Digital marketers and SEO professionals have long favored AccuRanker, a household name in the world of SEO, standing as a rank tracker tool users can trust. Given its good keyword tracking capabilities and user-friendly interface, its popularity is well-deserved. However, like any other valuable tool, AccuRanker has its downsides.

AccuRanker offers historical data and popular analytics integrations; however, it can be expensive for smaller businesses and may feature data inaccuracies.

In this AccuRanker review, we’ll delve into the nitty-gritty details of AccuRanker and its features to help you determine if it’s the best option to help you rank higher on Google.

So, let’s delve into our AccuRanker review and decide if it offers the advertised value for money.

AccuRanker review: a detailed overview

I’ve reviewed AccuRanker by testing its features, data accuracy, and user experience. I’ll also share some common pros and cons mentioned in user ratings on software reviews sites, so you get an objective overview before investing in this tool.

AccuRanker features

AccuRanker’s toolkit equips SEO professionals with potent tools to improve their search engine optimization strategies.

Let’s see what those features are and how you can benefit from them:

• Keyword tracking: AccuRanker excels at monitoring the performance of your website in search engine results pages (SERPs) for particular keywords, which is one of the crucial ways to help you adjust your content strategy. With the keyword comparison option, you can get an overview of how your starred keyword performs over time.

• Ranking distribution: This feature offers a detailed graph of your keyword rankings to see which keywords are moving up or down. It also provides average ranking over time, giving you a broad overview of your keyword performance. Professionals will find this detailed graph very useful, while beginners may find it overwhelming.

• Aggregated SERP analysis: You can use this feature to get an in-depth analysis of all available SERP elements, such as feature ownership and owned SERP feature distribution.

• Historical data: The tool provides access to historical data, letting you examine patterns and all your keywords to evaluate the long-term results of your SEO initiatives and help you avoid common SEO mistakes. Plus, you can import your old data from a CSV/Excel file, no matter if it is a week or several years old.

• Integrations: AccuRanker integrates with Google Search Console, Google Analytics, and CSV importer in the basic plan. Plus, it has advanced integrations with Data Studio, Adobe Analytics, Google Sheets, and others for enterprise, professional and expert plans.

• Competitor analysis: AccuRanker also provides great competitor tracking, allowing you to monitor your competitor’s website’s search engine rankings. Plus, you can use the keyword discovery feature to find keyword opportunities based on the competitors’ strategy.

• Reports: You can schedule detailed daily ranking check PDF reports that AccuRanker delivers to your email address as frequently as you want. The share of voice function combines monthly searches and your rankings, so even beginners can understand these reports.

• Sub-accounts: AccuRanker allows you to have multiple sub-accounts that you can control from your main account, which makes it useful for larger teams and multiple clients.

• Multiple search engines: You can track keywords on Google, Bing and YouTube.

AccuRanker pros & cons

AccuRanker pros

• High accuracy: AccuRanker is an accurate rank tracker, providing reliable data for SEO strategies by automatically updating its database every 24 hours.

• User-friendly: Its simple user interface and simple setup make it easy for people new to SEO to use, while advanced features let more experienced users do more.

• Historical data: You can evaluate the long-term impact of your SEO efforts due to the availability of historical data. You can click on the keyword and see previous search dates, ranks, estimated visitors and domain ranking history.

• Individual data tracking: Desktop and mobile devices and regional search analytics are all monitored in their own granularity.

• Google Data Studio integrations: Solid integrations with Google Search Console, Google Analytics, Data Studio, Adobe Analytics, and others.

• Multiple geographical locations: AccuRanker offers twelve countries for keyword tracking, which is useful for businesses with multiple geo-locations.

• Good customer support: Users have said their customer support is friendly and knowledgeable, which is key for new users.

AccuRanker cons

• Pricing: Because of its potentially high cost, AccuRanker may not be suitable for smaller businesses operating on more constrained budgets. The most affordable plan offers tracking of 1000 keywords for EUR 129 per month.

• Minor data inaccuracies: A few users have reported sporadic instances of inaccurate data; however, this problem is not particularly widespread.

