2019-01-31 22:03
Importance Of Live Ops In Japan
With continual user acquisition and strong live ops in Japan, we see many mobile games both domestic and foreign have extremely long lifecycles. But just how… Read More
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Mobile Games And App Marketing Experts In Japan Blog
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Tags:
japan
mobile games
mobile
mobile games market
japanese mobile games
indie
games market overview
japanese
brawl stars
app store
Yengage is a Japanese mobile marketing agency that helps foreign games studios advertise in Japan. Weekly blog features mobile industry updates, in-depth game analysis, and Japan advertising news.
2019-01-23 23:43
Brawl Stars In Japan
Supercell recently launched Brawl Stars in Japan and the rest of the world after nearly a year in soft-launch. We at Yengage predicted that several non-Japanese games w… Read More
2019-01-17 23:33
State Of Mobile Gaming In Japan
The state of mobile gaming in Japan for 2019 and the rest of the world was recently reported by App Annie in their annual State of Mobile. We already shared… Read More
2019-01-10 23:59
Japan Mobile Games Market Predictions For 2019
The Japan mobile games market is constantly evolving and it’s our job as a marketing agency to keep you informed. We have made several p… Read More
2019-01-03 23:28
Japanese Mobile Games Market Overview
Appsflyer recently launched a report, The State of Gaming 2018, that includes some insights into the Japanese mobile games market overview. While focus… Read More
2018-12-27 23:00
Top Mobile Games Blogs Of 2018
We look back at our top mobile games blogs of 2018 in celebration of this past year, similar to our recap of 2017 last December! Based on our website analytic… Read More
2018-12-18 23:33
Can Indie Games In Japan Be Successful?
We help all sorts of studios from AAA to indie games in Japan with their marketing efforts as a Japanese advertising agency. As such, we know the dif… Read More
2018-12-13 00:01
Japanese Marketing Agency Celebrates Its Second Anniversary
Your favorite Japanese marketing agency, Yengage, turns two years old! Founded in December 2016, it’s been quite a wil… Read More
2018-12-06 21:26
Why Is App Store Optimization In Japan Important?
App Store Optimization in Japan is important to be successful in the Japanese app market. As a marketing agency in Japan that speciali… Read More
2018-11-29 12:01
Marketing Mobile Games In Japan And China
A look back in September when Yengage’s Director of Sales and Marketing, Justin Endo, discussed marketing mobile games in Japan at Pocket Gam… Read More
2018-11-21 20:30
Top Grossing Apps In Japan
When we look at the top grossing apps in Japan versus those in the US, we see some interesting differences in priority. While this is only a snapshot in time (Nov… Read More
2018-11-15 20:46
Pokemon Go vs. Monster Strike: Which Earns More In Japan?
Pokemon GO is undoubtedly a massive hit worldwide. However, how does it compare to Japan’s massive domestic hit, Monster Str… Read More
2018-11-08 20:37
Line Ads Platform
Before we talk about Line Ads Platform, maybe we should talk a bit more about Line. Line is Japan’s largest social networking and messaging app. Think of it like Fac… Read More
2018-10-31 23:11
Japan Mobile Game Performance Metrics And Benchmark KPI
Liftoff and Adjust recently released a report on Japan mobile game performance metrics. While one would expect their data to have som… Read More
2018-10-23 19:56
App Growth Summit San Francisco 2018
Yengage heads to its first App Growth Summit in our backyard, just up 101 in San Francisco. As a Japanese advertising agency, we work with many app deve… Read More
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