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Bootscootin' Baby
2017-06-25 03:57
If you don't buy a new pair of boots to celebrate the start of winter, you're doing life wrong. Ever since VAMFF earlier this year I have been obsessed with over-the-top silver boo… Read More
Red Carpet Recap - TV Week Logies 2017
2017-04-24 07:06
Last night saw the who's who of Australian TV gather at Melbourne's glorious Crown Casino for the 2017 TV Week Logies. From breakfast television presenters to reality stars, Australia's fine… Read More
All That Glitters
2017-04-15 23:17
Glitter lips have been a runway staple across the various fashion weeks around the world lately, and for good reason. Nothing makes your pout pop like a bit of glitter.The great thing about… Read More
All Tied Up
2017-04-01 23:50
I've had a love-hate relationship with the 'corset-over-the-shirt' trend for about six months now, but in recent weeks I've officially been converted to the corset cult. If you haven't… Read More
B*tch Pleats
2017-03-27 08:46
Do you ever have that one trend that you love more than life itself but know you could never actually pull off? For me that trend is pleats. Ever since VAMFF I've been seeing this trend… Read More
2017-03-25 00:32
Unfortunately, here in the little ol' town of Adelaide, style is pretty much non-existent. Yes, we have boutiques and fashion bloggers,  but this town has little in the way of style ins… Read More
The Blush Bible - The Ultimate Colour Guide
2017-02-26 21:57
I know, blush sounds like the simplest, most generic beauty product on the market, but how many of you actually know how to use the damn stuff anyway? If you're like me, who had absolutely n… Read More
The Face Mask You Need To Try In 2017
2017-02-20 05:04
If you've been around for a while, you'd probably know that I'm crazy for a good face mask, but this trend seriously takes the cake. Enter: Dr Brandt's Magnetight Age-Defier. Formulated with… Read More
The Aussie Brand You NEED To Know In 2017
2017-02-14 00:24
If you're like me, you probably get your fashion inspiration from the 'it-girls' of the internet (or if you're reading this blog, you might just steal my inspo - which is totally cool t… Read More
GALentine's Day
2017-02-10 00:58
Valentine's Day is only days away, which means it's time to start shopping for your significant other gal pals. While many people use February 14th to celebrate romance, we're choosing… Read More
Lovin' Loafers
2017-02-06 00:12
Loafers, in my personal opinion, are the perfect feminine take on masculine fashion. Whether you're pairing them with a cute pair of tailored pants or a little black dress, nothing screams '… Read More
The Ultimate VAMFF Guide - Fly, Stay, Play
2017-02-01 00:43
The Virgin Australia Melbourne Fashion Festival (VAMFF) is only weeks away, which means its time to start planning your trip. Luckily, the naming rights, and airline partner, Virgin Australi… Read More
Back To School Bargains
2017-01-30 02:09
The uni holidays are coming to an end, which means that you'll probably be dropping hundreds of dollars on textbooks instead of buying things you'll actually use like. Luckily, the team… Read More
Hats Off!
