After almost 30 years in business, and after much prayer and consideration, it’s finally time for BizEase Support Solutions to close its doors.  It’s been a long and winding… Read More

How many times have you heard the phrase “the money is in the list?” Personally, if I’ve heard it once, I’ve heard it a gazillion times. The thing is, in the email m… Read More

Face it. We’ve all been there. We’ve all been on the giving side of complaints, as well as the receiving end. While we may not hesitate to be the one complaining about bad servi… Read More

For years, email marketing was done primarily to get customers to either buy your products or sign up for your services. Businesses spent a significant amount of their resources acquiring ne… Read More

Confidence – Shaken, not stirred.  No matter what business you’re in, one key component of your success is the confidence you possess. It takes courage to run a business. I… Read More

Now that you know the 3 main components I believe you need for an affordable, yet effective content marketing strategy, it’s time to learn about promoting your blog posts in order to g… Read More

As I pointed out in a post a couple of weeks ago, there are three things I believe are important components to a successful, and affordable, online marketing strategy. Social Media Blogging… Read More

Tomorrow we enter the last week of the year. I don’t know about you, but for me, time has flown by so fast; it’s been a bit difficult for me to keep up. However, no matter how l… Read More

Here we are, half-way through the last month of the year.  The question is, are you ready for a successful new year?  How does  your online marketing strategy look? Or do you… Read More

Things change … in business, and in our personal lives. It’s inevitable. And when things change in one area, it almost always causes change to happen in another. If you’r… Read More

Tomorrow is Thanksgiving here in the good ole’ US of A. While Thankfulness should be a moment by moment occurrence in our lives, this is the time of year when you typically see these p… Read More

Having great content isn’t always enough … it’s got to be seen to be read. Here are 6 easy tips and tricks to help get your content in front of the eyes of your audience… Read More

Every year or so I’ve done a post about my favorite browser extensions. In looking over my previous blog posts, I realized I haven’t done one in a couple years! I guess it&rsquo… Read More

What do winners in business do on a consistent basis? They take action. They don’t just sit and wait for success to arrive. They go out of their way to make it happen. They continuall… Read More

As the evolution of video marketing continues to gain more and more momentum, you can expect more captivating video content from brands and consumers alike. For that reason, including video… Read More

One thing I learned this past week (seems like I’m continuing to learn it over and over again) is it’s okay to hit the reset button in business.  You know when business is… Read More

Back when I first opened my business and the earth was still cooling, marketing was expensive. We’re talking printed brochures and flyers and ads in the paper or in the telephone book… Read More

Social media continues to be a great way to build relationships, get more exposure and increase your online marketing efforts. However, just as important in managing your social media effort… Read More

Last Wednesday I talked about why blogging for business is a good idea. This week, I’d like to look at 4 benefits I believe you won’t want to ignore! Blogging isn’t just a… Read More

Most successful speakers and coaches work extremely hard on their business. Not only are they handling the day-to-day responsibilities involved in coaching their clients or speaking at event… Read More

In today’s digital world blogging has become, and continues to be, an important component of content marketing. When blogging first began it resembled online journaling, often in the… Read More

While this may seem like basic info to many email marketers, it’s still an important one that bears repeating. For those of you who have an email marketing strategy in place, it&rsquo… Read More

You know the old saying, “It’s Hard To Soar Like An Eagle When You Are Surrounded By Turkeys.” Well it’s true; and who you choose to surround yourself with can have a… Read More

Question for you… How often do you take a good hard look at the inner workings of your company to make sure you’re keeping your business current and healthy? If you’re li… Read More

You just created a spectacular piece of content; one you feel needs to be shared with the world. You know you can blast it out on your social media channels, share it on your blog, and even… Read More

If you were to poll a hundred entrepreneurs to ask them if they love handling their entire workload and all of the technical marketing or administrative tasks that go along with operati… Read More

If you build it they will come … uh, no they won’t if you don’t tell them about it! The question is, do you have a content marketing plan? Time after time after time, I… Read More

Oftentimes, one of the the biggest challenges for business professionals can be self-promotion. Many people simply find it difficult to talk about themselves, and struggle to tell the world… Read More

According to Wikipedia, a best practice is a method or technique that has consistently shown results superior to those achieved with other means, and that is used as a benchmark. In add… Read More

Almost every business owner I know uses social media in one way or another. Users all over the world start their day off by logging onto platforms like Facebook, Twitter, Instagram, and Pint… Read More

Right now, video conferencing, online meetings, webinars, online courses, anything online video-related is hot. With speakers and coaches unable to travel, do live events and courses and mee… Read More

Under normal circumstances, business professionals are typically busy, or maybe even crazy-busy,  depending on their circumstances. Right now, with most of the world in some phase or le… Read More

I was thinking about a song my children sang at church when they were younger. One that my great grandchildren sing now. It’s called This Little Light of Mine. In the first verse they… Read More

No matter what business you’re in, a critical part of getting new business is that all-important client interview. That conversation you have with potential clients determining if you… Read More

As much as you might think you aren’t in sales, think again. When it comes to a successful business it often boils down to this–sales, sales, sales. Whether you are selling book… Read More

We hear so much about branding and making a name for your business. But how important is it really? Can it actually make a difference in your business success? You bet it can!  But bef… Read More

Blogs are a great way to share your expertise and valuable content with your readers. They are also a great way to get fresh content about your business into the search engines. Blogs also… Read More

Business blogs continue to be an amazing source of content for relationship building and information sharing. They are also an excellent way to drive traffic to your website, products, servi… Read More

Any successful entrepreneur who has been in business for more than a year knows they can’t move their business forward unless they know where they’ve been, what worked, what didn… Read More

As online marketing professionals, my team spends oodles of time on social media for coaches and speakers, helping them shine like the stars they are! And you know, because part of what we d… Read More

Or better yet, how to be social while keeping your sanity! Sometimes business owners have a difficult time fully embracing the world of social media. And I can completely understand why. Le… Read More

Have you ever been even the tiniest bit envious of other businesses? You know the ones I’m talking about-they have great sales, are building tremendous lists, always seem to be signing… Read More

Today’s hectic lifestyle, along with all the uncertainty and angst in the world, is taking its toll on the health of people all over the nation. Even with all the advancement in techno… Read More

It’s only 2:00 p.m. but your eyelids are getting heavy and your head is nodding. At this very moment, nothing sounds better than finding a nice cozy place for a good long nap. … Read More

Public relations (PR) has been around for years, and during this time the professionals in the world of PR have mastered the art of helping businesses and individuals alike, gain favor in th… Read More

We all want business growth and continued “upward” success. We plan, strategize, and educate ourselves in order to strengthen our brand. However, what many business professional… Read More

Social Networking continues to be a major game changer in the way we network and do business. And, it’s obviously here to stay. The internet has completely and fundamentally changed ho… Read More

A Lesson Learned …  This is a post about a lesson I learned regarding prospective clients. It took me a while to learn it, but once I did, I was much more peaceful and confident… Read More

The use of email marketing to stay front-and-center of current and prospective clients continues to stay front and center, and is still a very viable and important form of content marketing… Read More

What’s the best way to find out the wants and needs of your ideal client? What’s the best way to find out what burning questions are keeping those same clients up at night? What… Read More