There are so many Social networks available online, but which one is the best for Social Media marketing? We delve into the details and look at the 6 best social media networks you should be using for your online marketing strategy.

1. Facebook

Facebook has over 1.15 billion users, the popular social media is an effective Social Media Marketing tool, when done correctly, it can really launch your business to a huge international audience.

Sharing informative and compelling content that is relevant to your target audience is an excellent way to remain engaged on Facebook. About 60% of users login into there accounts on a daily basis, your content is sure to bring traffic.

2. Twitter

Twitter started out as a small social networking site back in 2006, and has catapulted in popularity over the years with now 550 million followers. Twitter is used as a social media marketing tool, that enables users to publish 140 character updates across the world wide web. 34% of marketers use Twitter to successfully generate leads and saw the biggest growth of any other social networking site during 2013-2016 having a growth of 44%

3. Google Plus

Google plus launched back in 2011, it boasts a fun and casual atmosphere where content like images and videos and links can be shared to Google plus community. The site has circles feature, which allows a user to segment their followers into topic or category related groups, enabling users to share topic specific content to a selective circle. Google plus has over 369 Million monthly active users and 1.2 billion page views per month. Google plus is certainly an effective social media marketing tool to consider using.

4. Pinterest

Pinterest has had huge surges in popularity over the years with 15% of internet users now using the site. The social media platform acts just like a virtual pin board where users can search for items based on categories and ‘pin’ them to there boards. It is proving to be an effective social media marketing tool with Pinterest driving twice the website referral traffic of twitter, LinkedIn and Google Plus combined, a high number of sites now optimise for Pinterest.

5. LinkedIn

Launched back in 2003 LinkedIn is for professionals. The social media platform has seen over 300 million active users in over 200 different countries. Users are able to create personal profiles, which can be used to promote themselves amongst potential employers. LinkedIn groups is a great venue for entering into a professional dialog with people in similar industries and provides a place to share content with like minded individuals.

Why Outsource?

We are social media specialists, so we keep up with the trends and latest cutting-edge technologies. We understand hashtags, memes, mash-ups, and microblogging- so you don’t have too.

Check out our Social Media services by clicking here.