2017-01-27 01:10
The Australian sun is a wonderful thing, but sun spots, premature ageing and melanomas are not. Be sun smart this summer with a stylish hat. Whether you're relaxing by the pool, brunching wi… Read More
Eight Pieces To Invest In This Year
2017-01-24 23:14
Unfortunately, 'investing' in fashion is considerably less financially beneficial than investing in stocks, businesses or real estate, but it's a hell of a lot more fun! So what products sho… Read More
2017-01-23 05:01
If you love fashion as much as we do, your bank account probably hates you, but don't fret because sample sales are your new best friend. Sample sales are the perfect opportunity for you to… Read More
The 4 Major Hair Trends Of 2017
2017-01-16 00:29
New year, new hair, right?Now that 2017 is upon us, it's time to change up your 'do, whether you're ready for a complete change or just a quick pick-me-up, I've got the hottest hair trends t… Read More
The One Product You Need This Summer
2017-01-09 01:41
The Australian sun is pretty damn harsh, I feel like we've all heard the spiel about how important sunscreen is. Unfortunately, I know too many people that refuse to wear their SPF because i… Read More
The Makeup Sponge That's Changing The Game
2017-01-03 23:30
Tired of losing half your bottle of foundation to your makeup brush/sponge? I know I am, but thanks to the revolutionary Silisponge, you can make foundation wastage a thing of the past.This… Read More
Album: Alex Perry Pre-Fall 2017
2016-12-21 00:12
Australian fashion mastermind, and one of our favourite designers, Alex Perry recently debuted his pre-fall 2017 collection and we are literally jumping for joy with excitement about it. The… Read More
Last Minute Gift Guide For Everyone
2016-12-19 23:24
If you're like us (and if you're reading this you probably are), you've probably left some of your Christmas shopping til the last minute, but fear not because here at EFF Mag we've done the… Read More
The Best Of Korean Beauty
2016-12-14 02:44
The Korean beauty and skincare trend seemed to become an internet sensation almost overnight, but it's easy to see why beauty lovers around the world are crazy for these products. With a sup… Read More
Secret Santa Gift Guide
2016-12-01 23:35
Secret Santa (or Kris Kringle, or whatever else your office likes to call it) has been a workplace tradition for many years, and so has the custom of giving tacky, christmas-themed gifts to… Read More
The Best Beauty Advent Calendars Of 2016
2016-11-29 22:39
Christmas is right around the corner, which means it's almost time to bust out your advent calendar! If you're cutting down on the calories (or if your beauty addiction trumps your sugar cra… Read More
The Best Of Black Friday
2016-11-25 00:53
It's officially Black Friday here in Australia, which means that some of our favourite Aussie (and international) brands are joining in on the holiday fun with some incredible bargains. Here… Read More
2016 ARIAs Red Carpet Rundown
2016-11-24 02:13
Australia doesn't have many red carpets, so when our home-grown celebrities get the chance to rock a red carpet frock, they make some pretty interesting statements, and this year's ARIAs wer… Read More
Fancy A Drink?
2016-11-21 01:14
Summer is nearly here, which means your social calendar will be filling up fast, so why spend your precious time in line at the bottle shop? With the help of VinoMofo, you'll never have to w… Read More
Ethical Is The New Black
2016-11-17 22:12
There are thousands of words to describe the fashion industry, however, 'ethical' is rarely synonymous with 'stylish'. Until now. LA-based fashion label, Reformation is changing the fashion… Read More
Reversing The Signs Of Ageing (Made Simple)
2016-10-14 11:10
When you think of Vitamin C, you probably think of its kickass immunity boosting properties, but this super-vitamin does more than just fight off your winter cold. Recently, Vitamin C has ga… Read More
Green With Envy
2016-09-24 03:43
If you know me at all, you'd know that colour isn't really my thing. Or at least that's what I thought until yesterday when I was browsing the racks of my local Fashion Bunker and stumb… Read More
Red Carpet Recap - 2016 Emmys
2016-09-19 04:36
Falling smack-bang between the spring runway shows of New York and London means there's a lot of pressure for celebrities (and designers) to kill it on the Emmys red carpet, and this year th… Read More
Rosé All Day
2016-09-14 07:27
