In a blogpost, Youtube has announced that it will remove the adverts besides demoting the visibility of the channels posting offensive or harmful videos/material. The move was triggered after YouTube barred Logan Paul from generating revenue after he posted an inappropriate suicidal video of someone on the platform.
According to the VP of Product Management at YouTube, Ariel Bardin:
“We may remove a channel’s eligibility to be recommended on YouTube, such as appearing on our home page, trending tab or watch next”
YouTube has outlined the following 3 steps:
1- Premium Monetization Programs, Promotion and Content Development Partnerships
They may entirely remove a channel from Google Preferred and may also suspend, terminate or remove a publisher’s YouTube Original.
2- Monetization and Creator Support Privileges
YouTube may suspend the adverts of a particular channel and could also remove it from YouTube Partner Program including all the support.
3- Video Recommendations
The video-sharing site may also diminish the visibility of a specific channel from its ‘watch next’, ‘trending’ and ‘home page’.