2023-02-21 19:39
Are you aware of how many Canadians move each year? Have a look at the stats below as they may surprise you:
~ 15% of Canadians moved last year
~ 87% moved from their current neighbo… Read More
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Blog – Innovative Response Marketing Blog
innovativeresponse.ca/blog
Tags:
mail
fulfillment
direct mail
direct mail marketing
business
direct
warehouse
communication
ability
direct marketing
Read the tips and news of current strategy for direct mail, printing & fulfillment services by Innovative Response Marketing.
2021-01-21 17:36
With online sales booming, the time is certainly right to start selling your product through an online marketplace. But, with online orders come online reviews and if you do not have t… Read More
2020-01-16 17:06
If you have ever held a flash sale – or if you are still recovering from Black Friday/Cyber Monday, you are probably well aware of the pitfalls that can accompany those high sales volu… Read More
2019-12-19 18:50
You set up your storefront, you have your product ready to go, you spend some money on advertising and then it happens. You get overwhelmed by a rapid spike in sales and with your comp… Read More
2019-06-26 19:11
There are likely a lot of marketing decision makers under the age of 35 out there who have not considered adding a direct mail marketing campaign to the mix. When you grow up in an increasi… Read More
2019-05-09 20:21
Selling your products across multiple channels can be a simple task with the right partner. By placing your products on popular marketplaces like Amazon and Shopify, it gives you the ability… Read More
2018-11-29 17:25
When customers decide to sell their products via Ecommerce, order fulfillment and shipping are quite often the last things considered. However, keeping your online clients happy is about far… Read More
2017-11-29 20:37
We are not blind to our industries impact on the environment, which is why we take our role in respecting and protecting it very seriously. You simply will not find a more ec… Read More
2017-11-06 16:17
The convenience of electronic communication like emails and texts may never diminish the excitement of getting an actual piece of personalized mail in your mail box. Nestled betwe… Read More
2017-10-20 15:36
At Innovative Response Marketing, we spend a lot of time defending direct mail. On any given day, when we tell people what we do, we get at least one person who says: “wow mail, that… Read More
2017-10-20 15:36
At Innovative Response Marketing, we spend a lot of time defending direct mail. On any given day, when we tell people what we do, we get at least one person who says: “wow mail, that… Read More
2017-10-05 17:54
It’s a fact, most companies wait too long to call in the services of a third-party logistics partner. Long after fulfilling orders has gotten in the way of their ability to focus on th… Read More
2017-09-21 16:56
Well, the legal definition is:
“A person who solely receives, holds, or otherwise transports a consumer product in the ordinary course of business but who does not take title to the pr… Read More
2017-01-04 07:43
As brands grow and take on higher order volumes, it becomes easy for distribution and fulfillment capabilities to spiral out of control. This creates a number of backend problems such as a s… Read More
2016-12-03 00:00
Returned, undelivered or erroneous mail is not only costly, but also can damage your brand. A piece of communication that does not reach its recipient because of any reason is an opportunity… Read More
2016-12-02 07:07
While building a brand, businesses of today prefer to focus on core competencies and offload the routine tasks to the specialists in their field. Fulfillment is one such task that is time co… Read More
2016-11-19 07:46
The power of direct mail in this highly digitized world is only realized when the results are seen. Why bother to send a humble post card or brochure in the mail when you can reach out to a… Read More
2016-11-15 10:15
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-11-14 07:18
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-11-11 06:57
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-11-10 06:11
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-11-09 06:39
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-11-08 12:53
Despite the popularity of e-marketing, direct mail still works for many companies. How well it works depends on a number of things, it really is all about the variables!
We will be posting a… Read More
2016-10-24 07:04
Businesses that do not limit themselves to one particular marketing style always look for new and innovative ways of reaching out to their customers. Their endeavor is to create individualiz… Read More
2016-10-05 06:20
The ability to reach customers reliably is one of the hardest parts of marketing. Direct marketing, unlike email marketing helps achieve this more efficiently. It allows you to elude that &l&hell…Read More
2016-10-04 10:42
Collation, assembly, warehousing, distribution and material management – quite a daunting task to handle single handedly. In today’s fast paced world, whether you are a startup t… Read More
2016-09-10 05:00
Sure, price is always going to be a factor. But when making the decision to award your print and mail campaign to a DM Agency, there really is more to think about.
Integration
A good m… Read More
2016-08-30 09:55
We’ve all heard the talk about how the internet will eventually kill the mail, and with the younger generations doing everything via a smartphone, it does seem like a valid concern to… Read More
2016-08-19 10:00
It is an established fact that 53% of customers are more likely to read and save a direct mail piece than an email. Only 26% might open a marketing email even if it is from a known source. I… Read More
2016-08-06 06:13
If you are, then you are not alone. Approximately 20% of shippers now outsource fulfillment and order processing services to better meet their customer’s needs and to get process… Read More
2016-08-05 07:10
You’ve started your online store and are getting ready for orders to start rolling in! As a start-up, it makes sense to leverage your growth by doing everything yourself; until y… Read More
![Do’s And Don’ts Of Direct Mail Campaign [Infographics]](https://cdn.blogarama.com/images/posts_thumbs_site_id/6949/694897-2842221333.w320.jpg "Do’s And Don’ts Of Direct Mail Campaign [Infographics]")
2016-08-05 05:57
Courtesy of: Innovative Response Marketing Inc Read More
2016-07-27 09:14
With over 20 years of experience as a Direct Mail service provider in Toronto and GTA, Innovative has the knowledge and expertise to handle campaigns of any size and requirement.
We have bee… Read More
2016-07-27 09:01
In an age where emails and social media are becoming the primary means of communication, Direct Mail still out performs them all in terms of the overall impact it creates on the receiver&rsq&hell…Read More
2016-07-13 10:56
We have been fielding many questions from our valued clients about how best to proceed with scheduled marketing mailings in light of the current labour issues at Canada Post.
As a Canada Pos… Read More
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