The Broadcast Audience Research Council (BARC) India has announced the appointment of Dr. Bikramjit Chaudhuri as its new Chief of Measurement Science & Analytics. Dr. Chaudhuri will be succeeding Dr. Derrick Gray, who has been a pivotal member of BARC India for six years, making significant contributions in Audience Measurement and Advanced Analytics. Dr. Chaudhuri, […]
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