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Mobilozophy Mobile Marketing Blog


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Mobilozophy shares their expertise with marketers, CIOs and business owners through an extensive library of free mobile marketing resources: blogs, ebooks and statistical data.
How To Keep Loyalty Members Engaged
2021-04-01 15:30
Today, over 90% of companies have some sort of loyalty program — and rightfully so. Research shows that consumers who are loyal to a brand will refer that brand to friends and… Read More
2021-02-17 16:30
First developed in 1994, QR codes are nothing new. However, they certainly made their mark in 2020. It wasn't until the recent pandemic that the world saw a QR code revolution. These matrix… Read More
Geofencing: What Is It And How It Works
2016-06-28 11:00
What is Geofencing? Geofences are the counterparts to beacons. While beacons are used for more specific proximity (such as letting you know when someone is close to a specific o… Read More
How Much Does A Custom Mobile App Cost?
2016-06-09 11:00
When it comes to the question of how much the average mobile app costs to develop, the truth is that answers can vary wildly. This is because there are as many kinds of apps out the… Read More
Is Mass Text Messaging Legal?
2016-05-24 11:30
At a glance, marketing via text messages seems like a no-brainer. After all, most customers have their cell phone with them at all times, so there's no better way to market to custo… Read More
8 Great Mobile App Marketing Strategies
2016-04-13 17:43
Mobile apps have become powerful tools for brands who want to build deeper relationships with their customers. A mobile app can serve many purposes, including: complimenting the off… Read More
2016-03-03 11:00
Multi-channel marketing may sound complicated, but it is really a simple concept that involves advertising through different mediums like mobile, television, print and online campai… Read More
2016-02-02 22:50
QR codes seemed to be everywhere in the dawn of the smartphone era a few years ago. You might think that these are dated technology, but they are still being used by many compa… Read More
2016-01-28 21:06
Most people consider their smart phone the most important thing they own.  They carry it everywhere, integrate it into their activities, and check it throughout the day.&n… Read More

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