Spring is a time of fun and festivities, from weddings and festivals to the spring racing season, which means you're probably on the lookout for new ways to change up your beauty regime, rig… Read More
Runway Recap - NYFW Spring 2017
2016-09-10 02:51
New York Fashion Week is here once again, and Spring 2017 is a runway week worth remembering. From Misha Collection to Yeezy, this year's runways are edgier and more rule-breaking than ever… Read More
Get Cleansed - The 411 On Cleansing Waters
2016-09-10 01:52
If you're a part of the internet, which I'm assuming you are if you're reading this, you've probably seen a thing or two about micellar cleansing water.Micellar water sparked a worldwide cra… Read More
Sheets To Streets - The Pyjama Edit
2016-09-08 00:29
So I'm pretty late on the pyjama trend bandwagon, but this is a trend that has taken a while to grow on me. At first sight I thought this trend was pretty hideous, I mean silky slip dresses… Read More
Musing Mules
2016-09-06 05:33
From runways to alley ways, mules have been a staple shoe for the most fashionable members of society this year. Whether you're a Kardashian/Jenner-turned-supermodel or a fashion blogger, mu… Read More
The Five Products You Need This Spring
2016-08-26 03:41
It's officially the last week of winter, which means that it's well-and-truly time for some spring cleaning. While this means you definitely need to clean those makeup brushes, re-organise y… Read More
Myer Spring/Summer Launch Lookbook
2016-08-24 05:11
Australian department store and fashion powerhouse, Myer, launched their Spring/Summer 2016 campaign on Tuesday night with celebrity ambassador, Jennifer Hawkins. From Alex Perry to Oscar De… Read More
Swimming With Stella
2016-08-23 05:27
Fashion goddess, and daughter of Paul-freaking-McCartney, Stella McCartney, has taken the fashion world by storm in recent years, and is quickly making a name for herself in the activewear r… Read More
The Little Black Boots - Senso Shoes
2016-08-16 07:28
Australia has brought us many great things, from gorgeous coastlines to the Hemsworth brothers, the country is ripe with wonderful creations, and quality shoes are definitely one of them. Se… Read More
Down To Your Skivvies - For Love & Lemons
2016-08-12 08:32
For Love & Lemons have been leading the way in lacy lingerie for a while now, and for good reason.  With gorgeous floral lace detailing and a to-die-for colour scheme, this lingerie… Read More
Vogue X Bellabox
2016-08-09 05:48
The queens of the subscription box, Bellabox have grabbed the beauty world's attention once again, with their recent collaboration with Vogue. This luxurious beauty box contains ei… Read More
The Cold Shoulder
2016-08-08 07:34
From the runway to the subway, shoulder cutouts have been spotted everywhere this season, and it's a trend we're absolutely loving. Baring your décolletage is all the rage, whether yo… Read More
Velvet Is The New Black
2016-08-06 06:23
This year has been all about texture, and this season is no different. From the runways of Paris and New York, to the wardrobes of celebrities and style icons like Alexa Chung and Gigi Hadid… Read More
King For A Day With King Jac. The Label
2016-08-04 07:50
Looking for a birthday present for your brother? Need new shirts to steal off your boyfriend? king jac. the label has you covered. Crafted in Melbourne from high-quality materials, this mini… Read More
Crash Course In Colour Correcting
2016-08-01 21:56
Image via newbeauty.comI know it sounds daunting and way-too-difficult, but colour correcting is the best and easiest way to get #flawless skin without hundreds of layers of foundation. Usin… Read More
More Than Monochrome
2016-07-30 23:54
As someone who is rarely spotted in anything other than black, white or the occasional shade of grey, it can be hard to keep your wardrobe new and exciting. Lets be real, you can only own so… Read More
A Flare Affair
2016-07-26 07:29
As the weekend draws to an end, social media is getting slammed with Splendour in the Grass photos as festival-goers desperately hang on to any last festival vibes. This means that my Insta… Read More
The Four Facial Oils You Need In Your Life
2016-07-21 23:16
In recent years, the facial oil trend has taken the beauty world by storm, mainly because this practice basically defies every beauty rule you were taught as a teenager. The skincare trend… Read More
Droppin' Bomb(er Jacket)s
2016-07-20 07:19
