2024-04-02 04:09
Businesses today interact with their target clients in a very different way due to transition from traditional marketing to inbound marketing strategies. As social media is today a very stro… Read More
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Marketing Research, Data, And Facts Blog
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Marketing decisions shouldn't be based on anecdotes. Apply your personal opinion or belief on what to do, but add it on top of research.
2024-03-30 08:05
The distinctions between digital and physical channels become clear as e-commerce gains traction. Customers shop online, verify pricing in-store using their mobile devices, and purchase usin… Read More
2024-03-22 05:58
Intro
From the fear of painful procedures to concerns about excessive costs or subpar care, finding a dental practice that instills confidence and trust is a challenge many individuals face… Read More
2024-03-22 04:40
In the vibrant city of Phoenix, which has a lot of need for electricity, getting electrical services is high; therefore, being outstanding among competitors for electricians to survive will… Read More
2024-02-29 10:08
A content based marketing strategy is a strong asset for firms that are trying to keep up with the highly competitive SaaS market. With the SaaS market growing at a fast pace and the competi… Read More
2024-02-29 09:47
As consumer behavior continues shifting online, having a strong digital presence is more important than ever before for architecture professionals. Recent surveys show that over 80 percent o… Read More
2024-02-16 09:04
Search engine optimization (SEO) has become an indispensable component of digital marketing. Implementing an effective SEO strategy can help your website rank higher in search engines like G… Read More
2024-01-09 07:50
Small businesses are embracing Pay-Per-Click (PPC) advertising as a cornerstone for online success in the ever-evolving landscape of 2024. Strategic PPC management for small businesses is cr… Read More
2023-12-28 10:15
Social media has emerged as a vital brushstroke for artists to express their narratives, interact with a worldwide audience, and build themselves a distinct online identity in the todays&nbs&hell…Read More
2023-12-28 09:42
The integration of SEO and responsive web design emerges as the compass guiding businesses and web designers through the intricacies of online success. Understanding the harmonious connectio… Read More
2023-12-27 13:19
Programmatic advertising is a dynamic and increasingly important component of the digital advertising landscape. Programmatic advertising refers to the use of automated technologies for… Read More
2023-12-19 12:16
If your B2B (business-to-business) company wants to drive new prospects to your website, Google pay-per-click (PPC) advertising can be an effective marketing strategy, especially when execut… Read More
2023-12-19 11:26
Search Engine Optimization (SEO) serves as the fundamental process of enhancing your website’s online presence and positioning within search engine results pages (SERPs). The primary o… Read More
2023-12-19 08:34
Google reviews hold immense significance for your business as they function as a trust beacon in the online marketplace. Not only do customer reviews benefit your business directly, but they… Read More
2023-12-02 12:47
Strategic and practical methods are needed to keep ahead of the competition in the B2B marketing environment. Email marketing is one of the most effective methods that has proven itself over… Read More
2023-11-30 10:44
A strong online presence is crucial for startup businesses to succeed in the digital business environment. SEO is crucial for attracting customers, leads, and income. In our tech-driven worl… Read More
2023-11-18 07:04
Establishing a good online presence is crucial, particularly for Phoenix, Arizona, personal injury lawyers. Given the high level of competition in the legal sector, potential clients frequen… Read More
2023-11-18 04:41
In the competitive field of family law, building a strong internet presence is essential in the competitive field of family law if you want to draw in new clients and distinguish yourse… Read More
2023-11-18 04:25
Search engine optimization (SEO) is a key component for companies aiming to improve their online visibility and generate natural traffic to their websites. Software-as-a-Service (SaaS) compa… Read More
2023-11-04 09:37
Small businesses can compete with larger corporations – thanks to the digital revolution. A small business can attract more customers than a large business if it has a great website th… Read More
2023-11-04 09:21
Staying ahead of the competition is critical in the competitive wedding photography industry of Phoenix, Arizona. With more couples looking for their dream wedding photographer on the intern… Read More
2023-10-11 06:53
Nonprofit organizations often face unique challenges when it comes to marketing and fundraising. Budget constraints, lack of expertise, and other limitations can make it difficult to get the… Read More
