Every year, HerRoom and HisRoom, the online stores for women’s and men’s intimate apparel, asks consumers to vote for their top picks in underwear and intimate apparel fashions. By highlighting top-rated undergarments and apparel, the Undie Awards reveal the year’s top trends in the current market, which helps guide customers toward the best underwear options for them.
“The Undie Awards are celebrating their 13th year, and I always look forward to the results,” commented Tomima Edmark, lingerie expert and founder of HerRoom and HisRoom. “They have proven to be a great consumer trend indicator in the undergarment apparel category. For example, there were many more votes cast for bralettes this year, and women are choosing more multi-part underwire bras as their favorite bra style.”
Additionally, we release a list of “Select” Winners for each category, which highlights favorites selected by our knowledgeable expert staff. Voters are also given the chance to nominate their favorite brands that were not listed. The Women’s Undie Hall of Fame and Men’s Undie Hall of Fame, which highlight popular undergarments from leading brands that have been acknowledged as Undie Awards winner three or more times, are also expanded on an annual basis.
View our 2018 Undie Award winners here:
HerRoom 2018 Undie Awards Winners
HisRoom 2018 Undie Awards Winners
Read the full press release here.
The post The Results are in – See the 2018 Undie Awards Winners appeared first on Welcome to the Lingerie Blog for Women - HerRoom.
