2023-08-24 23:08
The biotechnology and pharmaceutical spaces are highly competitive and rapidly evolving. A strategic marketing plan is essential for companies to differentiate themselves, engage customers… Read More
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L7 Creative Blog
L7creative.com
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influencer marketing
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tool
job seekers
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strategy
Award-winning digital advertising and marketing agency in Carlsbad (San Diego), CA. We specialize in digital brand engagement and interactive marketing.
2023-08-24 23:07
The digital landscape has transformed how businesses operate, and eCommerce has become a vital driver of success in this new era. For businesses seeking to thrive in the online marketplace… Read More
2023-07-19 22:54
How Movie Sales Have Always Contributed To Barbie Marketing
The Barbie doll was launched in 1959 by Mattel but only took off in popularity after the release of the 1987 film Barbie and th… Read More
2023-07-10 22:26
As social media continues to evolve, Meta’s threads are likely to hold several implications for users.
What is Threads Social Media Platform?
Threads is a text-based conver… Read More
2023-06-16 16:10
In an age where consumers are bombarded with an overwhelming amount of marketing messages, brands face a constant challenge to capture and maintain their attention. With authenticity becomin… Read More
2023-05-24 18:57
Artificial intelligence (AI) is rapidly transforming the digital marketing landscape. With its ability to analyze vast amounts of data and automate repetitive tasks, AI empowers marketers to… Read More
2023-04-19 23:24
When you look at any job posting, article title, online ad, or wording on a picture, you are seeing examples of SEO at work. But what is SEO? SEO stands for Search Engine Optimization, and i… Read More
2023-03-14 22:55
Recruitment has been challenging for many companies since the pandemic, with fewer people actively seeking jobs and many leaving the workforce altogether. Other factors have created a highly… Read More
2023-01-12 22:11
While influencer marketing has been around for a number of years, it’s still one of the most important and effective ways to reach and grow your audience and increase sales. eMarketer… Read More
2022-11-01 16:27
Amazon.com is an e-commerce powerhouse. For years now it has dominated the online retail shopping space, selling everything from books and clothing to pet supplies and even food items. Some… Read More
2022-09-28 00:45
Sometimes, two brands are better than one! However, you should ensure you enter a brand partnership for the right reason. Let’s start with what they are first.
Brand partnerships ar… Read More
2022-09-24 00:09
Experiential marketing has been one of the most useful tools professionals can implement for their clients and brands. It is one of the oldest and most commonly known techniques. But in an e… Read More
2022-09-24 00:09
Experiential marketing has been one of the most useful tools professionals can implement for their clients and brands. It is one of the oldest and most commonly known techniques. But in an e… Read More
2022-09-14 22:30
The creative industry has some of the highest rates of burnout. If you are an individual who is experiencing this, you are not alone. Especially in the world of content creation, it can be o… Read More
2022-09-12 21:53
Instagram has become one of the most popular social media platforms of all time, blowing up in popularity almost 13 years ago. From shopping to selling, to keeping in touch with family, cele… Read More
2022-09-07 18:15
NFTs (non-fungible tokens) have grown from one of the most obscure applications of blockchain technology to one of the most widely known Web3 terms. The term has received more than double th… Read More
2022-06-30 21:32
Welcome to the final part of our three-part series where Tom and Kate reveal seven of the biggest digital marketing trends for 2022. In part three, they list out some of the ways marketers c… Read More
2022-06-30 21:28
And How to Convert Attendees
25.3 percent of Americans say their biggest phobia is public speaking. We’re dating ourselves here but if you were a fan of The Brady Bunch, you likely rem… Read More
2022-06-16 22:16
If you are a business owner or marketer looking to sell to Gen Z, this podcast is for YOU. Tom and Kate debunk some common myths and reveal strategic tips on how to market to this thriving g… Read More
2022-03-25 21:49
Social listening is not a new concept. Even before the internet, brands would look for ways to connect with shoppers to get to know them better. Consumer surveys were conducted at public ven… Read More
2022-03-25 21:40