2023-10-11 05:59
The healthcare sector faces an increasingly competitive landscape, which makes the task of attracting new patients more challenging than ever. Amidst this, effective marketing strategies are… Read More
2023-09-28 10:10
Retargeting is a specialized form of digital marketing that focuses on reaching users who have previously interacted with your website or app but did not make a purchase or complete a desire… Read More
2023-09-19 05:39
There are many ways to interact with your audience. From email marketing and social media marketing to local search engine optimization – the options are almost endless. Yet video mark… Read More
2023-09-19 05:36
The benefits of implementing an effective search engine optimization (SEO) strategy cannot be overemphasized. A well-executed SEO plan can make your business visible to your target audience… Read More
2023-08-28 14:27
IT companies often face unique challenges in marketing, such as explaining complex solutions in easy-to-understand terms or standing out in an already saturated market. For a broad understan… Read More
2023-08-21 09:06
Today’s era is dominated by digital screens – we all know and experience this. In this digital world, print marketing offers a fresh breath of reality, a reality that we can touc… Read More
2023-08-21 04:39
For criminal defense attorneys, online branding is a vital tool for finding new clients. In a state like Arizona where open carry weapons are legal, the demand for representation in criminal… Read More
2023-07-20 10:02
In the vibrant and competitive world of photography, standing out demands more than just a keen eye and skill. It requires smart, effective marketing. Whether you’re a seasoned profess… Read More
2023-07-18 07:20
Navigating the competitive landscape of architectural work requires effective marketing. It’s a make-or-break aspect, regardless of whether your firm has been in the industry for years… Read More
2023-07-12 08:43
Marketing for Architects: The Best Tips and Techniques
Navigating the competitive landscape of the architecture market requires effective marketing. Whether your architecture firm has been i… Read More
2023-07-12 08:41
What Is Performance Marketing?
Performance marketing is a model in which businesses pay their marketing agency for actual results achieved rather than for activity alone.
Typically, business… Read More
2023-06-27 06:53
Phoenix is a market where the right marketing game plan can shoot your business straight to the top. Amidst this vibrant city’s entrepreneurial pulse, you might have found yourself mul… Read More
2023-06-26 10:19
In Phoenix, the plumbing industry is an exhilarating hive of activity, buzzing with relentless competition. For plumbers or those operating a plumbing business, the hurdle goes beyond simply… Read More
2023-05-17 07:48
The retail sector, as diverse as it is dynamic, is often faced with the challenge of attracting and retaining customers. A robust and adaptable marketing strategy is crucial for retailers to… Read More
2023-05-10 07:34
The restaurant industry is an arduous one, marked by intense competition at every corner. To distinguish oneself and attract loyal customers, a flexible marketing approach is crucial. This a… Read More
2023-05-10 07:04
The dental sector, like many others, experiences distinct hurdles when it comes to drawing in and keeping patients. An assertive and adaptable marketing strategy is indispensable for dentist… Read More
2023-05-08 23:39
The Basics of Google Ads
Are you ready to take your advertising game to the next level? If so, it’s time to dive into the world of Google Ads.
What exactly are Google Ads, you might a… Read More
2023-05-08 09:38
Navigating the ever-evolving landscape of online marketing requires businesses to stay ahead by leveraging diverse strategies to captivate their target audience. Video marketing, a potent ta… Read More
2023-05-08 09:25
In today’s digital age, a well-crafted website is essential for businesses to establish and maintain a robust online presence. If you’re based in Phoenix and looking to design a… Read More
2023-05-08 09:16
In today’s fast-paced digital landscape, a strong online presence is vital for businesses to flourish. One of the key factors contributing to this success is a well-optimized website… Read More
2023-04-28 09:11
In today’s fiercely competitive business landscape, startups grapple with numerous challenges as they endeavor to establish their brand and expand their customer base. A startup’… Read More
2023-03-20 17:30
Digital Marketing Services with Nvent Marketing
Nvent Marketing is a full-service marketing company in Phoenix helping businesses grow around the world. We specialize in search engine optimi… Read More
2023-01-27 19:09
Social media marketing requires strategy. Too many companies think of social media as a secondary tactic to just “get our name out there.” That’s an old school mindset.
