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Google's New Transparency Report for Political Ads


Google first launched their Transparency Report in 2010 with the Goal of fostering important Conversations about the Relationship between Governments, Companies, and the Free Flow of Information on the internet.

Over the years, they evolved the Report, adding Sections about Content removed from Google Search due to European Privacy Laws, Adoption of Encryption on Websites (HTTPS), and more.

Today, they added another New Section to the Transparency Report: Political Advertising on Google.

CLICK HERE to view the Transparency Report: Political Advertising on Google.

Earlier this year, they took Important Steps to increase Transparency in Political advertising. They Implemented New Requirements for any Advertiser Purchasing Election Ads on Google in the U.S.

These Advertisers now have to provide a Government-issued ID and other Key Information that Confirms they are a U.S. Citizen or Lawful Permanent Resident, as required by Law. They also require that Election Ads Incorporate a clear “paid for by” Disclosure.

Now, they are continuing to roll out New Transparency Features with the Addition of the Political Advertising Report as well as a New Political Ad Library.

CLICK HERE to view the New Political Ad Library.

Here’s what Google says in its FAQ: This report includes ads that feature federal candidates or current elected federal officeholders. In the United States, elected federal offices include those of the President and Vice President, as well as members of the House of Representatives and Senate.









NYC Wins When Everyone Can Vote! Michael H. Drucker


     
 
 


This post first appeared on The Independent View, please read the originial post: here

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Google's New Transparency Report for Political Ads

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