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Ideas For Innovation | Psfk Blog


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PSFK is an Insights Portal with a database of over 75,000 innovation reports on advertising design, retail, tech & more
[New Report] Product Drop Strategy
2022-04-02 00:55
Placing brands at the center of culture, commerce and community, the drop has established itself as an effective brand building tool across both IRL and digital environments. As brands consi… Read More
[New Report] AI-Enhanced Customer Service
2022-03-26 13:47
Looking across the retail landscape, the concept of “anywhere commerce” has arisen from a set of consumer expectations that prioritize convenience, ease, seamless connectivity an… Read More
Nike Shifts Focus To Mental Health
2022-01-16 17:03
A new offering from the iconic global sportswear brand aims to leverage the healing power of movement to uplift Nike members by focusing on how they feel, not what they do.  Read More
[New Report] Sustainable Business
2022-01-08 15:07
Retailers benefit both from their own sustainability efforts and those of the merchandise partners they buy from, turning positive social and environmental impact into brand value. As consum… Read More
Asda Pilots A New Package-Free Store
2022-01-07 15:54
UK Supermarket chain Asda is trialling a new sustainable, package-free store near its headquarters in the city of Leeds. The store will include 15 refill stations featuring 30 household stap… Read More
[New Report] Optimizing Last Mile CX
2021-11-26 15:12
In today’s omnichannel commerce landscape, retail organizations must deliver on customer expectations for experience, convenience, and price across an increasingly hybrid marketplace… Read More
2021-11-04 02:01
Celebrating over ten years of impact, PSFK’s flagship annual report, The Future of Retail, takes a provocative approach in this edition and provides a multifaceted vision of… Read More

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