Ahh the bomber jacket. The perfect mix between chic and edgy/cool while being uber-comfy, super versatile and warm as f&$%. Edgy streetwear has absolutely taken over the fashion industry… Read More
Mastering The LBD With Alex Perry
2016-07-14 07:43
The little black dress (LBD) has been a fashion staple since showing your knees was socially acceptable, and for good reason. This classic look somehow makes its way in to almost every desig… Read More
Stuff That I Got #1
2016-07-11 22:17
So lately I've been spending a whole lot of money on new makeup and beauty products and trying to justify it by writing articles about them, so why not do a haul of all the new things that I… Read More
Box Of Beauties - Bellabox Review
2016-07-08 02:54
Recently I was approached by the babes at Bellabox to test out their service, which I was absolutely over-the-moon about because this happened about a week before I was planning on subscribi… Read More
Joining The P.E Nation With Pip Edwards
2016-07-05 02:23
I know I'm not exactly the most athletic or fit person on the planet, quite frankly I don't work out at all. But every couple of months I go through that 'I want to get a super toned summer… Read More
All Tied Up - With Toni Maticevski
2016-06-30 04:09
Lately I've been spending a lot of time in department stores like Myer and David Jones, and spending a lot money in them too (unfortunately). But while flicking through the racks I stumbled… Read More
Ride Or Die - The Skincare Essentials
2016-06-28 04:12
Lately I've been chronically neglecting my skin (just being honest here). From eating take-out way too often and stressing the F*$# out, to not keeping hydrated and travelling with face wipe… Read More
Blown Away - The Dyson Supersonic
2016-06-21 10:30
In recent months there has been a crazy amount of hype around the Dyson Supersonic, the $700 hairdryer that’s meant to ‘change the world.’ Obviously, something with this mu… Read More
The Plane Game - Travel Essentials Part 2
2016-06-18 09:08
Once again, my day is consisting of multiple flights across three different states for over seven hours, sounds fun, right? Recently I've been travelling a fair bit, which means I've kinda m… Read More
2016-06-15 02:56
So if you've been following basically anyone in the beauty world on any of their social medias, you'd probably know that Benefit Cosmetics flew a bunch of beauty gurus out to Las Vegas a cou… Read More
Queen For A Day - Queen's Birthday Sales
2016-06-13 08:26
Thank the lord, it's finally time for another long weekend! This means that you're enjoying a three-day weekend, or you're raking in the public holiday penalty rates, either way, you go Glen… Read More
The Hat Effect - Ace Of Something
2016-06-08 10:03
Winter is a time for bad hair days, there's almost no escaping it, from the rain and wind to the mayhem that can be caused by heaters, it's all too much for your hair. Although you can comba… Read More
Button Me Up - Wardrobe Essentials
2016-06-07 06:53
So basically, white shirts are my jam. Always have been, probably always will be, but for good reason. A classic white button up is an absolute must-have for any wardrobe, whether you live a… Read More
Get Masqued - Top 5 Face Masks
2016-06-05 04:37
Recently I've been loving face masks (well actually I've loved them forever), but lately my obsession has grown because who doesn't love looking like someone out of a spa commercial? Face ma… Read More
Ringing A Bell (Sleeve)
2016-06-01 10:25
Bell sleeves have been all the rage lately, I see this trend popping up everywhere from my local Westfield to my roommate's wardrobe, and for good reason! This trend is the perfect way to sp… Read More
The Stripe Type
2016-05-28 05:00
This year I've been crazy about patterns and textures (I mean, read any other post on this blog), and stripes are no exception. Stripes are the easiest way to spice up an outfit without actu… Read More
The Wolf Gang
2016-05-26 03:42
Recently I've been obsessed with clutches, despite my usual love of oversized handbags to hide all of my clutter. Ever since I laid eyes on The Wolf Gang's new range of suede leather clutche… Read More
Barely There
2016-05-24 09:12
Living with a minimalist/monochromatic wardrobe is fun (don't get me wrong, I love black, white and grey) but sometimes I want to change it up a little without actually wearing colour (borin… Read More

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