FIRST RELEASE FROM NEW VENTURE WE THE BEST MUSIC GROUP/DEF JAM RECORDINGS

SHARES STAR-STUDDED NEW SINGLE “SUPPOSED TO BE LOVED” FEATURING LIL BABY, FUTURE, & LIL UZI VERT OUT THIS FRIDAY

10 AUGUST 2023 (TORONTO, ON) – Back with the kind of blockbuster announcement only he can deliver, DJ Khaled is set to return with his anxiously awaited 14th full-length LP and the most anticipated hip-hop event of 2023, TIL NEXT TIME, the first offering from his newly minted partnership We The Best Music Group/Def Jam Recordings.

“SUPPOSED TO BE LOVED,” the massive first single from TIL NEXT TIME featuring superstar collaborators Lil Baby, Future and Lil Uzi Vert, is streaming everywhere this Friday.

Khaled personally broke the news (and the internet) by sharing a powerhouse trailer co-starring his sons Asahd and Aalam Tuck Khaled as well as his Queen Nicole Tuck Khaled. The clip opens with Khaled on the golf course where he starts his day. He sinks a seemingly impossible shot as the video intersperses vignettes from his life at the beach, on a yacht, on a horse, on the basketball court, a soccer field, back on the golf course, and in the studio. Khaled attacks blasting golf balls through the galaxy symbolizing how extra-planetary his reach is, followed by his sons Asahd and Aalam who chant “Let’s Go Golfing!”

Watch BELOW.

Unveiled at the end of the trailer, “SUPPOSED TO BE LOVED,” is an explosive anthem accompanied by the game’s heaviest hitters and icons. Stay tuned for the premiere of cinematic music video for the track.

Khaled’s cultural imprint only continues to magnify. Last week he personally opened the We The Best x SNIPES store on Collins Avenue in Miami solidifying a one-of-a kind partnership like no other. This innovative retail destination ushered Miami to the forefront of sneaker & streetwear culture while embodying SNIPES’ commitment to the communities they serve. The We The Best x SNIPES store delivers an unparalleled shopping experience, combining the essence of South Florida’s vibrant sneaker and streetwear culture with the latest SNIPES apparel and exclusive co-branded We The Best merchandise.

In a dizzying flurry of high-profile activity, Khaled also recently hosted the inaugural 2023 WE THE BEST FOUNDATION X JORDAN BRAND GOLF CLASSIC at the MIAMI BEACH GOLF CLUB in Miami. The star-studded charity event included Sean “Diddy” Combs, who donated $150,000 from the Sean Combs Foundation, as well as Serena Williams, Odell Beckham Jr, Quavo, Swizz Beatz, Timbaland, Fat Joe, Ja Rule, Bubba Watson, Bubba Wallace, Cedric the Entertainer, Jalen Rose, The Dream, Mina Harigae, Shannon Sharpe, Cris Carter, Terrell Owens, Pat Perez, Marcus Jordan, Jeffrey Jordan, Hassan Whiteside, and more. Khaled and event partner Snipes presented a check for $20,000 in donation to FORE Life, a non-profit that utilizes the game of golf and its character building skills to empower vulnerable youth to help them survive and succeed, as well as a $10,000 check to Circle of Brotherhood, a Miami organization of primarily Black men from all walks of life dedicated to community service, economic development, crime prevention, conflict resolution and mediation, educational services, and youth mentorship.

Once again, it is DJ Khaled’s time…Stay tuned!

ABOUT

About DJ Khaled
For over two decades, the very mention of DJ Khaled has implied an elevated level of musical greatness, entrepreneurial excellence, and cultural impact. You’ve heard him across a GRAMMY® Award-winning multiplatinum catalog, seen him in blockbusters such as Bad Boys For Life, caught him on the cover of Rolling Stone, watched him on numerous television programs, and felt his presence from the streets all the way up to the Barack Obama White House. He has achieved dozens of multiplatinum and gold certifications, including the 9x multi-platinum Billboard Hot 100 #1 “I’m The One” [feat. Justin Bieber, Quavo, Chance the Rapper, & Lil Wayne], 6x multi-platinum “Wild Thoughts” [feat. Rihanna & Bryson Tiller], double platinum “No Brainer” [feat. Justin Bieber, Chance the Rapper, & Quavo]. His 2019 album, Father of Asahd [We The Best Music Group/Epic Records], to the top of the charts. Not only did it garner a platinum certification, but it also became his third consecutive Top 2 debut on the Billboard Top 200 and emerged as the “#1 Most-Streamed Record” upon release. To date, he has moved over 20 million singles and 6 million albums in addition to gathering 4 billion-plus streams. The latter propelled his 2021 album, Khaled Khaledwhich boasts the 3x multi-platinum anthem “Every Chance That I Get” [feat. Lil Baby & Lil Durk].

Not to mention, he launched We The Best Music Group—a record label, management, publishing, and production company and in-demand studio. As a committed philanthropist, he founded his 501(c)3 organization The We The Best Foundation. It uplifts individuals throughout underserved communities across the United States and supports various non-profits. He has supported the fight against COVID-19, U2 frontman Bono recruited him as the first social media ambassador for Project Red, and he serves as the national spokesperson for Get Schooled. Now, the power of this legacy defines his thirteenth full-length album—which bears the name—God Did, making it his fourth number #1 album to debut on the Billboard Top 200 chart. With a newly minted star on the Hollywood Walk of Fame, DJ Khaled continues to soar and inspire. GOD DID!

About Def Jam Recordings
For 40 years and counting, Def Jam Recordings has been synonymous with hip-hop music, and has been home to the boundary-breaking artists who define the sound, style and impact of hip- hop culture worldwide. Today, Def Jam is a global multimedia brand, built on daring creativity, authenticity, and an unwavering commitment to quality which extends from marquee artists to new signings to its global expansion into the UK, Africa, India, Southeast Asia, and beyond. Worldwide, Def Jam is the most recognizable brand in hip-hop. Def Jam Recordings is a division of Universal Music Group, the world leader in music-based entertainment.

SOURCE : UNIVERSAL MUSIC CANADA