• Filtering options: You can filter keywords based on volume, rank, keyword groups, and domains, but not by individual pages.

• Confusing reports: Metrics and reports are difficult to comprehend, especially if you don’t have any previous SEO knowledge.

• Incomplete export functionality: The export functionality for ranking data is limited to PDF formats.

• Limited free trial: AccuRanker offers a 14-day free trial to users with company emails, so individuals can’t test it for free.

AccuRanker pricing

AccuRanker offers a flexible pricing structure with various plans to accommodate diverse user requirements. The cost of rank tracking with AccuRanker is primarily determined by how many keywords you wish to track and the frequency of rank updates you require. The most affordable option for EUR 129 per month limits the user to 1000 keywords.

AccuRanker offers monthly and yearly subscriptions, both with a 14-day free trial for companies.

AccuRanker ratings

AccuRanker enjoys a solid reputation within the SEO community, as evidenced by its generally positive user reviews and ratings. Numerous users have praised this SEO tool and its exceptional precision in keyword rank tracking and its user-friendly, intuitive interface. 

The cons I’ve noticed are a bland user interface, high price, and more filtering options.

G2: 4,8

Software Advice: 4,8

Capterra: 4,8

Why choose an alternative to AccuRanker

Although AccuRanker is, overall, a solid rank tracking tool, some users may turn to other SEO tools for a variety of reasons. These may include the fact that this tool offers limited options or one’s budgetary constraints, as AccuRanker’s pricing can be relatively expensive for smaller organizations. 

Those who prioritize different features, such as more advanced analytics or particular filtering options, may find that alternative tools better meet their needs. In addition, occasional data inaccuracies and large fluctuations in rankings may encourage users to seek out competitors.

Serpple – the best AccuRanker alternative 

You may consider me biased (yes, I am 🙂 ) but I would name Serpple as the best alternative out there. Whether you’re looking for a cost-effective solution, more advanced analytics, better keyword discovery opportunities, or other specific capabilities, Serpple aims to fill the void and offer SEO professionals and website owners a compelling alternative.

Let’s examine why Serpple may be the best keyword rank tracking tool for your SEO needs.

Serpple features

Serpple provides a variety of features to meet the diverse requirements of SEO specialists and website owners. Serpple’s key characteristics include:

• Keyword grouping: Serrple organizes keyword rankings by website page, allowing users to monitor how individual pages perform easily. This function aids in locating poorly performing pages and offers suggestions for improving your important keywords.

• Competitor analysis: With Serrple’s competitor tracking feature, users can keep tabs on the organic progress of their competition and compare them to their own performance.  Users can always be one step ahead of the game with these insights.

• Keyword research: Don’t just track keyword rankings; go a step further, as Serrple also displays the search volume for often-overlooked keywords. Users can find target keywords to focus on and expand their online profiles. The keyword ranking is similar to Google Search Console, with the addition of displaying featured snippets.

• SERP analysis: You can click on any keyword and quickly analyze the whole SERP for it, which saves time on research.

• Daily Google ranking updates: Serrple’s daily Google ranking updates have a remarkable precision of 99.9%. Current information ensures that users can make well-informed choices.

• Integrations: You can find keyword opportunities by connecting Google Search Console, Google Ads and Google Search.

• White-label ranking reports: Ranking reports can be “white-labeled” so that SEO firms and consultants can put their own names on the documents and deliver them to their clients.

• Dynamic graphs: Users can see the effects of their SEO efforts in real time through interactive graphs that reveal patterns and shifts in their search engine rankings.

• Email triggers: To stay on top of their SEO game, Serpplle users can set up email triggers to receive alerts when certain changes or improvements are necessary.

Serpple pros & cons

Serpple is an SEO toolkit known for its accuracy and affordable pricing. It is a great SEO rank tracker that can help and benefit your domain, especially if you are just starting. While Serpple is a great tool, it ultimately focuses on providing services to specific customers. 

Serpple pros

• Accurate keyword tracking: Serpple provides accurate and current data on rank tracking and positions, making it easier to track the progress of SEO efforts.