In… Read More
2022-12-13 16:48
According to the Content Marketing Institute, content marketing is a “marketing technique of creating and distributing valuable, relevant and consistent content to attract and acquire… Read More
2022-12-09 09:20
Account based marketing (ABM) is a strategy that is quickly gaining traction in the world of digital marketing. It is a targeted approach to marketing that focuses on specific, high-value ac… Read More
2022-11-24 11:53
Optimizing B2B marketing strategies can be among of the most difficult (and valuable) priorities for a CMO.
This challenge is due to various factors, but mainly because B2B content marketin… Read More
2022-11-12 07:09
Should I Hire an Account Based Marketing Agency?
Account based marketing (ABM) can be a very powerful strategy for B2B marketers targeting enterprise clients, but most companies don’t… Read More
2022-09-22 08:08
Today, social media and online marketing are driven by digital transformation. Digital marketing has changed the way nearly every business communicates with its current and future customers… Read More
2022-04-03 05:21
Social media needs to be integrated with non-digital channels. The old school thinking that social media is just “a secondary tactic” doesn’t fit today.
Today, customer ac… Read More
2022-02-21 22:07
In video marketing, quality should align with your brand image.
We have a client considering how to start using video in her marketing. Starting now is smart thinking, as about 85% of busin… Read More
2022-02-21 21:46
Email subject lines affect open rates. Getting people’s email opt-in permission is harder than ever – as it should be. Because so many spammers abused email over the years, the c… Read More
2022-02-21 21:28
Direct mail and mobile marketing lead business investments in local media advertising. This some encouraging news for North American print and direct mail service providers: In 2022, US loca… Read More
2022-02-21 21:11
Research, data, and facts should guide your marketing decisions. Do you know someone making marketing decisions using their MBA? I don’t mean a master’s degree, but rather what I… Read More
2022-02-10 13:04
The value of content marketing is underestimated. Most people don’t know how it directly affects a website’s Google search rankings, which in turn drives new visitors to your lan… Read More
2022-02-10 13:04
We have a client considering how to start using video in her marketing. Starting now is smart thinking, as about 85% of businesses use video as a marketing tool.
Of those businesses t… Read More
2022-02-10 13:03
SEO is so mystified and so misunderstood. Getting your website organically ranked by search engines is one of the toughest digital marketing challenges companies face. Two main factors cont… Read More
2022-02-09 14:39
65% of the average company’s revenue comes from current customers. Yet most companies don’t have structured customer referral or reference programs. This is a miss.
This summer… Read More
2022-01-30 03:33
Identifying Competitors
Who are your brand’s top 5 direct and indirect competitors? Can you compare their strengths & weaknesses to yours? How do your products compare on price, qu… Read More
2022-01-30 03:13
Definition
“What is the definition of marketing?” someone asked in a group. Several people gave different answers that were unclear. Then, I web-searched it and also found differ… Read More
2022-01-30 02:21
Every strategy is unique
What digital marketing strategy is best for your business? As with many “make or buy” business decisions, there are trade-offs between time, money, and q… Read More
2022-01-26 12:13
“Marketing is too important to be left to the marketing department.” – David Packard, co-founder of Hewlett Packard.
Sales and marketing alignment is more important than… Read More
2022-01-19 12:18
Does your marketing plan have a 360-degree view?
Are you wasting your advertising money?
Having a marketing plan is crucial for your business. This impacts how you will grow and progre… Read More
2021-12-17 06:07
Google “what is content marketing” and you will be met by a dozen definitions. Some people say that content marketing is really anything you publish on your digital platforms, bu… Read More
2021-12-17 06:01
Comparing SEO and paid search strategies:
In the search engine results page (SERP) below, would you want your website displayed at the top of the search page (paid results) or just under th… Read More
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