You know the importance of creating a buyer persona. You need to know your target audience well for a business in any industry to flourish. You also know that establishing a brand across all… Read More
2022-03-25 21:04
You may or may not be familiar with Discord just yet, but we’re predicting that by the end of 2022 it will be THE social platform for brands and marketers across the globe. Discord doe… Read More
2021-12-10 17:40
Consumers are eager to connect with new, trusted brands and retailers are loving it. Statista reports that U.S. eCommerce sales increased by 39.1% when comparing Q1 2020 and Q1 2021. The fir… Read More
2021-09-09 18:00
L7 Creative expands your knowledge with our newly launched digital marketing podcast “Adapt & Thrive: A Survival Guide for the Modern Marketer”. The digital marketing landsca… Read More
2021-06-29 18:25
Since 2001, L7 Creative has been growing powerful brands by integrating creative strategies with online technologies. At L7 Creative, you will connect with extremely talented people who genu… Read More
2021-06-29 18:25
Since 2001, L7 Creative has been growing powerful brands by integrating creative strategies with online technologies. At L7 Creative, you will connect with extremely talented people who genu… Read More
2020-11-25 17:00
The holiday season is an exceptional time for B2C businesses to tap into a large pool of potential customers. While campaign best practices continue to evolve overtime, it is well known that… Read More
2020-11-20 17:31
Black Friday takes on a completely new meaning this year. Don’t skip the turkey to line up at your favorite store because you’ll be met with blacked out windows. For the first ti… Read More
2020-11-18 17:35
We’ve covered marketing strategies to increase brand awareness and explained the importance in gaining customer loyalty. Without effective branding, your ads can be forgotten just as q… Read More
2020-11-11 17:55
Email marketing is an incredibly popular digital marketing strategy offered by many marketing agencies in San Diego. However, popularity is not synonymous with success. In order to effective… Read More
2020-11-04 18:29
Your landing pages serve one purpose: to generate conversions. Best business practices encourage multiple marketing channels to maximize audience reach. Relying on one source for lead genera… Read More
2020-10-28 17:30
Visitors form an impression of your business in less than two-tenths of a second when visiting your website. A bad first impression is not the way you want to start a relationship with a cus… Read More
2020-10-21 16:51
Whether it’s from a typo in the URL or a broken link from another page, eventually someone is going to land on the 404 error page of your website. It might not be at the top… Read More
2020-10-14 17:30
Influencer marketing can be a valuable tool for your brand when done correctly. Users value authenticity and transparency rather than gimmicky posts that look cookie-cutter. It's import… Read More
2020-10-14 17:30
Influencer marketing can be a valuable tool for your brand when done correctly. Users value authenticity and transparency rather than gimmicky posts that look cookie-cutter. It’s… Read More
2020-10-14 17:30
Influencer marketing can be a valuable tool for your brand when done correctly. Users value authenticity and transparency rather than gimmicky posts that look cookie-cutter. It’s… Read More
2020-10-14 17:30
Influencer marketing can be a valuable tool for your brand when done correctly. Users value authenticity and transparency rather than gimmicky posts that look cookie-cutter. It's import… Read More
2020-10-07 17:05
When people search online, they’re usually looking for something specific. They want answers to questions, a thought-provoking perspective from industry experts, and insight on the qua… Read More
2020-10-02 21:13
Have you ever tried to access a website on your smartphone and got frustrated because it took too long to load? Even if you were looking for something important or wanting to make a pu… Read More
2020-09-30 19:32
If your brick and mortar store or ecommerce site needs an upgrade, it can be overwhelming to identify what needs to change. A skilled web design team can elevate your basic website int… Read More
2020-09-23 20:37
Content marketing may seem self-explanatory, but gets more complex when you discover all that it encompasses. In simpler terms, it means using content to market your brand. To get specific… Read More
2020-09-18 19:36
“Brand awareness” is a term you’ll hear a lot when it comes to discussing marketing strategy. It’s pretty straightforward – how well does the public know your b… Read More
2020-06-05 21:48
If you have been running any kind of digital marketing campaign for your website, you know how difficult, and competitive, getting the right customers to your site can be. You’ve spent… Read More
2020-05-11 20:58
What is WordPress?
