5th September 2016
Avalanche effect. Crowding up store entries with excited heads.
Accelerator effect. People rush for speedy Jio freebies.
Choked flow effect. Jio speed lowest among 4G operators, call-drops, infidel Network Connectivity. Mock, distrust, frustration.
Mozart effect. Jio thinks, learns, develops.
Focusing effect. Indians are too happy. Jio speeds touching sky. Almost zero call-drop.
Google effect. Dates for competitive exams and board-exams approaching. High-speed data on hand, means more online study, less page turning.
Stroop effect. Jio runs blazingly fast. No payment for calls, data, messages. Indians are unable to move away longer from the phone. Download always on.
Overjustification effect. With freebies take-away date approaching, count-down starts and people start more exploitation.
Wagon-wheel effect. People too addicted to Jio. Can’t think of a world without Jio. People start chalking out math on Prime subscriptions.
Bystander effect (non-Prime). People onlook as Jio freebies end and their Jio SIMs get functionally void.
Novelty effect (Prime). People Praise and praise and praise Jio for service and offers.
And there begins the actual Jio era.
And so, Jio truly made a revolution in India.