to eat healthy.

He reads some blog posts on the best foods to eat to lose fat.

Big Bob comes across one article…

“36 year old man loses 27 lbs in 8 weeks drinking green smoothies”

It tells the inspiring story of a man that sounds like a carbon copy of Big Bob.

“Amazing,” Big Bob thought.

“I’ve always hated veggies but I could drink them in a smoothie. Is that all I have to do to lose weight?”

Big Bob got to work.

He went to the market the following day and stocked up on every fruit and veggie imaginable.

And the next morning, Big Bob started his new Green Smoothie journey.

He decided to add a green smoothie to his daily breakfast.

Remember before, his breakfast consisted of:

• 2 eggs
• 2 slices bacon
• 2 slices toast with some butter
• Coffee w/ sugar and cream

This totaled about 650 calories.

But now he’s adding in this “super healthy” green smoothie…

Which has an extra 200 calories.

It’s got spinach, celery, carrots, apples, beets, bananas, ginger and even some fancy collagen protein powder he found in the supplement section of the market.

It tastes like ass.

But Big Bob suffers through it.

Because he believes this green smoothie is the key to holy 6-pack abs greatness.

Here’s what no one understands…

If you’re eating 3000 calories per day…

Adding a green smoothie (no matter how healthy it is), doesn’t do shit.

I’m not denying it has nutrients and benefits to drinking it.

However, if you don’t cut calories from some other area of your diet…

And all you’re doing is adding 200 “healthy” calories per day…

You’re in for a rude awakening.

In fact…

If the rest of your diet is the same, adding the green smoothie will make you gain weight.

Let’s take one more look at Big Bob’s breakfast.

• 2 eggs
• 2 slices bacon
• 2 slices toast with some butter
• Coffee w/ sugar and cream

Instead of adding the green smoothie on top of that…

The smart move would have been to:

• Cut the bacon
• Cut the toast with butter
• Swap the sugar and cream in his coffee with a zero calorie sweetener and a bit of low fat milk
• Add the green smoothie

This would result in a breakfast that’s only about 350 calories instead of 650.

That means every day he saves 300 calories.

While that may not seem like a lot..

Done over the course of a month, that’s an extra 9000 calories saved.

Which will result in more than 2.5 pounds of fat loss (prob more due to water weight).

And this is a rather effortless change.

He can keep the rest of his diet the same.

He can still eat 3-4 slices of pizza per night.

He can still drink the booze.

My whole point is…

Adding healthy foods to your diet without swapping out or eliminating bad foods won’t get you good results.

Adding in a green smoothie in the morning…

Taking a multivitamin or fish oil…

Adding a side of salad to your dinner…

None of that moves the needle if you don’t attack the source of your weight problems.

Which is the excess calories.

If you’re not eating fewer calories than you burn, nothing you add to your diet is going to help you.

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Still struggling with building your dream body?

I’m taking a different approach with my 1-on-1 coaching program, Fitness Freedom Academy.

Right now, I’m absolutely swamped with clients.

It’s getting too intense juggling so many 1-on-1 clients at once.

Especially since each client needs their own bespoke touch.

And I refuse to tell every person I work with to eat brown rice and chicken 6x per day lol.

So I’m shutting down my coaching for a bit.

And reopening Dec. 1st.

Just in time for you to atone for your Thanksgiving food coma sins.

But when I do reopen, I’ll be taking on just 8 new clients.

So I can give each client the individual attention they deserve.

It’ll be on a “first come, first serve basis.”

And I’m giving top priority to anyone who joins my waitlist below.

This way I know who’s actually serious about transforming their body.

So if you’re interested…

Just click the link below to join my waitlist

Yes I want to join your coaching waitlist plz.

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