WordPress is a web authoring platform that can be used to quickly and easily build and launch a professional-looking website design. Since it was launched in 2003 as a pla… Read More
2020-05-04 22:09
MVP stands for Minimum Viable Product. This can be defined as a product with the basic required functionality to go to market. The list of successful apps and websites that started with MVP… Read More
2020-04-24 22:21
Business has been far from normal… The effects of social distancing have impacted every industry and is testing our ability to adapt and thrive. As a re… Read More
2020-04-20 20:00
Whether you are launching a new site or want to improve your existing one, your website design is the best tool for beating your online competition. But how do you do that, where do you star… Read More
2020-04-14 22:52
You’ve likely had the same site for a while, there are probably things you love and things you hate about your site. You decide, or are forced by the rate of internet change, that it&r&hell…Read More
2020-03-25 21:14
At its core, growth marketing is a data-driven approach to your advertising campaign. It is one that uses a series of tests designed to let you optimize your results for specifi… Read More
2020-03-18 16:37
If you run an online-based business, your website is your only storefront. Even if your website is only one part of the enterprise, a significant number of consumers will primarily interact… Read More
2020-03-11 16:38
If you were around in the 1990s, you remember plenty of websites with plain text and static pictures. While you may occasionally still see that design today, it generally will not… Read More
2020-02-21 19:19
New and established businesses alike pursue effective branding to represent their products and services effectively. A recognizable brand is a loved one, and an impactful brand strategy can… Read More
2020-02-13 00:15
It used to be that in order to have a brand, all you needed was a sign, slogan, or logo. As more and more businesses enter the market, it becomes more and more important to set yourself apar… Read More
2020-02-05 20:26
Boosting user engagement is the best way to build brand affinity, which is one step to increasing conversion rates. If you’d like to see more sales in 2020 (and why wouldn’t you?… Read More
2020-01-29 17:07
Your website is your brand’s ambassador online. To make a positive first impression and nurture a customer, your website design needs to be attractive, well-functioning, and SEO optimi… Read More
2020-01-24 22:57
Just like your products, your advertising has to compete to be seen or heard. With strategic placement and analysis of the campaign metrics, you have the means to engage your target market… Read More
2020-01-16 19:45
Having a professionally-designed and developed website is good for business, but an old website may be sending the wrong message about your company or just not generating the results that a… Read More
2020-01-10 01:41
One of the challenges for any creative advertising agency is the changing face of SEO. In order to stay competitive, business need to understand the current state of SEO and where it will be… Read More
2019-12-12 21:08
While it’s always important to maintain your company’s brand reputation and drive how the value proposition customers gain by turning to your company, every organization needs to… Read More
2019-12-05 18:44
The digital marketing landscape spans a vast range of tools and technologies that can be tricky to navigate. A fundamental device for every modern business is an email drip campaign. Compris… Read More
2019-11-20 23:58
Are you beginning a digital advertising campaign, or do you need to improve an existing strategy? These days, that’s a smart move since digital advertising far outperforms traditional… Read More
2019-11-14 00:31
Powering up business growth requires a marketing strategy that combines creativity with digital savvy that is so agile it can personalize offers based on individual customer preferences.
Tod… Read More
2019-11-07 20:14
A brand assessment lets you uncover the value of your brand and positioning through the eyes of your target audience, and to make necessary changes to adapt to an ever-changing marketpl… Read More
2019-11-01 19:01
Why do so many consumers choose to shop at huge online retailers such as Amazon? Most will tell you it’s because those companies have removed barriers to conversion. They’ve set… Read More
2019-10-24 20:18
Your digital marketing plan likely consists of several different areas and tactics. These may include SEO, PPC, social media, email, and more. Every year when it’s time to set budgets… Read More
2019-10-17 20:24
As you look to grow your brand and expand your client base, the key is finding a balance between effective marketing strategies that are also affordable and will increase your ROI.
Marketing… Read More
2019-10-11 18:10
Today, it is vital for any business that wants to remain competitive to have an excellent online presence. With your site serving as the face of your business and the first point of contact… Read More
2019-10-03 21:26
Economies thrive on opportunities. Entrepreneurs must work to convert these opportunities into positive outcomes. Along the way, they must grasp when to learn a skill and when to hire help… Read More
2019-10-03 16:35
Heraclitus (535 – c. 475 BCE) said:
“The only thing that is constant is change” — If you’ve ever felt like you’re living in the most chaotic time in hist… Read More
2019-09-26 19:53
2019 is drawing to a close, but before you start checking items off your holiday shopping list, why not take some time to also ponder how your business will approach marketing as the new dec… Read More
2019-09-24 17:56
FOR IMMEDIATE RELEASE
L7 Creative and its advertising division, L7 Advertising are the only San Diego Agencies with Gold Certification in SharpSpring Partner Cert… Read More
2019-09-24 17:36
Award-winning digital agency L7 Creative is looking for a Paid Search Marketing Manager to join our growing team.
L7 Creative is a digital brand engagement agency passionate about growi… Read More
2019-08-30 01:00
FOR IMMEDIATE RELEASE: August 29, 2019
L7 Creative Named 2019 UpCity Local Excellence Award Winner in San Diego
L7 Creative honored by UpCity as one of the… Read More
2019-08-19 18:15
And How to Remain SMS Compliant When Text Message Marketing
I took a photo of my parents who were visiting me in California on their phones – side by side – this weekend, and was… Read More
2019-08-07 23:36
FOR IMMEDIATE RELEASE
L7 Creative is honored to be selected as one of San Diego’s Top Advertising & Marketing Agencies according to Clutch.
