Asus expects its Turbo GPU to be a strong product due to Nvidia ditching its traditional single-fan cooler design. Despite the Asus Turbo’s price of $1,210, a touch higher than that of the factory overclocked Nvidia Founder’s Edition, Asus Expects Sales of its totally stock-frequency blower-style card “to go up” once the RTX 2080 Ti, 2080, and 2070 launch. While traditionally Nvidia would opt for a blower-style cooling solution - that is, one that features a single radial fan and expels air out the I/O plate - this time around, the Founder’s Edition cards all feature dual-fan, open-air designs. That leaves blower-style cards up to AIBs. Usually, these cards represent the cheaper option compared to some of the hefty heatsink designs that cost a pretty-penny, but there are always going to be times when a blower card is just better suited to the build at hand, such as inside small form factor builds. That’s why Asus expects sales of its radial blower-equipped card, the Asus Turbo, to increase once the next generation launches later this year. At Asus’ incredibly noisy Gamescom 2018 booth, a company representative informed me that the RTX 2080 Ti Turbo graphics card “should be a really hot sell this year”.