Carlsbad, CA… Read More
2019-08-05 22:48
Because Boring Leads to Bouncing
Video script writing for advertising and marketing often falls under the copywriter’s purview, so it can feel overwhelming. No matter how much copywrit… Read More
2019-07-22 18:08
And The Tale of the Dream Wedding That Never Was
Unless you’ve been caught under a rock or a World Cup spell like many of us, you’ve likely seen the walls crumbling around Instag… Read More
2019-07-18 01:19
8 Tips for Copywriting That Isn’t a Snooze
Investing in a good copywriter is a must for every agency, as crafting compelling copy is not something everyone can do. And even those of us… Read More
2019-07-16 20:11
Tips for Garnering Loyalty in Your Customer Base
Brand engagement is a slightly contentious topic, as hardcore marketing gurus need everything to be about precise, measurable goals. Any agen… Read More
2019-06-25 17:29
FOR IMMEDIATE RELEASE
L7 Creative leverages its nearly two decades of digital marketing experience to launch L7 Advertising.
This new agency will help small businesses with paid search and s… Read More
2019-06-05 23:52
So what is a proprietary process and why do you need one? A proprietary process – or trade secret – is a distinct problem-solving methodology for your professional or technology… Read More
2019-04-24 23:15
And Tips on How to Create a Successful Cause Marketing Campaign
Cause marketing – or the partnerships between corporations and nonprofit organizations to help raise money and awareness… Read More
2019-04-17 18:53
The Not-So-Secret Life of L7 Creative Pets
From dog memes and cat videos to pet rescues caught on tape and silly bird tricks, few things can distract us from gett… Read More
2019-04-15 17:48
…And How to Use Mom-booking To Your Advantage
What a tangled web Mark Zuckerberg has woven over the years. Controversy has certainly courted him, with Facemash – a site he start… Read More
2019-04-04 18:28
Colonics Spa Manager’s Response is More the Exception Than the Rule
Social monitoring. Almost sounds a bit creepy, right? But if you’re not managing what’s being said about… Read More
2019-03-26 00:54
The Benefits of This Medium For Small Business Owners
Tap, tap, tap. Is this thing on?
Come on, podcasting can’t be that easy, is it? The truth is, it kind of is. If you look at people… Read More
2019-03-19 22:23
5 Tips Advertisers Could Learn From This Good Samaritan & Roxy the Labrador
You see a dog running around… Read More
2019-01-06 20:00
L7 Creative is a digital advertising agency that specializes in digital marketing and building great brands. We are currently interviewing college students who are talented, hard working and… Read More
2018-12-14 18:00
Paid Media Marketing Manager (Search (SEM) / PPC)
L7 Creative Communications – Carlsbad, California (Greater San Diego Area)
Depending on experience, up to $85K a year
Job Description:… Read More
2018-12-14 18:00
Search Engine Marketing Manager (Paid Search / PPC)
L7 Creative/L7 Advertising – Carlsbad, California (Greater San Diego Area)
Per experience, up to $90K annual compensation.
Job Descr… Read More
2018-12-14 16:22
PPC Specialist
Award-winning digital agency L7 Creative is looking for a PPC Specialist to join our growing team.
L7 Creative is a digital brand engagement agency passionate about growing ou… Read More
2018-10-23 18:17
FOR IMMEDIATE RELEASE
Expertise selects L7 Creative as one of the top 20 “Best Advertising Agencies in San Diego” for 2018.
October 23rd, 2018 – L7 Creative is honored to… Read More
2018-06-21 16:27
We’ve all been there. Either you need more leads or you’ve seen success in the past and you want to milk your campaigns for all their worth.
There are a lot of ways to scale you… Read More
2018-06-15 19:42
The FIFA World Cup is indisputably the biggest sporting event on Earth. Every four years, 32 countries compete against one another on a world stage in what is known as the most hyped-up tour… Read More
2018-06-08 22:41
Tech: Next Gen TV
Every cord cutters fantasy will soon be a reality. ATSC 3.0, also known as “Next Gen TV”, was created a couple of years ago but is now near the end stages of de… Read More
2018-06-04 22:24
L7 Creative receives a Silver award for the production of Eisenhower Health’s employer branding video.
The elite Aster Awards announces L7 Creative among th… Read More
2018-02-09 22:02
Did you watch the Super Bowl LII? Can you believe what happened? We can’t either! Here is a breakdown of the game, half-time show, and our favorite ads.
The Big Game
Philadelphia had… Read More
2018-01-26 01:21
Award-winning digital agency L7 Creative is looking for a Digital Marketing Specialist to join our growing team.
L7 Creative is a digital brand engagement agency passionate about growing our… Read More
2018-01-25 23:26
Award-winning digital agency L7 Creative is looking for a Paid Media Marketing Manager to join our growing team.
L7 Creative is a digital brand engagement agency passionate about growin… Read More
2017-12-28 22:11
It’s no surprise that holiday advertisements have become an art form all their own. So much so that Super Bowl advertisements have their work cut out for them. Le… Read More
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